Restaurant Brands International – Digital Transformation Strategies
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Restaurant Brands International – Digital Transformation Strategies Overview
Restaurant Brands International (RBI) has been focusing on digital technologies as a part of its digital transformation strategies. The annual ICT spending of Restaurant Brands International was estimated at $233.4 million in 2022. A major share of this spending is earmarked for acquiring Network and communications, ICT services, and software from vendors. Restaurant Brands International is a quick-service restaurant (QSR) operator, the company holds, operates, and franchises restaurants under Popeyes, Burger King, and Tim Hortons brand names.
|Total ICT Spending 2022
|ICT Spend by Function
|Communications, Data Center, Network, Application, End-User Computing, Service Desk, and Management
|ICT Spend by Channel
|Internal Development and Maintenance, Technology Vendors (Direct), Local Resellers, Telcos, ICT Services Providers/Consulting Firms, Specialist Outsourcers, and Systems integrators
|External ICT Spend by Segment
|ICT services, Software (including Cloud SaaS), Hardware (including Cloud Iaas), Network and communications, Consulting, and Others
|Technology Theme Focus
|Artificial Intelligence, Big Data, Blockchain, Cloud Computing and Payments
The Restaurant Brands International Digital Transformation Strategies report will act as a reference point to understand a company/competitor’s digital strategy. It will also help in understanding the digital preparedness of the company against its peers. Information included in these reports are sourced from a mix of our very own internal database and authentic secondary research links such as company’s annual report, presentations, press releases etc. The report covers overview of the company, its digital transformation strategies, technology focus areas, technology initiatives, technology introductions, acquisitions, ICT spending among others.
Digital Transformation Strategies
As a part of its global growth strategy, RBI has been strengthening its digital expertise through technology experts and having a dedicated technology team. The company appointed Asher Perlmutter as its chief technology officer in 2022 to accelerate growth and enhancing customer experience through technology and innovation. Further the company is focusing on modernizing its restaurants with digitized drive-thru lanes, self-ordering kiosks, new outdoor digital menu boards, contactless payments, and predictive capabilities to provide seamless and connected in-restaurant customer experience.
To gain more insights on digital transformation strategies and initiatives of Restaurant Brands International, download a free report sample
Restaurant Brands International Technology Theme Focus
Restaurant Brands International is utilizing number of emerging technologies including artificial intelligence, big data, blockchain, cloud computing and payments to achieve operational efficiency and enhance customer experience.
Restaurant Brands International Technology Focus
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Restaurant Brands International Technology Initiatives
Tim Hortons introduced a new feature in its mobile app. US customers can track their rewards, and earn Tim rewards points on every purchase, view present offers, access additional menu items and exclusive offers and can redeem them through bank my points feature in its mobile app.
For more insights on other technology initiatives of Restaurant Brands International, download a free report sample
Restaurant Brands International ICT Spend by Function
- Data center
- End-user computing
- Service desk
Restaurant Brands International ICT Spend by Function, 2022
For more insights on ICT spending by function, download a free report sample
Restaurant Brands International ICT Spend by Channel
- Internal development and maintenance
- Technology vendors (direct)
- Local resellers
- ICT services providers/Consulting firms
- Specialist outsourcers
- Systems integrators
Restaurant Brands International ICT Spend by Channel, 2022
For more insights on ICT spending by channel, download a free report sample
Restaurant Brands International External ICT Spend by Segment
- ICT services
- Software (including Cloud SaaS)
- Hardware (including Cloud Iaas)
- Network and communications
Restaurant Brands International External ICT Spend by Segment
For more insights on external ICT spending by segment, download a free report sample
This report provides:
- Insight into Restaurant Brands International’s technology activities.
- Insights of its digital transformation strategies and technology center & innovation program.
- Overview of technology initiatives covering partnerships and investments.
- Insights on each technology initiative including technology theme, objective, and benefits.
- Details of estimated ICT budgets and major ICT contracts.
Reasons to Buy
• Gain insights into Restaurant Brands International’s technology operations.
• Gain insights into its technology strategies and innovation initiatives.
• Gain insights into its technology themes under focus.
• Gain insights into its various partnerships, and investments.
Table of Contents
Digital Transformation Strategy
Accelerators, Incubators, and Other Innovation Programs
Partnership and Investment Network Map
ICT Budget and Contracts
Frequently asked questions
What was the total ICT spending of Restaurant Brands International in 2022?
The annual ICT spending of Restaurant Brands International was estimated at $233.4 million in 2022.
Which was the largest ICT spending category by function for Restaurant Brands International?
Communications was the largest ICT spending category by function for Restaurant Brands International in 2022.
Which was the largest ICT spending category by channel for Restaurant Brands International?
Internal development and maintenance was the largest ICT spending category by channel for Restaurant Brands International in 2022.
Which was the largest external ICT spending category by segment for Restaurant Brands International?
Software (including cloud SaaS) was the largest external ICT spending category by segment for Restaurant Brands International in 2022.
What are the key technology themes in focus for Restaurant Brands International?
The key technological theme in focus for Restaurant Brands International are artificial intelligence, big data, blockchain, cloud computing and payments.
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