Video Games – Thematic Research
Powered by
All the vital news, analysis, and commentary curated by our industry experts.
Video Games Market Analysis Report Overview
The video games industry continues to evolve, driven by changing user demands, new monetization and distribution channels, and technological progress. Industry themes like 5G, augmented reality (AR), virtual reality (VR), esports, cloud gaming, and the metaverse is anticipated to propel the market growth in the coming years.
The video games thematic intelligence report gives an overview of the value chain, market size, growth forecasts, gaming sector scorecard, and the specialist gaming software vendors in the market.
Report Pages | 59 |
Regions Covered | Global |
Market Value (2021) | $197 billion |
Key Trends | Technology, Macroeconomic, and Regulatory Trends |
Value Chain | Creation, Monetization, Distribution, and Device |
Leading Companies | Activision Blizzard, Alphabet, Amazon, Blacknut and ByteDance |
Key Trends Shaping the Video Games Market
The main trends shaping the video games theme are classified into three categories: technology, macroeconomic, and regulatory trends.
- Technology trends – The key technology trends impacting the video games space are metaverse, cloud and mobile gaming, esports, AR gaming, and cybersecurity.
- Macroeconomic trends– The report focuses on key macroeconomic trends impacting the video games industry, which include the free-to-play with premium content (freemium), play-to-earn revenue model, ongoing semiconductor shortage, and various social factors and working conditions.
- Regulatory trends – The key regulatory trends impacting the video games theme are gambling-related regulations, data privacy and the social impact of video games on minors.
Video Games – Industry Analysis
The global gaming software industry was worth $197 billion in 2021. Mobile gaming dominated the gaming software market, followed by PC gaming, console gaming, and VR gaming. Moreover, cloud gaming is likely to be the fastest-growing segment in the industry during the forecast period.
The video games market analysis also covers:
- Mergers and acquisitions
- Venture financing
- Patent trends
- Timeline
For more video games industry analysis, download a free report sample
Video games - Value Chain Analysis
GlobalData’s video games value chain is split into four layers: creation, monetization, distribution, and device. In the creation layer, game developers and publishers develop video games using game engines.
Video Games Value Chain
For more insights on the video games value chain, download a free report sample
Leading Companies in the Video Games Market
Some of the leading companies making their mark within the video games theme are:
- Activision Blizzard
- Alphabet
- Amazon
- Blacknut
- ByteDance
Video Games Sector Scorecard
GlobalData uses a scorecard approach to predict tomorrow’s leading companies within each sector. The sector scorecards help to determine which companies are best positioned for a future filled with disruptive threats. Each sector scorecard has three screens:
- The thematic screen ranks companies based on overall leadership in the 10 themes that matter most to their industry, generating a leading indicator of future performance.
- The valuation screen ranks our universe of companies within a sector based on selected valuation metrics.
- The risk screen ranks companies within a particular sector based on overall investment risk.
Gaming Sector Scorecard – Thematic Screen
For more insights on the gaming score card, download a free report sample
Scope
This report provides an overview of the video games theme.
- It identifies the key trends impacting growth of the theme over the next 12 to 24 months, split into three categories: technology trends, macroeconomic trends, and regulatory trends.
- It includes global market forecasts for gaming software and analysis of patent activity.
- It contains details of M&A deals driven by the video games theme, and a timeline highlighting milestones in the development of video games.
- The detailed value chain consists of four layers: creation, monetization, distribution, and device.
Reasons to Buy
The video games industry is an ideal example of a hypercompetitive market. With low barriers to entry and lucrative revenue opportunities, the number of players in the market is continuously increasing. This report provides an invaluable guide to this disruptive theme. It includes comprehensive lists of the leading players across all aspects of the value chain, helping companies identify the right partners.
Acer
Activision Blizzard
Affle (Appnext)
Afreeca.tv
Akamai
Alibaba
Alphabet (Google)
AlphaWallet
Amazon
American Express
Analogue
Ant Group
AppBrain
Apple
AppLovin
Asus
AT&T
Atari
Atomic
Axis Esports
Baidu
Baishan
Bandai Namco
BBK Electronics
BeyondTheSummit
Bharti Airtel
Bilibili
Binance
Bitski
Black Shark
Blacknut
Blade
Blaze
BT Group (EE)
ByteDance
Caffeine
CareGame
CD Projekt (GOG)
Chartboost
China Mobile
China Telecom
China Unicom
Chukong
Cloudflare
Cloudware
Comcast
Cooler Master
Corsair
Crazy Games
Crytek
CyberAgent
CyberPower
DAZN
Dell Technologies
Deutsche Telekom
Digital River
Digital Turbine
Discord
DLive
DouYu
Electronic Arts
Embracer
Epic Games
Esports Engine
Exodus
F5 Networks
FaceIT
Fanatics
Fanbyte
Fastly
Game Creators
GamePad Digital
GamersGate
GamingBuddy
Gamua
Gfinity
Gnosis Safe
Godot Engine
Hago
Hisense
HP
HTC
Huawei
Huya
Ingenico
InMobi
Intel
Itch.io
Jaxx
JOYY (Bigo)
JP Morgan (WePay)
Kakao
Kingsoft
Konami
Krafton
KT
Kuaishou
Ledger
Lenovo
LG
Limelight
Line
Logitech
Loudplay
Mad Catz
Maingear
Mastercard
Media.net
MediaLab AI (Kik)
Meta
Metamask
Microsoft
miHoYo
Mistplay
Mobvista
Modern Times Group
MonoGame
MSI
MyEtherWallet
Naver.tv
NCSoft
NetEase
Neteller
Netmarble
Nexon
Nexon Organizer
Niantic
Nintendo
NODWIN Gaming
Nubia
Nvidia
One Esports
One97 (Paytm)
Ooredoo
OpenRec.Tv
Opera (YoYo Games)
Panic
Paperspace
PayPal
Paysafe
Perfect World
PGL
Plato Team
Playkey
Playmaji
Playwire
Portis.io
PWN Games
Qihoo 360
Rackspace
Rainway
Rakuten (Viber)
Razer
Razorpay
Redmagic
Redragon
Reliance Jio
RFRSH Entertainment
Riot Games
Roblox
Roccat
Roku
Samsung Electronics
Scirra
Sea
Select Media
Sennheiser
Simutronics
Sina
SK Telecom
Skrill
Skyesports
Snap
Sony
Square Enix
StackPath
StarLadder
Start.io
StarTimes Group
SteelSeries
Stripe
Sunrise
Super League Gaming
Swisscom
Take-Two Interactive
TapJoy
TCL
Telecom Italia
Telefónica
Telegram
Telstra
Temple
Tencent
Theta.tv
TinyCircuits
T-Mobile
Trezor
Trovo
Trust Wallet
Turtle Beach
TV2
Ubisoft
UnionPay
Unity
Valve
Verizon
Visa
Vivendi (Gameloft)
Vizio
Vodafone
Vungle
Walt Disney
WePlay.tv
Xiaomi
Xsolla
Zhanqi.tv
Zowei
Table of Contents
Frequently asked questions
-
What is the video games market value in 2021?
The video games market was valued at $197 billion in 2021.
-
What are the key technology trends shaping the video games market?
The key technology trends impacting the video games space are metaverse, cloud and mobile gaming, esports, AR gaming, and cybersecurity.
-
What are the key macroeconomic trends shaping the video games theme?
The key macroeconomic trends impacting the video games industry are free-to-play with premium content, also known as freemium, play-to-earn revenue model, ongoing semiconductor shortage and various social factors and working conditions.
-
What are the key regulatory trends shaping the video games market?
The key regulatory trends impacting the video games theme are gambling-related regulations, data privacy and the social impact of video games on minors.
-
What are the components of the video games value chain?
GlobalData’s video games value chain is split into four layers: Creation, Monetization, Distribution, and Device.
-
Which are the leading public listed companies adopting video games?
Some of the leading companies in the video games market are Activision Blizzard, Alphabet, Amazon, Blacknut and ByteDance among others.

Get in touch to find out about multi-purchase discounts
reportstore@globaldata.com
Tel +44 20 7947 2745
Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.
Related reports
View more Technology reports
