United Kingdom (UK) Home Audio Visual Market Trends, Analysis, Consumer Dynamics and Spending Habits
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The UK: Home Category Data, The Consumer – Audio visual 2023 report offers a comprehensive insight into consumer attitudes in the UK audio visual market. The report focuses on eight key subcategories: overall audio visual, televisions, visual players, TV set top boxes, home audio equipment, portable audio equipment, optical equipment and games and consoles. Consumer data is based on our 2023 UK audio visual survey, using a panel of 2,000 nationally representative consumers.
Key Highlights
Currys is the most shopped at retailer for televisions
Amazon has the highest conversion rate across all audio visual products
Replacement is the main motivation for consumers to purchase from the audio visual category
Reasons to Buy
Identify the demographic profile of shoppers and average spend within each subcategory, allowing you to better target ranges.
Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential among target audiences.
"Discover how channel usage for researching and purchasing is changing, to help target investment into growing areas."
AO.com
Apple
Argos
ASDA
Bang & Olufsen
B&M
Currys
GAME
Home Bargains
John Lewis & Partners
Tesco
Table of Contents
Table
Figures
Frequently asked questions
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