Emerging Economies in Insurance – Thematic Research

Powered by

All the vital news, analysis, and commentary curated by our industry experts.


The BRICS (Brazil, Russia, India, China, and South Africa) nations have long been at the forefront of the emerging economies in insurance trends. China and India are a hotbed for insurtech deals and innovation and are expected to witness strong CAGR growth in premiums up to 2025. Much of the innovation coming from insurtechs in emerging economies is around microinsurance. This is most established within the health sector, with cheap policies giving people usually priced out of financial services basic cover. Moreover, leading insurers have a huge opportunity in emerging economies, due to generally loosening restrictions, the sheer size of populations, and the potential for large growth—given the high levels of underinsurance.

The emerging economies in insurance intelligence report provides a briefing on the BRICS nations’ insurance market. The report also presents key technology, macroeconomic and regulatory trends impacting the insurance theme. Further, the industry analysis section discusses early use cases, and value chain analysis of emerging economies in insurance sector.

Emerging Economies in Insurance Market Analysis

China was the second largest insurance market in the world, as of 2020. However, it is still defined as an emerging economy due to its vast and untapped potential. Brazil and India are also emerging markets with large populations that both have significant general insurance markets. Russia is next but has suffered considerably since it invaded Ukraine.

The insurance market analysis in emerging economies also covers:

  • Mergers & acquisitions
  • Company filing trends
  • Social Media trends
  • Timeline
  • Case studies

Emerging Economies in Insurance Market Analysis

Emerging Economies in Insurance Market Analysis

For more emerging economies in insurance market analysis, download a free report sample

Key Trends Impacting the Emerging Economies in the Insurance Theme

The main trends shaping the emerging economies in insurance theme are classified into three categories: technology trends, macroeconomic trends, and regulatory trends.

  • Technology Trends – The key technology trends impacting the insurance theme are advent of 5G networks, implementation of AI, and blockchain technologies, and the rising digitalization in emerging economies.
  • Macroeconomic Trends – The report analyses several macroeconomic trends impacting the insurance theme, including the cost-of-living crisis, rise in aging population, and effect of COVID-19. Additionally, high unemployment rates, China’s property crisis, the Russia/Ukraine conflict, and rising urbanization are some of the macroeconomic trends.
  • Regulatory Trends – The key regulatory trends impacting the insurance theme are the introduction of revised health insurance regulations, December 2020, The China Banking and Insurance Regulatory Commission (CBIRC) foreign ownership changes, Foreign ownership in insurance companies operating in India, and microinsurance in South Africa. Other regulatory trends include the SUSEP (Superintendence of Private Insurance) provided guidelines for segmentation rules in the Brazilian insurance industry, and the authorized use of telemedicine in Brazil.

For more insights on key trends impacting the insurance sector in emerging countries, download a free report sample

The Emerging Economies in Insurance Value Chain Analysis

The emerging economies in insurance value chain comprises five segments: product development, marketing, and distribution, underwriting and risk profiling, claims management, and customer service. Each aspect of this value chain is important in emerging economies. Insurers are often targeting new consumers, and new markets, so product development can be a way to stand out, while claims management and customer service can be essential to leave a good impression, keeping customers happy and potentially spreading via word of mouth.

The Emerging Economies in Insurance Value Chain

The Emerging Economies in Insurance Value Chain

For more insights on emerging economies in insurance value chain, download a free report sample

Leading Public Companies Associated with The Emerging Economies in Insurance Theme

Some of the leading public companies making their mark within the emerging economies in insurance theme:

  • AXA
  • Allianz
  • AIA
  • Aon
  • Chubb
  • ICICI Lombard
  • Munich Re
  • Tokio Marine

Leading Private Companies Associated with The Emerging Economies in Insurance Theme

Some of the leading public companies making their mark within the emerging economies in insurance theme:

  • BIMA
  • Digit
  • JaSure
  • Naked
  • Onsurance
  • Pineapple
  • Toffee

To know more about leading companies in emerging economies in insurance theme, download a free report sample

Emerging Economies in Insurance Sector Scorecard

GlobalData uses a scorecard approach to predict tomorrow’s leading companies within each sector. The sector scorecards help to determine which companies are best positioned for a future filled with disruptive threats. Each sector scorecard has three screens:

  • The thematic screen shows who are the overall leaders in the 10 themes that matter most, based on the thematic engine.
  • The valuation screen shows whether publicly listed players appear cheap or expensive relative to their peers, based on consensus forecasts from investment analysts.
  • The risk screen shows who the riskiest players in each industry are, based on the assessment of four risk categories: operational risk, financial risk, industry risk, and country risk.

Emerging economies in insurance is a theme that impacts many of the sectors we cover. In this section, we focus specifically on the non-life and life sectors.

Non-Life Insurance Sector Scorecard – Thematic Screen

Non-Life Insurance Sector Scorecard – Thematic Screen

To know more about sector scorecards related to Emerging economies in insurance, download a free report sample

Emerging economies in insurance Market Report Overview

Report Pages 52
Regions Covered Global
Emerging Economies in Insurance Trends Technology, Macroeconomic, and Regulatory
Value Chain Analysis Product Development, Marketing, And Distribution, Underwriting and Risk Profiling, Claims Management, And Customer Service
Leading Public Companies AXA, Allianz, AIA, Aon, Chubb, ICICI Lombard, Munich Re, and Tokio Marine
Leading Private Companies BIMA, Digit, JaSure, Naked, Onsurance, Pineapple, and Toffee


Reasons to Buy

  • Benchmark yourself against the rest of the market.
  • Ensure you remain competitive as new markets open up to the global insurance industry.
  • Understand any key innovations originating from these emerging markets.
  • Discover the key players in this theme, including insurers, startups, and technology providers.





Dai-Ichi Life


Ping An

Zhong An

Munich Re

Swiss Re


Tokio Marine

GAZ Industry

New India Assurance

ICICI Lombard

Porto Seguro








Table of Contents


Executive Summary



Industry Analysis

Case Studies

Value Chain


Sector Scorecards


Further Reading

Our Thematic Research Methodology

About GlobalData

Contact Us

Frequently asked questions

Emerging Economies in Insurance – Thematic Research thematic reports
Currency USD

Can be used by individual purchaser only


Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Undecided about purchasing this report?

Enquire Before Buying

Get in touch to find out about multi-purchase discounts

Tel +44 20 7947 2745

Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.

See what our customers are saying

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

Senior Account Manager, TSYS
Financial Services
France Life Insurance Market Size and Trends by Line of…
$3,999 | June 2024
Financial Services
Wealth Management Trends and Themes in 2024
$5,250 | May 2024
Financial Services
Peru Insurance Industry - Key Trends and Opportunities to 2028
$1,450 | May 2024
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at Emerging Economies in Insurance – Thematic Research in real time.

  • Access a live Emerging Economies in Insurance – Thematic Research dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.