Portugal Beer and Cider Market Analysis by Category and Segment, Company and Brand, Price, Distribution, Packaging and Consumer Insights
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Portugal Beer and Cider Market Overview
The Portugal beer and cider market size was LCU2.58 billion in 2022 and the market is expected to register a negative CAGR of less than 1% during 2023-2028. The Portugal beer and cider market research report provides detailed data analysis of the beer and cider sector as well as an introduction, category and segment insights, company and brand insights, channel insights, packaging insights, and appendix sections.
Portugal Beer and Cider Market Outlook, 2022-2028 (LCU Billion)
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Consumers are increasingly willing to explore higher-priced premium beer options, displaying a willingness to pay for quality. This trend was particularly evident in the super-premium beer segment. In Portugal, consumers prioritize quality over quantity when it comes to alcoholic beverages, and this shift towards premium options led to a substantial uptick in the super-premium beer category in 2022. Following the COVID-19 pandemic, the Portuguese have prioritized health, leading to a shift towards alcohol-free beer. Recognizing this evolving demand, manufacturers have introduced new products such as Carlsberg Alcohol-Free.
Market Size (2022) | LCU2.58 billion |
CAGR (2023-2028) | <(1)% |
Historical Period | 2018-2022 |
Forecast Period | 2023-2028 |
Key Distribution Channels | · On-Premise
· Off-Premise |
Key Packaging Materials | · Glass
· Metal |
Key Packaging Types | · Bottle
· Can · Keg |
Leading Brands | · Super Bock
· Sagres · Cristal · Heineken · Cergal |
Leading Companies | · Super Bock
· Sociedade Central de Cervejas e Bebidas · ECM · Sumol+Compal · Melo Abreu |
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Portugal Beer and Cider Market Segmentation by Distribution Channels
The on-premise channel dominated the market by value in 2022.
The key distribution channels in the Portugal beer and cider market are on-premise and off-premise. In 2022, the on-premise distribution channel dominated the market in terms of value. It includes the volumes of beer and cider sold through EDAs, QSRs, institutions, and other on-premise centers.
Portugal Beer and Cider Market Analysis by Distribution Channels, 2022 (%)
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Portugal Beer and Cider Market Segmentation by Packaging
Bottles were the most preferred packaging type and glass was the leading packaging material in 2022.
The key packaging types in the Portugal beer and cider market are can, bottle, and keg. The bottle packaging type had the major market volume share in 2022. The key packaging materials in the Portugal beer and cider market are metal and glass. Glass had the major market volume share in 2022.
Portugal Beer and Cider Market Analysis by Packaging Types, 2022 (%)
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Portugal Beer and Cider Market – Top Brands
Super Bock emerged as the most popular brand in terms of value and volume in 2022.
The report offers the market share and growth in terms of volume and value of the top-performing Portugal beer and cider brands. Some of the leading brands in the Portugal beer and cider market are –
- Super Bock
- Sagres
- Cristal
- Heineken
- Cergal
- Others
Portugal Beer and Cider Market Analysis by Brands, 2022 (%)
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Portugal Beer and Cider Market – Competitive Landscape
Super Bock with the highest revenue became the market leader in 2022.
The report offers the market share and growth in terms of volume and value of the top-performing Portugal beer and cider companies. Some of the leading companies in the Portugal beer and cider market are –
- Super Bock
- Sociedade Central de Cervejas e Bebidas
- ECM
- Sumol+Compal
- Melo Abreu
- Others
Portugal Beer and Cider Market Analysis by Companies, 2022 (%)
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Segments Covered in the Report
Portugal Beer and Cider Market Distribution Channel Outlook (Value, LCU Billion, 2018-2028)
- On-Premise
- Off-Premise
Portugal Beer and Cider Market Packaging Material Outlook (Value, LCU Billion, 2018-2028)
- Metal
- Glass
Portugal Beer and Cider Market Packaging Type Outlook (Value, LCU Billion, 2018-2028)
- Can
- Bottle
- Keg
Scope
a) High inflation in 2022 made Portuguese consumers more price-sensitive. Low-income consumers restricted their expenditure, especially on non-essential products, including beer and cider. Due to the Russia–Ukraine conflict, Portugal and other European countries faced supply chain issues, which stimulated an increase in production costs.
b) A rise in tourism led to increased beer consumption, which boosted the volume growth of the sector.
Reasons to Buy
- Gain an in-depth understanding of the dynamics and structure of the Portuguese beer and cider industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning.
- Evaluate the current emerging trends and future growth opportunities in the Portuguese beer and cider market to support your brand development and marketing initiatives.
- Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream, and discount segments to best target profitability.
- Analyze domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage.
- Interrogate the unique granularity of our data to Analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.
Sociedade Central de Cervejas e Bebidas SA
Empresa de Cervejas da Madeira
Lda (ECM)
Sumol + Compal
Melo Abreu
Font Salem
Table of Contents
Frequently asked questions
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What was the Portugal beer and cider market size in 2022?
The beer and cider market size in Portugal was LCU2.58 billion in 2022.
-
What is the Portugal beer and cider market growth rate?
The beer and cider market in Portugal is expected to register a negative CAGR of less than 1% during 2023-2028.
-
Which was the leading distribution channel in the Portugal beer and cider market in 2022?
The leading distribution channel by value in the Portugal beer and cider market was on-premises.
-
Which was the leading packaging material in the Portugal beer and cider market in 2022?
The leading packaging material in the Portugal beer and cider market was glass.
-
Which was the leading packaging type in the Portugal beer and cider market in 2022?
The leading packaging type in the Portugal beer and cider market was the bottle.
-
Which are the leading brands in the Portugal beer and cider market?
Some of the leading brands in the Portugal beer and cider market are Super Bock, Sagres, Cristal, Heineken, Cergal, and others.
-
Which are the leading companies in the Portugal beer and cider market?
Some of the leading companies in the Portugal beer and cider market are Super Bock, Sociedade Central de Cervejas e Bebidas, ECM, Sumol+Compal, Melo Abreu, and others.
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