Global Squash/Syrups 2019 – Key Insights and Drivers behind the Squash/Syrups Market Performance

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Despite a good year, squash/syrups managed to lose volume in North America. Canada experienced a drop in consumption as the country recorded a decline in frozen lemonades and fruit punches. At this point, households were looking for more convenient and sugar-free options, which the squash/syrups category was yet to offer. Companies appeared to be more focused on providing new flavor variants than healthier options, and this ultimately did not improve consumption volumes.

In economically disadvantaged areas of the world, value for money is a key factor in attracting consumers. For this reason, low-calorie products are not taking hold as firmly in these regions as in the Global North. Indeed, in poorer areas, cheap access to high-calorie beverages is necessary for the nutrition of many people.

In wealthier areas of the globe, particularly in the Global North, the overarching trend driving new product development was rising health consciousness. While not ubiquitous in its pressure globally, the influence the trend had in top-volume countries has helped shape the category, with new product development focusing on low-calorie, additive-free, and, in some cases, functional beverages.

The category saw an average global volume growth of 1.7%. Two key regions in 2018 were Asia and Africa. South Africa and the UK contributed the largest volumes, with growth occurring in the former. Single-digit volume growth is forecast for the global average, with South Africa expected to maintain its volume lead.

Price per liter increase was significant in Global North regions such as Western Europe, Eastern Europe, Australasia, and North America. Glass-packaged products in Australasia saw growth of 2.3%, with adult-targeted cordials selling well at a more premium price tag. In Western Europe, price per liter increase of 7% did not deter growth, prompting an average value increase of 10%. Eastern Europe, meanwhile, registered a price per liter increase of 7%, although lower purchasing power in these countries reduced participation in the category, with volumes falling by almost 2%.

Although glass is on the rise in a number of locations, particularly those experiencing premiumization, PET remains the most commonly used pack material for the category, growing globally by 1.1%. Plastic is favored when positioning products toward children and young people, its malleability allowing for the shaping of packaging in unique ways. Furthermore, the material’s transparency allows the liquid within it to be revealed, aiding consumer trust and providing an opportunity to market the product through the coloring of the bottle’s contents.

The report “Global Squash Syrups Report 2019” acts as an essential tool for companies active or planning to venture in to Global Squash Syrups (Soft drinks) market. The comprehensive statistics within the research handbook provides insight into the operating environment of the market and also ensures right business decision making based on emerging trends and industry model based forecasting.

GlobalData considers Squash Syrups as non-ready-to-drink (non-RTD) regular and low calorie products, marketed as concentrates for home consumption and flavoring.

Scope

Global Squash Syrups Report 2019 report covers over 8 global regions comprising of Africa, Asia, Australasia, Easter Europe, Western Europe, Latin America, North America and Middle East and North Africa, provides –

– Top line value and volume growth data, % share by flavor, key companies, packaging and distribution (on-/off-premise), with forecasts.

– Details of key new product launches by region.

– Overview of the competitive landscape in the Squash Syrups market, with analysis of key company performance.

– Insightful and valuable analysis of the drivers behind both current and emerging trends in the Squash Syrups market.

Reasons to Buy

– The Global Squash Syrups report allows you to evaluate forecast projections, enhancing your understanding of the evolving trends and consumption patterns.

– The report is arranged by region, giving a comprehensive view of current and emerging trends and opportunities to support corporate strategic planning.

– Identify the current and emerging trends and future growth opportunities in the global Squash Syrups market to assess the likely impact on company’s performance.

– Interrogate the data to understand both the historic and likely future performance of the global Squash Syrups industry by region to support long-term strategic planning.

Table of Contents

1. Global Summary

i. Executive Summary

ii. Emerging Trends

iii. Brand and Private Label Trends

iv. Company Trends

v. Packaging Trends

vi. Channel and Pricing Trends

2. Africa Summary

3. Asia Summary

4. Australasia Summary

5. Eastern Europe Summary

6. Latin America Summary

7. Middle East, North Africa Summary

8. North America Summary

9. Western Europe Summary

10. Appendix

i. Geographical Coverage

ii. Methodology

iii. Product Definitions

Figures

Global Emerging Trends, Volume & Value Growth, 2018–2024F

Global Emerging Trends, Liters Per Capita, 2018–2024F

Global Emerging Trends, Incremental Volume, 2013–2018 vs. 2019–2024F

Global Emerging Trends, Leading Flavors (% Share), 2013–2018

Global Emerging Trends, Regular vs. Low-Calorie (% share), 2013–2018

Global Brand and Private Label Trends, Top Five Brands Volume Share, 2018

Global Brand and Private Label Trends, Top Five Brands Value Share, 2018

Global Brand and Private Label Trends, Top 10 Brands Incremental Volume and Value, 2017–2018

Global Brand and Private Label Trends, Fastest Growing Trademark Brands by Volume, 2017–18

Global Brand and Private Label Trends, Fastest Growing Trademark Brands by Value, 2017–18

Global Leading Companies, 2018

Global Packaging Trends, Top Five Pack Sizes by Volume, Growth, 2017–18

Global Channel and Pricing Trends, Sub-Channel Volume (% Share), 2018

Global Channel and Pricing Trends, Sub-Channel Value in US$ (% Share), 2018

Global Channel and Pricing Trends, Soft Drinks Volume vs. Value vs. PPL Growth Trends, 2017–2024F

Africa Emerging Trends, Volume & Value Growth, 2018–2024F

Africa Emerging Trends, Liters Per Capita, 2018–2024F

Africa Emerging Trends, Incremental Volume, 2013–2018 vs. 2019–2024F

Africa Emerging Trends, Leading Flavors (% Share), 2013–2018

Africa Emerging Trends, Regular vs. Low-Calorie (% share), 2013–2018

Africa Brand and Private Label Trends, Top Five Brands Volume Share, 2018

Africa Brand and Private Label Trends, Top Five Brands Value Share, 2018

Africa Brand and Private Label Trends, Top 10 Brands Incremental Volume and Value, 2017–2018

African Leading Companies, 2018

Africa Packaging Trends, Pack Type (% Share), 2018

Africa Packaging Trends, Top Five Pack Sizes by Volume, Growth, 2017–2018

Africa Channel and Pricing Trends, Sub-Channel Volume (% Share), 2018

Africa Channel and Pricing Trends, Sub-Channel Value in US$ (% Share), 2018

Africa Channel and Pricing Trends, Squash/Syrups Volume vs. Value vs. PPL Growth Trends, 2017–2024F

Asia Emerging Trends, Volume & Value Growth, 2018–2024F

Asia Emerging Trends, Liters Per Capita, 2018–2024F

Asia Emerging Trends, Incremental Volume, 2013–2018 vs. 2019–2024F

Asia Emerging Trends, Leading Flavors (% Share), 2013–2018

Asia Emerging Trends, Regular vs. Low-Calorie (% share), 2013–2018

Asia Brand and Private Label Trends, Top Five Brands Volume Share, 2018

Asia Brand and Private Label Trends, Top Five Brands Value Share, 2018

Asia Brand and Private Label Trends, Top 10 Brands Incremental Volume and Value, 2017–2018

Asian Leading Companies, 2018

Asia Packaging Trends, Pack Type (% share), 2018

Asia Packaging Trends, Top Five Pack Sizes by Volume, Growth, 2017–2018

Asia Channel and Pricing Trends, Sub-Channel Volume (% Share), 2018

Asia Channel and Pricing Trends, Sub-Channel Value in US$ (% Share), 2018

Asia Channel and Pricing Trends, Squash/Syrups Volume vs. Value vs. PPL Growth Trends, 2017–2024F

Australasia Emerging Trends, Volume & Value Growth, 2018–2024F

Australasia Emerging Trends, Liters Per Capita, 2018–2024F

Australasia Emerging Trends, Incremental Volume, 2013–2018 vs. 2019–2024F

Australasia Emerging Trends, Leading Flavors (% Share), 2013–2018

Australasia Emerging Trends, Regular vs. Low-Calorie (% share), 2013–2018

Australasia Brand and Private Label Trends, Top Five Brands Volume Share, 2018

Australasia Brand and Private Label Trends, Top Five Brands Value Share, 2018

Australasia Brand and Private Label Trends, Top 10 Brands Incremental Volume and Value, 2017–2018

Australasian Leading Companies, 2018

Australasia Packaging Trends, Pack Type (% share), 2018

Australasia Packaging Trends, Top Five Pack Sizes by Volume, Growth, 2017–2018

Australasia Channel and Pricing Trends, Sub-Channel Volume (% Share), 2018

Australasia Channel and Pricing Trends, Sub-Channel Value in US$ (% Share), 2018

Australasia Channel and Pricing Trends, Squash/Syrups Volume vs. Value vs. PPL Growth Trends, 2017–2024F

Eastern Europe Emerging Trends, Volume & Value Growth, 2018–2024F

Eastern Europe Emerging Trends, Liters Per Capita, 2018–2024F

Eastern Europe Emerging Trends, Incremental Volume, 2013–2018 vs. 2019–2024F

Eastern Europe Emerging Trends, Leading Flavors (% Share), 2013–2018

Eastern Europe Emerging Trends, Regular vs. Low-Calorie (% share), 2013–2018

Eastern Europe Brand and Private Label Trends, Top Five Brands Volume Share, 2018

Eastern Europe Brand and Private Label Trends, Top Five Brands Value Share, 2018

Eastern Europe Brand and Private Label Trends, Top 10 Brands Incremental Volume and Value, 2017–2018

Eastern Europen Leading Companies, 2018

Eastern Europe Packaging Trends, Pack Type (% share), 2018

Eastern Europe Packaging Trends, Top Five Pack Sizes by Volume, Growth, 2017–2018

Eastern Europe Channel and Pricing Trends, Sub-Channel Volume (% Share), 2018

Eastern Europe Channel and Pricing Trends, Sub-Channel Value in US$ (% Share), 2018

Eastern Europe Channel and Pricing Trends, Squash/Syrups Volume vs. Value vs. PPL Growth Trends, 2017–2024F

Latin America Emerging Trends, Volume & Value Growth, 2018–2024F

Latin America Emerging Trends, Liters Per Capita, 2018–2024F

Latin America Emerging Trends, Incremental Volume, 2013–2018 vs. 2019–2024F

Latin America Emerging Trends, Leading Flavors (% Share), 2013–2018

Latin America Emerging Trends, Regular vs. Low-Calorie (% share), 2013–2018

Latin America Brand and Private Label Trends, Top Five Brands Volume Share, 2018

Latin America Brand and Private Label Trends, Top Five Brands Value Share, 2018

Latin America Brand and Private Label Trends, Top 10 Brands Incremental Volume and Value, 2017–2018

Latin American Leading Companies, 2018

Latin America Packaging Trends, Pack Type (% share), 2018

Latin America Packaging Trends, Top Five Pack Sizes by Volume, Growth, 2017–2018

Latin America Channel and Pricing Trends, Sub-Channel Volume (% Share), 2018

Latin America Channel and Pricing Trends, Sub-Channel Value in US$ (% Share), 2018

Latin America Channel and Pricing Trends, Squash/Syrups Volume vs. Value vs. PPL Growth Trends, 2017–2024F

Middle East, North Africa Emerging Trends, Volume & Value Growth, 2018–2024F

Middle East, North Africa Emerging Trends, Liters Per Capita, 2018–2024F

Middle East, North Africa Emerging Trends, Incremental Volume, 2013–2018 vs. 2019–2024F

Middle East, North Africa Emerging Trends, Leading Flavors (% Share), 2013–2018

Middle East, North Africa Emerging Trends, Regular vs. Low-Calorie (% share), 2013–2018

Middle East, North Africa Brand and Private Label Trends, Top Five Brands Volume Share, 2018

Middle East, North Africa Brand and Private Label Trends, Top Five Brands Value Share, 2018

Middle East, North Africa Brand and Private Label Trends, Top 10 Brands Incremental Volume and Value, 2017–2018

Middle East, North African Leading Companies, 2018

Middle East, North Africa Packaging Trends, Pack Type (% share), 2018

Middle East, North Africa Packaging Trends, Top Five Pack Sizes by Volume, Growth, 2017–2018

Middle East, North Africa Channel and Pricing Trends, Sub-Channel Volume (% Share), 2018

Middle East, North Africa Channel and Pricing Trends, Sub-Channel Value in US$ (% Share), 2018

Middle East, North Africa Channel and Pricing Trends, Squash/Syrups Volume vs. Value vs. PPL Growth Trends, 2017–2024F

North America Emerging Trends, Volume & Value Growth, 2018–2024F

North America Emerging Trends, Liters Per Capita, 2018–2024F

North America Emerging Trends, Incremental Volume, 2013–2018 vs. 2019–2024F

North America Emerging Trends, Leading Flavors (% Share), 2013–2018

North America Emerging Trends, Regular vs. Low-Calorie (% share), 2013–2018

North America Brand and Private Label Trends, Top Five Brands Volume Share, 2018

North America Brand and Private Label Trends, Top Five Brands Value Share, 2018

North America Brand and Private Label Trends, Top 10 Brands Incremental Volume and Value, 2017–2018

North American Leading Companies, 2018

North America Packaging Trends, Pack Type (% share), 2018

North America Packaging Trends, Top Five Pack Sizes by Volume, Growth, 2017–2018

North America Channel and Pricing Trends, Sub-Channel Volume (% Share), 2018

North America Channel and Pricing Trends, Sub-Channel Value in US$ (% Share), 2018

North America Channel and Pricing Trends, Squash/Syrups Volume vs. Value vs. PPL Growth Trends, 2017–2024F

Western Europe Emerging Trends, Volume & Value Growth, 2018–2024F

Western Europe Emerging Trends, Liters Per Capita, 2018–2024F

Western Europe Emerging Trends, Incremental Volume, 2013–2018 vs. 2019–2024F

Western Europe Emerging Trends, Leading Flavors (% Share), 2013–2018

Western Europe Emerging Trends, Regular vs. Low-Calorie (% share), 2013–2018

Western Europe Brand and Private Label Trends, Top Five Brands Volume Share, 2018

Western Europe Brand and Private Label Trends, Top Five Brands Value Share, 2018

Western Europe Brand and Private Label Trends, Top 10 Brands Incremental Volume and Value, 2017–2018

Western Europen Leading Companies, 2018

Western Europe Packaging Trends, Pack Type (% share), 2018

Western Europe Packaging Trends, Top Five Pack Sizes by Volume, Growth, 2017–2018

Western Europe Channel and Pricing Trends, Sub-Channel Volume (% Share), 2018

Western Europe Channel and Pricing Trends, Sub-Channel Value in US$ (% Share), 2018

Western Europe Channel and Pricing Trends, Squash/Syrups Volume vs. Value vs. PPL Growth Trends, 2017–2024F

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