United Kingdom (UK) Home Outdoor Structures Market Trends, Analysis, Consumer Dynamics and Spending Habits
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The UK: Home Category Data, The Consumer – Outdoor structures 2023 report offers a comprehensive insight into consumer attitudes in the UK outdoor structures market. The report focuses on eight key subcategories: barbeques, garden buildings, paving, decking, fencing, garden storage, greenhouse, and garden features. Consumer data is based on our 2023 UK Outdoor structures survey, using a panel of 2,000 nationally representative consumers.
Key Highlights
B&Q is the most visited and purchased retailer over the past 12 months.
Replacement was the biggest driver of purchasing outdoor structures.
Price was the number one driver of retailer choice across Outdoor structures
Reasons to Buy
Identify the demographic profile of shoppers and average spend within each subcategory, allowing you to better target ranges.
Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential among target audiences.
“Discover how channel usage for researching and purchasing is changing, to help target investment into growing areas.
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Argos
B&M
B&Q
Homebase
IKEA
Screwfix
The Range
Travis Perkins
Wickes
Table of Contents
Table
Figures
Frequently asked questions
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Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.