Spain Apparel Market Size and Trend Analysis by Category, Retail Channel, Supply Chain, Consumer Attitudes, Brands and Forecast to 2027

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Spain Apparel Market Report Overview

The Spain apparel market size was EUR36.5 billion in 2022. The market will grow at a CAGR of more than 2% during 2022-2027. The Spain apparel market report offers data that showcase the trends in the market and sectors by value and volume. It also reveals the brand leaders by market share in 2022 in each of the categories as well as the entire apparel market of Spain.

Spain Apparel Market Outlook 2022-2027 (EUR Billion)

Spain Apparel Market Outlook 2022-2027 (EUR Billion)

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This Spain apparel market research report provides historical and forecast period data for total apparel sales in Spain. This report offers a detailed analysis of the market with the impact of recent events on customer shopping behavior, key apparel retailers, and sectors.

Market Size (2022) EUR36.5 Billion
CAGR (2022-2027) >2%
Forecast Period 2023-2027
Historical Period 2017-2022
Key Categories ·        Clothing

·        Accessories

·        Footwear

Key Brands ·        Zara

·        H&M

·        Adidas

·        Shein

·        Nike

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Spain Apparel Market Drivers

Spain is the home to some of the most influential mass-market brands such as the Inditex group, Zara and Mango. The resilience of Spain’s local brands, thanks to their strategic pricing and robust brand identities, will allow them to propel the Spanish apparel market over the forecast period. Moreover, the sportswear market in Spain is expected to rise considerably in the coming years driven by a sustained demand for athleisure due to its comfort, style, and performance.

The ongoing improvement of brands’ digital propositions will also have an impact on the growth of the online channel. Furthermore, the growing use of social and digital media in marketing will continue to play a crucial role in driving the popularity of online apparel brands, and the implementation of new technologies such as augmented reality will blur the lines between physical and digital further, creating a frictionless environment for consumers to shop online.

Spain Apparel Market Segmentation by Categories

The clothing category dominated the Spain apparel market in 2022

The key categories of the Spain apparel market are clothing, accessories, and footwear. Womenswear, menswear, and childrenswear are the key sub-categories of the clothing category. Womenswear sales in Spain rose in 2022, boosted by a return to more fashionable styles as social events resumed.

The skirts and leggings segments are anticipated to achieve the strongest CAGR between 2022 and 2027. The skirts segment was negatively impacted during the pandemic years due to casualization. However, the return of social events as well as a switch from a preference to dresses in 2022 has been boosting the demand for skirts. On the other hand, the leggings category continues to benefit from consumers’ desire for comfort and versatility.

Spain Apparel Market Analysis by Categories, 2022 (%)

Spain Apparel Market Analysis by Categories, 2022 (%)

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Spain Apparel Market – Competitive Landscape

The key brands in the Spain apparel market are:

  • Zara
  • H&M
  • Adidas
  • Shein
  • Nike

In 2022, Zara led the Spain apparel market. Zara, a mass market player has been able to maintain its leading position and is likely to continue doing so due to its fashionable product ranges which garner mass appeal across most age demographics.

The report provides a market positioning map of the other top 10 brands for 2022.

Spain Apparel Market Analysis by Brands, 2022 (%)

Spain Apparel Market Analysis by Brands, 2022 (%)

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Key Segments Covered in this Report

Spain Apparel Category Outlook (Value, EUR Billion, 2017-2027)

  • Clothing
  • Accessories
  • Footwear

Scope

This report offers a detailed analysis of the apparel market in Spain with the impact of recent events. It includes analysis of recent events on customer shopping behavior, key apparel retailers, sector analysis, trends, and retailer reactions.

Key Highlights

  • The Spain apparel market contracted by 28.1% in 2020 and will witness a slow recovery until 2025.
  • Unemployment inhibiting growth in the Spanish economy.
  • Declining and aging population hinder growth, however, an increase in the urban population can boost demand.
  • The shift towards casualization will affect the recovery of dressy outerwear and the formalwear segment.
  • The online channel continues to drive apparel sales.
  • Sports brands benefit from athleisure and changing lifestyles.

Reasons to Buy

  • Gain a comprehensive view of the Spain apparel market and forecasts to 2027.
  • Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of recent events on the apparel market in Spain.
  • Investigate current and forecast trends in Spain apparel to identify the opportunities offering the most potential.
  • Understand the main competitors in the sector and their prices.

Zara
Nike
Primark
Mango
H&M
Adidas
Shein
Stradivarius
Pull&Bear
Bershka

Table of Contents

Executive Summary

Drivers & Inhibitors

Economic Background

Spain Apparel Market Forecasts to 2027

Consumers

Brands

Market Sizes, Forecasts & Brand Shares

Methodology & Contacts

Frequently asked questions

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