"Five-Compartment Dispenser Pack – New Packaging Innovations and Wider Opportunities" uses GlobalData's Pack-Track packaging innovation tool to take a closer look at a pack format used in the US by Ferrara Candy Co. for Nerds Twist & Mix fruit flavored candy, and to consider how it could potentially inspire cross-category innovation.
Packaging innovation can be a tricky area to navigate, but by thinking laterally and exploring pack formats that are already available outside your own market sectors, it may be possible to Seize+Adapt an idea, modifying it to suit your own purposes. This case study was compiled using GlobalData's Pack-Track packaging innovation tool and takes a closer look at a five-compartment dispenser pack that can be used to facilitate dispensing, and considers how the format could potentially cross over into other categories.
Discusses key features and packaging benefits of a 5-compartment dispenser pack of Nerds Twist & Mix candy.
Examines how this pack format taps into consumer trends within GlobalData's TrendSights framework.
Explores how this pack format could be applied to other product categories.
Reasons to Buy
Use GlobalData's Packaging Seize+Adapt Concept series to inspire packaging innovation.
Understand the relevant consumer trends that drive and support packaging innovation so you can tap into what is really impacting the industry.
Discover to which product sectors this packaging innovation could potentially have application to create a point of difference.
Table of Contents
What is Seize+Adapt?
The packaging innovation: convenience
How does the innovation align to TrendSights?
Wider opportunities for a five-compartment dispenser pack
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