Italy Spirits Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026
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The Italy spirits market size was valued at $3.7 billion in 2021. The market is projected to grow at a CAGR of more than 4% during the forecast period. The Italian spirits market was led by specialty spirits category in value terms and volume terms. The flavored alcoholic beverages segment is forecast to register fastest value growth, in 2021-2026, while specialty spirits is set to register fastest volume growth during the same period.
The Italy spirits market report provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.
Italy spirits market overview
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Which are the major cities in the spirits market in Italy?
The major cities in the spirits market in Italy include Rome, Milan, Naples, Turin, Brescia, Bari, Palermo, Catania, Bologna, and Florence. Rome emerged as the largest spirits market in Italy, followed by Milan and Naples.
Italy spirits market, by major cities
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What are the key categories in the spirits market in Italy?
The key categories in the spirits market in Italy include brandy, flavored alcoholic beverages, gin & genever, liqueurs, non- alcoholic spirit drinks, rum, specialty spirits, tequila & mezcal, vodka, and whiskey.
The key segments of brandy include Armagnac, cognac, and other grape brandy. The key segments of flavored alcoholic beverages include alcoholic soft drinks, pre- mixed spirits, hard seltzer, and wine coolers. The key segments of liqueurs include bitters, cream liqueurs, fruit liqueurs and other liqueurs. The key segments of rum include dark rum and light rum. The key segments of specialty spirits include sake and other specialty spirits. The key segments of vodka include flavored vodka and unflavored vodka. The key segments of whiskey include American whiskey, Canadian whiskey, Irish whiskey, Scotch whiskey, and other whiskey.
Italy spirits market, by category
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What are the key distribution channels in the spirits market in Italy?
The key distribution channels in the spirits market in Italy include hypermarkets and supermarkets, on-trade, food & drink specialists, and convenience stores. Hypermarkets & supermarkets is the leading distribution channel in the Italian spirits sector.
Italy spirits market, by distribution channel
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What are the key pack materials in the spirits market in Italy?
The key pack materials in the spirits market in Italy include glass, rigid plastics, and rigid metal. Glass accounted the highest share in the Italian spirits market, followed by rigid plastics.
Italy spirits market, by pack material
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Who are the key competitors in the spirits market in Italy?
The key competitors in the spirits market in Italy are Davide Campari-Milano S.p.A., Diageo plc, Bacardi Ltd, Pernod Ricard, Stock Spirits Group PLC, Illva Saronno S.p.A., J. García Carrión S.A., and Montenegro Srl.
Italy spirits market, by key competitors
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Market report scope
| Market size 2021 | $3.7 billion |
| CAGR | >4% |
| Forecast period | 2021-2026 |
| Major cities | Rome, Milan, Naples, Turin, Brescia, Bari, Palermo, Catania, Bologna, and Florence |
| Key categories | Brandy, Flavoured Alcoholic Beverages, Gin & Genever, Liqueurs, Non- Alcoholic Spirit Drinks, Rum, Specialty Spirits, Tequila & Mezcal, Vodka, and Whiskey |
| Key pack materials | Glass, Rigid Plastics, and Rigid Metal |
| Key distribution channels | Hypermarkets & Supermarkets, On-Trade, Food & Drink Specialists, and Convenience Stores |
| Key competitors | Davide Campari-Milano S.p.A., Diageo plc, Bacardi Ltd, Pernod Ricard, Stock Spirits Group PLC, Illva Saronno S.p.A., J. García Carrión S.A., and Montenegro Srl |
Scope
- Spirits per capita consumption and expenditure rates in Italy were lower than both the global and regional levels in 2021
- The per capita consumption of specialty spirits was higher than that of other spirits categories in Italy, in 2021
- Hypermarkets & supermarkets is the leading distribution channel in the Italian spirits sector, with a volume share of 37.1% in 2021
- Davide Campari-Milano S.p.A. accounted for a volume share of 21.3% in the Italian spirits sector, in 2020
- Glass accounted for a share of 99.6% in the Italian spirits sector, in 2020
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Diageo plc
Bacardi Ltd
Pernod Ricard
Stock Spirits Group PLC
Illva Saronno S.p.A.
J. García Carrión S.A.
Montenegro Srl
Table of Contents
Table
Figures
Frequently asked questions
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What was the Italy spirits market size in the year 2021?
The spirits market size in Italy was valued at $3.7 billion in 2021.
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What was the Italy spirits market growth rate?
The spirits market in Italy is projected to grow at a CAGR of more than 4% during the forecast period.
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Which are the major cities in the Italy spirits market?
Rome, Milan, Naples, Turin, Brescia, Bari, Palermo, Catania, Bologna, and Florence are the major cities in the Italian spirits market.
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What are the key categories in the Italy spirits market?
Brandy, flavored alcoholic beverages, gin & genever, liqueurs, non- alcoholic spirit drinks, rum, specialty spirits, tequila & mezcal, vodka, and whiskey are the key categories in the Italian spirits market.
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Which are the key distribution channels in the Italy spirits market?
Hypermarkets and supermarkets, on-trade, food & drink specialists, and convenience stores are the key distribution channels in the Italian spirits market.
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Which are the key pack materials in the Italy spirits market?
Glass, rigid plastics, and rigid metal are the key pack materials in the Italian spirits market.
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Who are the key competitors in the Italian spirits market?
Davide Campari-Milano S.p.A., Diageo plc, Bacardi Ltd, Pernod Ricard, Stock Spirits Group PLC, Illva Saronno S.p.A., J. García Carrión S.A., and Montenegro Srl are the key competitors in the Italian spirits market.
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