Europe Fixed Broadband Market Trends and Opportunities, 2023 Update

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Europe Fixed Broadband Market Report Overview

The total fixed broadband revenue in Europe is $71.8 billion in 2023. The market is expected to grow at a CAGR of more than 2% during 2023-2028. Increasing fixed broadband penetration opens new opportunities for service bundling, with telcos offering multiplay bundles inclusive of services such as SVoD, pay-TV, and gaming.

Europe Fixed Broadband Market Outlook 2023-2028 ($ Billion)

Europe Fixed Broadband Market Outlook 2023-2028 ($ Billion)

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The Europe Fixed Broadband Market report provides an executive-level overview of the fixed broadband market in the region and delivers quantitative and qualitative insights into the fixed market, analysing key trends, competitive dynamics, and growth drivers in the region.

Market Size (2023) $71.8 billion
CAGR (2023-2028) >2%
Key Countries ·       The UK

·       Germany

·       Spain

·       Italy

·       France

·       Russia

Key Services ·       Voice Services

·       Internet Services

Leading Companies ·       Proximus

·       Liberty Global

·       Orange Romania

·       Salt

·       Swisscom

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Europe Fixed Broadband Subscription Trends

Internet User Trends in Europe: Fixed internet users in Europe will expand by 2028. This will be largely driven by the approaches of the Gigabit society target of 2025 and national broadband initiatives which are supporting improvements in both internet coverage and speed. The number of fixed broadband lines will also grow over the same period. Fixed broadband penetration of the population will be driven by the increasing coverage of fixed broadband services on the back of regional-level measures.

Fixed Broadband Technology Trends in Europe: Fiber will remain the leading fixed broadband technology during 2023-2028. It will be driven by the government and telcos’ focus on the expansion of fiber networks to offer higher speeds and wider coverage. Russia will have the highest share of FTTH/B lines as a percentage of total fixed broadband lines. It will be followed by France, Ireland, Spain, and Ukraine.

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Europe Fixed Broadband Revenue Trends

Fixed Broadband ARPS in Europe: Fixed broadband ARPS will decline over 2023-2025. This drop in broadband ARPU in the short to medium term will be mainly inflicted by the price competition between telcos and ISPs to secure new subscribers and gain market shares. They will offer discounted bundled plans and promotional packages for this purpose. However, the fixed broadband ARPS will increase from 2025 as operators will cease offering discounts and add an inflation-connected pricing strategy.

Fixed Broadband Revenue Trends in Europe: Fixed broadband revenue in Europe will grow over the forecast period. This growth will be aided by the increasing adoption of fixed broadband services as coverage improves. The adoption of FMC plans will also support growth in fixed broadband revenue over 2023-2028. The UK will register the highest growth in terms of fixed broadband revenue over the forecast period as well as be the largest revenue contributor in 2023.

Europe Fixed Broadband Market Analysis by Countries, 2023 (%)

Europe Fixed Broadband Market Analysis by Countries, 2023 (%)

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Europe Fixed Broadband Market – Competitive Landscape

The key companies in the fixed broadband market in Europe are Proximus, Liberty Global, Orange Romania, Salt, and Swisscom, among others. Belgian operator Proximus reached an agreement with Eurofiber and Delta fiber to roll out fiber in the country, increasing FTTH/B coverage. Orange Romania’s acquisition of the fixed assets of incumbent Telekom Romania in August 2020 will drive its ability to offer converged and multiplay packages.

Europe Fixed Broadband Market Players

Europe Fixed Broadband Market Players

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Segments Covered in the Report

Europe Fixed Broadband Country Outlook (%, 2023)

  • The UK
  • Germany
  • Spain
  • Italy
  • France
  • Russia


The report provides:

  • Section 1: Europe in a Global Context: This section provides a comparison of Europe’s macro-economic KPIs, fixed telecoms market size, and trends with other regions.
  • Section 2: Regional Market Trends and Competitive Dynamics: This section analyzes the competitive dynamics that have been shaping the European fixed broadband markets over the past few years, including market entries, market exits, consolidations, and M&A activities.
  • Section 3: Fixed Broadband Subscription Trends: Provides analysis, historical figures, and forecasts of fixed broadband subscriptions and usage trends in the region as well as their growth drivers.
  • Section 4: Fixed Broadband Revenue Trends: Examines changes in the breakdown of overall revenue and ARPU over 2023-2028.
  • Section 5: Key findings: A summary of key findings and growth opportunities for Europe’s fixed broadband market.

Reasons to Buy

  • This Insider Report provides a comprehensive examination through forward-looking analysis of Europe’s fixed broadband market trends in a concise analytical format to help executives build proactive and profitable growth strategies.
  • Accompanying GlobalData’s forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Europe’s fixed broadband markets.
  • The report is designed for an executive-level audience, with charts and tables boasting presentation quality.
  • The broad perspective of the report coupled with comprehensive actionable insights will help operators, equipment vendors, and other telecom industry players better positioned to seize the growth opportunities in Europe’s evolving fixed broadband market.

4iG Plc
Antenna Hungaria
Cecoin Kft
Deutsche Glasfaser
Digi Group
Gagnaveita Reykjavikur
Green Dot
Liberty Global
Magyar Telekom
MEO Portugal
Mobile TeleSystems (MTS)
Open Fibre
Orange France
Orange Romania
Poland’s Play (P4)
Sunrise Switzerland
Telefonica Spain
Telefonica Spain
Telekom Romania
TIM Italy
UPC Poland
Vauban Infrastructure Partners
Vodafone Germany
Vodafone Portugal
Vortanoria Investments

Table of Contents

  • 1. List of Exhibits
  • 2. Europe’s fixed broadband markets – key takeaways

    • 2.1. Europe highlights

  • 3. Section 1: Europe in a Global Context

    • 3.1. Europe’s Demographics at a Glance
    • 3.2. Europe in a Global Context

  • 4. Section 2: Competitive Dynamics

    • 4.1. Regulatory Drivers of Fixed Broadband in Europe
    • 4.2. Major Competitive Changes in Europe
    • 4.3. National Broadband Plans: A Key Growth Driver of Fixed Broadband in Europe Europe’s Main Competitive Market Trends

  • 5. Section 3: Fixed Broadband Subscription Trends

    • 5.1. Internet User Trends in Europe
    • 5.2. Fixed Broadband Technology Trends in Europe

  • 6. Section 4: Fixed Broadband Revenue Trends

    • 6.1. Fixed Broadband ARPU in Europe
    • 6.2. Fixed Broadband Revenue Trends in Europe

  • 7. Section 5: Key Findings and Recommendations

    • 7.1. Key Findings and Recommendations

  • 8. Appendix

    • 8.1. Acronyms and Definitions
    • 8.2. Companies Mentioned

  • 9. Related research


Population, 2023-2028 (Millions)

Nominal GDP, 2023-2028 ($ Trillions)

Real GDP Growth, 2023-2028

Voice Lines Penetration, 2023 (% of Total Population)

Internet Users Penetration as a % of Total Population

Broadband Lines Penetration, 2023

Internet Users, Europe, 2023-2028 (Millions)

Fixed Broadband Lines and Penetration in Europe, 2023-2028

Fixed Broadband Lines by Technology, Europe, 2023-2028

Five Select Europe Markets in Terms of FTTH/B as a % of Total Fixed Broadband Lines, 2028

Fixed Broadband ARPS in Europe ($), 2023-2028

Fixed Broadband Revenue, Europe, 2023-2028

Select Europe Fixed Broadband Market Sizes and Growth Prospects, 2023

Frequently asked questions

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