United Kingdom (UK) Menswear Market Size, Trends, Consumer Attitudes and Key Players to 2030

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The UK Menswear Market to 2030 report offers comprehensive insight and analysis of the UK Menswear market, the major players, the key trends, and consumer attitudes. It provides detailed analysis of the key trends shaping the market, market sizes and forecasts, and the performace of key retailers. The report also includes consumer data from 2025.

UK Menswear sales are projected to grow 2.0% in 2026 and deliver a 2.1% CAGR over 2025–2030, outperforming the wider UK apparel market.

Key Highlights

UK menswear to outperform wider apparel market

Online share set to steadily grow out to 2030

Value for money will help retailers gain share

Consumers priorities quality and casual style

Reasons to Buy

Understand where the demand lies within the UK Menswear market across various price positionings, categories and retailers, to allow you to maximise customer acquisition.

Learn how continued inflationary challenges will impact the UK Menswear market, and which players are most at threat from changing consumer habits.

Identify the key approaches retailers are taking to stand out in the UK Menswear market, and how you can adapt these to fit your own business.

Benchmarks the top 10 retailers in the market and offers insight to gain a competitive edge over your competitors.

Next
Primark
TK Maxx
Barbour
Uniqlo
L'Estrange
Ralph Lauren
ASOS
Lululemon
Nike
Vuori
JD Sports
M&S
Sports Direct
Amazon
Zara
ASDA
Sainsbury's
Tesco
Adidas
Matalan
Reiss
Massimo Dutti
END.
WaxLondon
Percival
Fittux

Table of Contents

The UK Menswear Market to 2030

Executive Summary

Key Trends in UK Menswear Market

UK Menswear Market Drivers

UK Menswear Market Inhibitors

Key Trend: The shift to seasonless, long-life wardrobes

Key Trend: Economic woes leading to market polarisation

Key Trend: Performance wear moves beyond the gym

Strategies for Success in UK Menswear Market

Market Size and Forecasts to 2030

UK Menswear Market, five year growth 2020-2030

UK Menswear Market Size, 2020-2030

UK Apparel Market Share by Category

UK Apparel Market Growth by Category, 2020-2030

Where People Shop

UK Menswear Online Market 2020-2030

UK Menswear Channel Growth, 2020-2030

UK Menswear Market by Channel, 2025e and 2030f

UK Menswear Channel Usage

Instore Location Preferences

Online Fulfilment Preferences

Market Shares of Top 10 UK Menswear Retailers, 2024-2025e

Top 10 Retailers: Winners & Losers Outlook

UK Menswear Most Shopped At Retailers

Top 10 UK Menswear Competitor Overlap, 2025

Retailer Profile: Next

Retailer Profile: Marks and Spencer

Retailer Profile: Uniqlo

Retailer Profiles: Reiss & Massimo Dutti

Retailers to Watch

How People Shop

Who Shops for Menswear and Where They Are Located

UK Menswear Shopper Profile

Menswear Categories Purchased

Menswear Categories Purchased by Demographic

Frequency of Shopping

Frequency of Shopping by Demographic

Why People Shop

What’s Important to Menswear Shoppers

What’s Important to Menswear Shoppers by Demographic

UK Menswear Shoppers’ Fashion Inspirations

What’s Important to Menswear Shoppers by Demographic

Menswear Shoppers’ Fashion Preferences & Attitudes

Menswear Shoppers’ Fashion Preferences & Attitudes by Age Group

Menswear Shoppers’ Shopping Experiences

Menswear Shoppers’ Shopping Experiences by Age Group

Menswear Shoppers’ Attitudes on Fashion Sustainability & Ethics

Menswear Shoppers Attitudes on Fashion Sustainability & Ethics by Age Group

Methodology, Definitions & Contacts

Table

Proportion of UK Menswear shoppers that bought Menswear across each channel in the last 12 months %, by gender and age

Top 10 UK Menswear Competitor Overlap, 2025

Frequency of Shopping by Demographic

What’s Important to Menswear Shoppers by Demographic

What’s Important to Menswear Shoppers by Demographic

Menswear Shoppers’ Fashion Preferences & Attitudes by Age Group

Menswear Shoppers’ Shopping Experiences by Age Group

Menswear Shoppers Attitudes on Fashion Sustainability & Ethics by Age Group

Figures

UK Menswear Market Value, 2020, 2025 & 2030f (GBP bn) with five-year CAGR (%) ​

UK Menswear Market Value (GBP bn), 2020-2030f

UK Menswear Market Annual Growth (%), 2020-2030f

UK Apparel Market Share by Category, 2020-2030

UK Apparel Market Growth by Category, 2020-2030

UK Menswear Online Market Size (GBPbn), 2020-2030f

UK Menswear Channel Growth, 2020-2030

UK Menswear Market by Channel, 2025e and 2030f

Proportion of UK Menswear shoppers that bought Menswear across each channel in the last 12 months %

Instore Locations UK Menswear Shoppers Used to Purchase Menswear

Fulfilment Methods UK Menswear Shoppers Used When Purchasing Clothing Online

UK Menswear Retailers Market Shares for Top 10 Retailers %, 2024-2025e

Top Retailers UK Menswear Shoppers Visited and Purchased Menswear From

Where else Sports Direct’s Menswear shoppers shop for Menswear

Sports Direct’s Menswear shopper penetration by demographic

Sports Direct’s Menswear market share %, 2020-2025e

Where else Office’s Menswear shoppers shop for Menswear

Office's Menswear shopper penetration by demographic

Where else JD Sports’ Menswear shoppers shop for Menswear

JD Sports’ Menswear shopper penetration by demographic

JD Sports’ Menswear market share %, 2020-2025e

UK Consumers That Shop for Menswear by Demographic and Location

UK Menswear Shopper Profile by Demographic and Location

Menswear shoppers frequency of Menswear shopping

What’s important to Menswear shoppers when shopping for Menswear

What’s inspires Menswear shoppers when shopping for Menswear

Menswear Shoppers’ Fashion Preferences & Attitudes

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