United Kingdom (UK) Menswear Market to 2024

Powered by

All the vital news, analysis, and commentary curated by our industry experts.

The UK Menswear 2019-2024 report offers comprehensive insight and analysis of the UK menswear market (including forecasts up to 2024), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The consumer data is based on our 2019 UK clothing survey, using a panel of 5,000 nationally representative UK clothing shoppers.

The UK menswear market is forecast to reach £11.1bn in 2019, with growth of 8.6% expected over the next five years — outperforming all other clothing subsectors. Although spend will remain restricted due to squeezed budgets, males’ growing awareness of trends will help boost the market once consumer confidence is regained post Brexit.

Scope

– JD Sports has been the biggest winner within the UK menswear market over the last five years, with its share increasing by 2.1 percentage points thanks to the athleisure trend and its effective targeting and engagement with its customers.

– Department stores are forecast to be the worst performing channel over the next five years, with their share of the market expected to decline by 0.6 percentage points as a result of struggles at Debenhams and House Fraser.

– The percentage of online menswear shoppers using click & collect has increased by 7.9 percentage points on 2018 thanks to the convenience this service offers.

– After friends, sports personalities are the biggest source of fashion inspiration for menswear shoppers, influencing purchases among 28.1%.

Reasons to Buy

– Learn how the menswear market is expected to perform out to 2024, allowing you to plan your sales and stock budgets to maximise your potential.

– Understand the differences in how various age groups shop for menswear, including purchase motivators and future growth drivers, to help you target your customers more effectively.

– Use our analysis of how certain retailers are winning market share despite the challenging retail climate, providing you with advice on how to improve sales and acquire new shoppers.

– Utilise our data on what males consider when purchasing clothing for themselves (e.g. comfort, fit, fashion trends), helping you to focus on the most important features within product development.

– Understand how the online and offline channels are forecast to grow over the next five years, in order to prioritise investment.

Adidas
Aldi
Amazon
Arcadia
Arket
ASDA
ASOS
BadRhino
boohooMAN
Burton
Champion
COS
Debenhams
eBay
End. Clothing
Erdem
Flannels
Gap
H&M
High and Mighty
House of Fraser
Jacamo
JD Sports
John Lewis & Partners
Joules
Kenzo
Lidl
Littlewoods
M&S
Massimo Dutti
Matalan
Mennace
Moss Bros
Mr Porter
Net-a-Porter
New Look
Next
Nike
Oasis
Paul Smith
Pep&Co
Primark
Reiss
River Island
Sainsbury's
Sports Direct
Superdry
Ted Baker
Tesco
The Idle Man
TK Maxx
Tom Ford
Topman
Uniqlo
Urban Outfitters
Very.co.uk
Warehouse
Whistles
Zara

Table of Contents

Table of Contents

THE HOT ISSUES

Market drivers and inhibitors in menswear

Main issues in menswear

Menswear winners boost appeal through clear customer targeting and compelling online and offline channels

Untapped potential in the market for incumbents to maximise spend, or risk new entrants stealing shoppers

Retailers must offer personalised style advice to cater for males’ increasing trend awareness

Males’ desire for comfortable clothing bolsters athleisure trend

Strategies for success

WHAT PEOPLE BUY

Headlines

The sector at a glance

Overall sector size

Overall sector growth

Category dynamics: men’s outerwear

Category dynamics: men’s underwear

Spend per head

Online dynamics

WHERE PEOPLE SHOP

Channels of distribution

Channel preference

Location preference

Market shares

Shopped retailers

Retailer profiles

ASDA

Debenhams

H&M

Topman

Moss Bros

Superdry

Competitor dynamics

HOW & WHY PEOPLE SHOP

Who shops and where they are located

Which categories they buy

Channels used by consumers

Fulfilment methods used by consumers

Frequency of shopping

What’s important when purchasing menswear

METHODOLOGY

What is included

Market sizing

Table

List of Tables

Menswear spend by subcategory, 2019e and 2024e

Menswear spend per head by age group, 2019e

Menswear consumer profiles by age, 2019

Menswear channel split: 2019e and 2024e

Five year market shares for the Top 10 retailers

Retailer competitor overlap for Top 10 players, 2019

Purchase penetration of niche menswear categories by demographic, 2019

Purchase penetration of menswear categories by demographic, 2019

Purchase penetration of menswear product categories by demographic, 2019

Number of items purchased by product category by demographic, 2019

Channel usage by demographic (instore, online, mail order & catalogue), 2019

Fulfilment methods used by demographic (home delivery, click & collect and third-party pickup), 2019

What’s important when purchasing menswear, by demographic, 2019

What’s important when purchasing menswear, by retailer, 2019

Figures

List of Figures

Overall menswear: size of the market, 2014-2024e

Overall menswear: growth rates, 2014-2024e

Men’s outerwear: category size and growth rates, 2014-2024e

Men’s underwear: category size and growth rates, 2014-2024e

Menswear spend per head, 2019e-2024e

Online menswear penetration, 2014-2024e

Online menswear size and growth rates, 2014-2024e

Online vs. offline menswear growth rates, 2014-2024e

Channel splits for menswear, 2019e and 2024e

Channel preference by demographic, 2019

Location preference, 2018 and 2019

Market shares of top 10 menswear retailers, 2018 and 2019e

Top 20 most shopped menswear retailers, 2019

ASDA: Consumer dynamics and where else they shop, 2019

ASDA: Menswear market share, 2014-2019e

Debenhams: Consumer dynamics and where else they shop, 2019

Debenhams: Menswear market share, 2014-2019e

H&M: Consumer dynamics and where else they shop, 2019

H&M: Menswear market share, 2014-2019e

Topman: Consumer dynamics and where else they shop, 2019

Topman: Menswear market share, 2014-2019e

Menswear shopper penetration by demographic and region, 2019

Profile of menswear shoppers by demographic and region, 2019

Purchase penetration of niche menswear categories, 2018 and 2019

Purchase penetration of menswear product categories, 2019

Channel usage (instore, online and mail order/catalogue), 2018 and 2019

Fulfilment methods used for online menswear purchases (home delivery, click & collect, third-party pickup), 2018 and 2019

Frequency of menswear purchases by demographic, 2019

Who menswear is purchased for, 2018 and 2019

What drives menswear purchases, 2017, 2018 and 2019

What’s important when purchasing menswear versus womenswear, 2019

Considerations when purchasing clothing by males and females, 2019

What inspires male shoppers’ clothing choices, 2018 and 2019

What inspires male shoppers’ clothing choices by age, 2019

Percentage of male clothing shoppers inspired by each social media site by age, 2019

Percentage of male clothing shoppers feeling under pressure by each factor by age, 2019

Which type of retailers do total clothing shoppers and menswear clothing shoppers by age buy the majority of their clothing from, 2019

Views on menswear purchases, 2019

Frequently asked questions

United Kingdom (UK) Menswear Market to 2024 thematic reports
Currency USD
$3,500

Can be used by individual purchaser only

$10,500

Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company


Undecided about purchasing this report?

Enquire Before Buying Request a Free Sample

Get in touch to find out about multi-purchase discounts

reportstore@globaldata.com
Tel +44 20 7947 2745

Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.

Sample Report

United Kingdom (UK) Menswear Market to 2024 was curated by the best experts in the industry and we are confident about its unique quality. However, we want you to make the most beneficial decision for your business, so we offer free sample pages to help you:

  • Assess the relevance of the report
  • Evaluate the quality of the report
  • Justify the cost

Download your copy of the sample report and make an informed decision about whether the full report will provide you with the insights and information you need.

Below is a sample report to understand what you are buying

See what our customers are saying

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

Senior Account Manager, TSYS
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at United Kingdom (UK) Menswear Market to 2024 in real time.

  • Access a live United Kingdom (UK) Menswear Market to 2024 dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.