Savoury Snacks Market Opportunities, Trends, Growth Analysis and Forecast to 2027

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Savory snacks Market Report Overview

The savory snacks market size was valued at $176.7 billion in 2022. The increase in work-from-home culture pushed consumers to indulge in savory snacks for comfort and to relieve stress. With their busy lifestyles, consumers are inclined towards quick, convenient, and ready-made savory snacks replacing traditional meals. These factors will help the savory snacks market to record a CAGR of more than 8% during 2022-2027.

Savory Snacks Market Outlook 2022-2027 ($ Billion)

Savory Snacks Market Outlook 2022-2027 ($ Billion)

The savory snacks market report comprises a comprehensive overview of the global savory snacks sector. It includes an overall sector overview, insights on changes in consumption patterns, a list of high-potential countries, and a competitive landscape. The report also provides an overview of the current meat substitute scenario regarding the outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers a regional overview across five regions including Asia-Pacific, Middle East & Africa, Americas, Western Europe, and Eastern Europe highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.

Market Size (2022) $176.7 billion
CAGR (2022-2027) >8%
Key Categories Processed Snacks, Potato Chips, Nuts & Seeds, and Others
Key Regions Asia-Pacific, Western Europe, Eastern Europe, Americas, Middle East and Africa
High-potential Countries Japan, Thailand, Chile, Canada, the UK, Netherlands, Poland, Romania, UAE, and Israel
Key Distribution Channels Hypermarkets & Supermarkets, Convenience Stores, E-retailers, Food & drink specialists, and Others
Key Packaging Materials Flexible Packaging, Paper & Board, Rigid Plastics, Rigid Metal, and Glass
Leading Players PepsiCo, Intersnack Group, Conagra Brands, Want Want China Holdings, Three Squirrels, and Private Label

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Savory Snacks Market Segmentation by Category

The key categories in the savory snacks market are processed snacks, potato chips, nuts & seeds, and others. In 2022, the processed snacks category dominated the savory snacks market share. Economic growth, growing young working population, and increasing disposable incomes in densely populated regions such as Asia-Pacific supported the savory snacks market growth. 

Savory Snacks Market Analysis by Category, 2022 (%)

Savory Snacks Market Analysis by Category, 2022 (%)

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Savory Snacks Market Segmentation by Region

The key regions in the savory snacks market are Asia-Pacific, Western Europe, Eastern Europe, the Americas, and Middle East and Africa. In 2022, the Asia-Pacific region accounted for the largest revenues in the savory snacks market. The recovery of the largest economy in the region, China, after the lifting of the zero-COVID policy, will contribute to the region’s economic growth. With the major economies recovering, consumer spending on savory snacks will increase in the future. Furthermore, the rise in the working population propelled the demand for savory snacks in the region. Busy consumers are also increasingly depending on savory snacks as a quick meal replacement option.

Savory Snacks Market Analysis by Region, 2022 (%)

Savory Snacks Market Analysis by Region, 2022 (%)

Savory Snacks Market – High-Potential Countries
The key high-potential countries in the savory snacks market are Japan, Thailand, Chile, Canada, the UK, Netherlands, Poland, Romania, UAE, and Israel.

For more insights on the country-wise regional insights in the savory snacks market, download a free sample report

Savory Snacks Market Segmentation by Distribution Channel

The key distribution channels in the savory snacks market are hypermarkets & supermarkets, convenience stores, e-retailers, and food & drink specialists among others. In 2022, the hypermarkets & supermarkets emerged as the leaders with the highest savory snacks market value, followed by convenience stores.

Savory Snacks Market Analysis by Distribution Channel, 2022 (%)

Savory Snacks Market Analysis by Distribution Channel, 2022 (%)

For more distribution channel insights in the savory snacks market, download a free sample report

Savory Snacks Market Segmentation by Packaging Materials

The key packaging materials mostly used in the savory snacks market are flexible packaging, paper & board, rigid plastics, rigid metal, and glass. In 2022, the flexible packaging was the majorly used packaging material in savory snacks market.

Savory Snacks Market Analysis by Packaging Materials, 2022 (%)

Savory Snacks Market Analysis by Packaging Materials, 2022 (%)

For more information on the packaging materials used in the savory snacks market, download a free sample report

Savory Snacks Market Segmentation by Leading Players

The key leading players in the savory snacks market are PepsiCo, Intersnack Group, Conagra Brands, Want Want China Holdings, Three Squirrels, and Private Label among others. In 2022, PepsiCo led the savory snacks market with the highest contribution share by value.

Savory Snacks Market Analysis by Leading Players, 2022 (%)

Savory Snacks Market Analysis by Leading Players, 2022 (%)

For more information on the leading players in the savory snacks market, download a free sample report

Reasons to Buy

  • Manufacturing and retailers seek the latest information on how the market is evolving to formulate their sales and marketing strategies. There is also a demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the sector in the region
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape, and demographic analysis, that can help companies gain insight into the country-specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, which can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Key Players

Intersnack Group GmbH & Co. KG
Conagra Brands Inc
Want Want China Holdings Limited
Three Squirrels Co Ltd
Link Snacks Inc.
Campbell Soup Company
Kellogg's Company
Calbee Inc.
Haldiram's India Pvt Ltd
The Kraft Heinz Company

Table of Contents

Executive Summary

Part 1: Sector Overview

Current Scenario and Future Outlook

Global Savory Snacks Sector Overview – What Are the Growth Factors, Latest Developments, and Future Inhibitors?

Regional Savory Snacks Overview – What Are the Growth Factors, Latest Developments, and Future Inhibitors?

Key Challenges in the Global Savory Snacks Sector

Part 2: Shift in Overall Savory Snacks Consumption Patterns

Change in Consumption Levels in the Overall Savory Snacks Sector, 2017–27

Reasons for Shift in Consumption Patterns

Part 3: Identifying High-Potential Countries

Analysis of 10 Countries on the Basis of Risk–Reward Analysis (Market Assessment, Economic Development,

Sociodemographic factors, Governance Indicators, and Technological Infrastructure)

Part 4: Country Deep-Dive Analysis

High-Potential Country Analysis

Future Outlook

Part 5: Health & Wellness Analysis

Value Share Analysis of Health & Wellness Market

Health & Wellness Market Growth Contribution by Region

Key Product Attributes

Key Consumer Benefits

Leading Health & Wellness Companies by Category

Part 6: Competitive Landscape

Leading Companies by Value – Global

Leading Companies and Brands Share Analysis – Global

Leading Companies and Brands Share Analysis by Region

Part 7: Competitive Landscape – Market Analysis

Part 8: Market Share of Private Label

Private Label Share Analysis by Region

Private Label Share Analysis by Category

Part 9: Key Distribution Channels

Share of Key Distribution Channels – Global and Regional Level

Part 10: Select Industry Metrics

Global Patent Filings

Global Job Analytics

Global Deals

Part 11: Key Packaging Formats

Growth Analysis by Key Pack Material and Pack Type

Growth Analysis by Closure Type and Primary Outer Type

Appendix

Definitions

Table

Key categories by value and volume, 2017–27 – Global

Key categories by value and volume, 2017–27 – Asia-Pacific

Key categories by value and volume, 2017–27 – Middle East & Africa

Key categories by value and volume, 2017–27 – Americas

Key categories by value and volume, 2017–27 – Western Europe

Key categories by value and volume, 2017–27 – Eastern Europe

Japan: Category share

Thailand: Category share

Chile: Category share

Canada: Category share

The UK: Category share

The Netherlands: Category share

Poland: Category share

Romania: Category share

The UAE: Category share

Israel: Category share

Leading companies in the global savory snacks sector (% share), 2022

Key pack material volume share (%), 2022

Annual volume growth by pack material (%), 2017–27

Key pack type volume share (%), 2022

Annual volume growth by pack type (%), 2017–27

Key closure type volume share (%), 2022

Annual volume growth by closure type (%), 2017–27

Key primary outer volume share (%), 2022

Annual volume growth by primary outer type (%), 2017–27

Figures

Change in consumption levels in the overall savory snacks sector, 2017–27

Change in consumption levels in the overall savory snacks sector – Asia-Pacific, 2017–27

Change in consumption levels in the overall savory snacks sector – Middle East & Africa, 2017–27

Change in consumption levels in the overall savory snacks sector – The Americas, 2017–27

Change in consumption levels in the overall savory snacks sector – Western Europe, 2017–27

Change in consumption levels in the overall savory snacks sector – Eastern Europe, 2017–27

Identifying high-potential countries, risk–reward analysis – Asia-Pacific

Identifying high-potential countries, risk–reward analysis – Middle East & Africa

Identifying high-potential countries, risk–reward analysis – The Americas

Identifying high-potential countries, risk–reward analysis – Western Europe

Identifying high-potential countries, risk–reward analysis – Eastern Europe

Company and brand share analysis – Global

Company and brand share analysis – Asia-Pacific

Company and brand share analysis – Middle East & Africa

Company and brand share analysis – The Americas

Company and brand share analysis – Western Europe

Company and brand share analysis – Eastern Europe

Key brands – ethnic/traditional snacks, 2022

Key brands – meat, 2022

Key brands – nuts & seeds, 2022

Key brands – popcorn, 2022

Key brands – potato chips, 2022

Key brands – processed snacks, 2022

Key brands – pretzels, 2022

Private label value and share by region, 2017–2022

Private label value sales ($ million) and share (%) by category, 2022

Leading distribution channels by region (% share by value), 2022

Frequently asked questions

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