Southwest Airlines Co. – Digital Transformation Strategies
Southwest Airlines has been focusing on cloud technology as a part of its digital transformation strategies. The annual ICT spending of Southwest Airlines was estimated at $748 million in 2022. A major share of this spending is earmarked for acquiring software, hardware, and network and communications from vendors. Southwest Airlines is a provider of passenger airline services. The company provides point-to-point flight services that offer direct nonstop routing as compared to hub-and-spoke service.
The Southwest Airlines Digital Transformation Strategies report will act as a reference point to understand a company/competitor’s digital strategy. It will also help in understanding the digital preparedness of the company against its peers. Information included in these reports are sourced from a mix of our very own internal database and authentic secondary research links such as company’s annual report, presentations, press releases etc. The report covers overview of the company, its digital transformation strategies, technology focus areas, technology initiatives, technology introductions, ICT spending among others.
Digital Transformation Strategies
In line with its digital strategy, Southwest is leveraging cloud technology to modernize operations. Southwest adopted AWS Security Hub, a cloud security posture management service that provides with a comprehensive view of security alerts and security posture across AWS accounts. Using AWS Security Hub, Southwest’s security teams achieve higher visibility into the airline’s security operations and can manage both cloud-native and third-party applications with ease.
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Southwest Airlines Technology Theme Focus
Southwest Airlines is utilizing number of emerging technologies including artificial intelligence, big data, cloud computing, payments, and robotics to improve operational efficiency and enhance customer experience.
Southwest Airlines Technology Focus
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Southwest Airlines Technology Initiatives
Southwest Airlines has been involved in several strategic technology partnerships and collaborations, technology developments and roll outs over the past few years. For instance, Southwest partnered with IFS, a global cloud enterprise applications company, to deploy IFS as its enterprise maintenance management standard to optimize operational performance by safeguarding aircraft reliability and availability.
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Southwest Airlines ICT Spend by Function
- Communications
- Data center
- Network
- Application
- End-user computing
- Service desk
- Management
Southwest Airlines ICT Spend by Function, 2022
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Southwest Airlines ICT Spend by Channel
- Internal development and maintenance
- Technology vendors (direct)
- Local resellers
- Telcos
- ICT services providers/Consulting firms
- Specialist outsourcers
- Systems integrators
Southwest Airlines ICT Spend by Channel, 2022
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Southwest Airlines External ICT Spend by Segment
- ICT services
- Software (including Cloud SaaS)
- Hardware (including Cloud Iaas)
- Network and communications
- Consulting
- Others
Southwest Airlines External ICT Spend by Segment, 2022
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Southwest Airlines Digital Transformation Strategies Overview
Total ICT Spending 2022 | $748 million |
ICT Spend by Function | Communications, Data Center, Network, Application, End-User Computing, Service Desk, and Management |
ICT Spend by Channel | Internal Development and Maintenance, Technology Vendors (Direct), Local Resellers, Telcos, ICT Services Providers/Consulting Firms, Specialist Outsourcers, and Systems integrators |
External ICT Spend by Segment | ICT services, Software (including Cloud SaaS), Hardware (including Cloud Iaas), Network and communications, Consulting, and Others |
Technology Theme Focus | Artificial Intelligence, Big Data, Cloud Computing, Payments, and Robotics |
This report provides:
- Insight into Southwest Airlines’ technology activities.
- Insights of its digital transformation strategies and technology center & innovation program.
- Overview of technology initiatives covering product launches, and partnerships.
- Insights on each technology initiative including technology theme, objective, and benefits.
- Details of estimated ICT budgets and major ICT contracts.
Reasons to Buy
- Gain insights into Southwest Airlines’ technology operations.
- Gain insights into its technology strategies and innovation initiatives.
- Gain insights into its technology themes under focus.
- Gain insights into its various product launches, and partnerships.
Key Players
Table of Contents
Frequently Asked Questions
The annual ICT spending of Southwest Airlines was estimated at $748 million in 2022.
The key ICT spending categories by function for Southwest Airlines are communications, data center, network, application, end-user computing, service desk, and management.
The key ICT spending categories by channel for Southwest Airlines are internal development and maintenance, technology vendors (direct), local resellers, telcos, ICT services providers/consulting firms, specialist outsourcers, and systems integrators.
The key external ICT spending categories by segment for Southwest Airlines are ICT services, software (including cloud SaaS), hardware (including cloud IaaS), network and communications, consulting, and others.
The key technological theme in focus for Southwest Airlines are artificial intelligence, big data, cloud computing, payments, and robotics.
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