Restaurant Experiences Post-COVID-19 – Dining Out is likely to be Reviewed, Refreshed, or Completely Re-Imagined after the Pandemic – Foodservice Insights and Trends

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Post Covid-19 Restaurant Market Overview

Dining out is likely to be reviewed, refreshed, or completely re-imagined after the pandemic. The hospitality industry was among the hardest hit by the COVID-19 pandemic, as governments worldwide imposed business restrictions and stay-at-home orders to stop the spread of the virus. The trends and examples included in this report apply specifically to on-premise dining experiences, distinct from off-premise occasions such as takeout and delivery.

The report includes surveys that answer the following questions:

How concerned are consumers about eating out at restaurants because of COVID-19 globally?

More than 45% of participants are extremely or quite concerned about eating out at restaurants because of COVID-19 risk. Levels of concern are, however, generally influenced by the speed and efficiency of the COVID-19 vaccine rollout in consumers’ countries of residence. For example, in Canada, where more than 60% of the population has been partially or fully vaccinated, less than 20% of consumers are extremely concerned about eating out at restaurants; similarly, more than 60% of the UK population has been at least partially vaccinated and less than 20% of consumers express similar concerns about eating out.

Where do consumers prefer eating at least once a week globally?

40% of respondents in 42 countries report eating food and drinks at a quick-service restaurant at least once a week, while more than 30% eat or drink at a full-service restaurant with the same frequency. A significant proportion of consumers even frequents venues such as supermarket restaurants or cafes and pubs, clubs, or bars on at least a weekly basis.

How do people of different generations socialize virtually as a result of COVID-19?

39% of global consumers increased the time they spent socializing “virtually” with friends and family in the last three months as a result of the COVID-19 pandemic. Consumers in younger generations were predictably more likely to rely on virtual platforms to socialize; the majority (more than 50%) of Millennials were most inclined to do so.

What are the multiple aspects of foodservice industry?

The report covers the post-pandemic impact on multiple aspects of the foodservice industry including layout, menu, and services.

Layout: Stress and uncertainty around the pandemic have led consumers to gravitate towards products, brands, and experiences that provide comfort and relief. Demonstrating this, over half of the global consumers are “always” or “often” influenced by how familiar, trustworthy, or risk-free a product or service is before making their purchase choices.

Menu: As countries emerge from the pandemic and restaurants reopen, consumers will celebrate the opportunity to eat out again. Restaurants should acknowledge this with new menu offerings that match their celebratory mood. Menu items appropriate for celebrations include those dishes that are particularly difficult to replicate at home, as well as those that can be shared and paired with drinks. 

Service: In order to maintain engagement with customers at a time when consumers were not able to physically dine at their favorite restaurants, many foodservice operators invested heavily in developing loyalty programs that allowed customers to craft their orders according to their unique preferences and access exclusive offers. It also took advantage of the rapid adoption of digital channels for ordering food. 

Take-outs: There is undeniably pent-up demand for restaurant dining after a prolonged period of lockdowns and social distancing. In the short term, this surge in dining demand will benefit the vast majority of reopened venues. However, in the long-term, consumers will be more discriminating in their choice of restaurant, which will challenge operators to reconsider what their restaurant “stands for” and how to address this in a post-pandemic world.

Report scope

Market Segments Layout, Menu, Service, and Take-outs
Mentioned Companies St Johns Bar & Restaurant, Vinateria, Market Lane Group, Bumble, Panera, Pizza Hut, Wynn Casino, Sokyo, P.F. Chang’s, McDonald’s, Chipotle, Churchill’s Table, Sushi-san, Tea Terrace, Brooklyn Dumpling Shop, American Express, and Opentable.
  • Restaurant layouts that allow diners to watch their food being prepared will offer greater reassurance with regards to hygiene and safety.
  • Set menus lend themselves to a range of efficiencies, from minimizing food waste to improving productivity in the kitchen.
  • Diners have become accustomed to contactless ordering experiences and will expect the same level of efficiency post-pandemic.

Reasons to Buy

  • Gain consumer insight-focused analysis of restaurant dining and what it means for operators as well as the market as a whole.
  • Learn about core drivers of key foodservice shifts and how these are likely to play out in the future from a consumer insight perspective.
  • Access relevant case studies and foodservice innovation examples to apply lessons discovered from key initiatives in the industry.

St Johns Bar & Restaurant
Market Lane Group
Pizza Hut
Wynn Casino
P.F. Chang's
Churchill's Table
Tea Terrace
Brooklyn Dumpling Shop
American Express

Table of Contents

Table of Contents


Restaurant Experiences Post COVID 19




Take outs


Frequently asked questions

  • What are the major companies operating in this sector?

    Leading companies include St Johns Bar & Restaurant, Vinateria, Market Lane Group, Bumble, Panera, Pizza Hut, Wynn Casino, Sokyo, P.F. Chang’s, McDonald’s, Chipotle, Churchill’s Table, Sushi-san, Tea Terrace, Brooklyn Dumpling Shop, American Express, and Opentable.

Restaurant Experiences Post-COVID-19 – Dining Out is likely to be Reviewed, Refreshed, or Completely Re-Imagined after the Pandemic – Foodservice Insights and Trends standard reports
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