Opportunities in the Global Syrups and Spreads Sector: Market Trends, Growth Analysis and Forecast to 2030

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Provides an overview of current syrups & spreads scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers regional overview across five regions — Asia-Pacific, Middle East and Africa, Americas, Western Europe, and Eastern Europe — highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.

Evolving consumer lifestyles, along with rising demand for convenient, versatile breakfast and snacking choices, and the broadening of consumption occasions beyond traditional uses have supported sector growth. As a result, value sales rose by 6.4% in 2025 to $43 billion and are forecast to increase further to $51.8 billion in 2030, representing a compound annual growth rate (CAGR) of 3.8%.By category, sweet spreads remained the largest value contributor, accounting for 54% of the sector in 2025, followed by jams, jellies & preserves at 24.3%. Regionally, Western Europe led in 2025 with a 34.1% value share, ahead of the Americas at 32.7%. The global syrups & spreads sector remains highly fragmented, with the five largest manufacturers collectively accounting for only 20.4% of total volumes in 2025.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the global syrups & spreads sector, analyzing data from 108 countries. It includes an analysis of the following:

– Global market snapshot: Includes executive summary, current sector scenarios in terms of ingredients, manufacturer claims, labeling, and packaging. The section also touches on the key growth enablers and inhibitors for the syrups & spreads sector. The analysis also includes a global overview, along with regional and category-level data and analysis, highlighting sector size and evolution, value and volume shares by category, and growth drivers. The section also introduces the 10 high-potential countries and the ranking that will be analyzed in-depth in the regional overview and country deep dive section.

– Consumer trends: Provides an overview of evolving consumer trends, supported by GlobalData’s in-house consumer surveys and product examples.

– Regional overview and country deep dive: The section includes regional analysis, including key growth drivers, and the major trends prevalent in the syrups & spreads sector in the respective regions. It also includes performance overview, competitive landscape, distribution analysis, and packaging analysis for the high-potential countries in each region (two per region).

– Competitive landscape: The competitive landscape section provides insights into company and brand performance.

– Health & wellness analysis*: Provides insights on health & wellness products in terms of value and percentage share in the overall syrups & spreads sector at a global and regional level during 2020–25. The analysis includes key health & wellness attributes and consumer benefits driving sales of syrups & spreads products across the five regions in 2025. It also covers the market shares of leading companies selling products with health & wellness attributes.

– Distribution analysis: Provides an analysis of the leading distribution channels in the syrups & spreads sector at a global and regional level. It also maps the performance of the leading distribution channels over the period 2020–25.

– Packaging analysis*: The section maps the evolution of packaging for the global and all five regional markets. The analysis delves into the performance of various packaging parameters: packaging material, packaging type, closure type, and outer type.

– Other sector metrics: The section provides topline statistics and analysis for different alternate datasets, such as patent filings, job analytics, and deals in the syrups & spreads sector in 2025.

Key Highlights

Due to evolving consumer preferences, manufacturers are shifting toward healthier indulgence with natural sweeteners, plant-based and functional ingredients, and low-sugar or protein-enriched formulations. Claims such as low/no added sugar, natural, organic, clean label, and high protein are increasing, alongside greater transparency on nutrition, ingredients, and allergens. Packaging is also moving toward convenient, sustainable formats like squeeze bottles, resealable packs, portion control, and recyclable materials.

Reasons to Buy

Manufacturers and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.

The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances.

The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion.

To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Ferrero
The J.M. Smucker
Bowman Andros Products
Hormel Foods
Hero Group

Table of Contents

Sector Market Snapshot

Executive Summary

Market Outlook

Enablers & Inhibitors

Global Sector Overview

Global by Region

Global by Category

High-Potential Countries by Region

Consumer Trends

GlobalData’s TrendSights Framework

Key Trends: Wellbeing

Key Trends: Novel & Experimental

Key Trends: Environmental Responsibility

Regional Overview and Country Deep Dive

Americas

Americas Syrups & Spreads Overview

Key Trends

Trend #1: Fresh & Natural

Trend #2: Wellbeing

Trend #3: Novel & Experimental

Chile

Chile: Performance Overview

Chile: Competitive Landscape

Chile : Distribution Analysis

Chile : Packaging Analysis

Mexico

Mexico: Performance Overview

Mexico : Competitive Landscape

Mexico : Distribution Analysis

Mexico : Packaging Analysis

Asia-Pacific

Asia-Pacific Syrups & Spreads Overview

Key Trends

Trend #1: Premiumization & Indulgence

Trend #2: Fresh & Natural

Trend #3: Wellbeing

Indonesia

Indonesia: Performance Overview

Indonesia: Competitive Landscape

Indonesia: Distribution Analysis

Indonesia: Packaging Analysis

India

India: Performance Overview

India: Competitive Landscape

India: Distribution Analysis

India: Packaging Analysis

Eastern Europe

Eastern Europe Syrups & Spreads Overview

Key Trends

Trend #1: On-The-Go

Trend #2: Wellbeing

Trend #3: Authenticity & Heritage

Poland

Poland: Performance Overview

Poland: Competitive Landscape

Poland: Distribution Analysis

Poland: Packaging Analysis

Serbia

Serbia: Performance Overview

Serbia: Competitive Landscape

Serbia: Distribution Analysis

Middle East and Africa

Middle East and Africa Syrups & Spreads Overview

Key Trends

Trend #1: Wellbeing

Trend #2: Fresh & Natural

Trend #3: Localism

Morocco

Morocco: Performance Overview

Morocco: Competitive Landscape

Morocco: Distribution Analysis

South Africa

South Africa: Performance Overview

South Africa: Competitive Landscape

South Africa: Distribution Analysis

South Africa: Packaging Analysis

Western Europe

Western Europe Syrups & Spreads Overview

Key Trends

Trend #1: Novel & Experimental

Trend #2: Ethical Consumption

Trend #3: Fresh & Natural

UK

UK: Performance Overview

UK: Competitive Landscape

UK: Distribution Analysis

UK: Packaging Analysis

Ireland

Ireland: Performance Overview

Ireland: Competitive Landscape

Ireland: Distribution Analysis

Ireland: Packaging Analysis

Competitive Landscape

Company Performance Analysis

Brand Performance Analysis

Health & Wellness Analysis

Global & Regional Health & Wellness Analysis

Analysis by Product Attribute

Analysis by Consumer Benefit

Global Health & Wellness Company Analysis

Distribution Analysis

Global Snapshot

Regional Performance

Packaging Analysis

Packaging Market Overview

Packaging Analysis – Pack Material and Type

Packaging Analysis – Closure and Primary Outer Type

Other Industry Metrics

Global Patent Filings – Overall

Global Patent Filings – by Company

Global Patent Filings – Key Markets

Job Analytics – Total Jobs

Job Analytics – Theme Evolution

Global Deals

Appendix

Methodology

Definitions

About GlobalData

Table

Key categories by value and volume, 2022–27 – Global

Key categories by value and volume, 2022–27 – Asia-Pacific

Key categories by value and volume, 2022–27 – Middle East and Africa

Key categories by value and volume, 2022–27 – Americas

Key categories by value and volume, 2022–27 – Western Europe

Key categories by value and volume, 2022–27 – Eastern Europe

Australia: Category share

India: Category share

Saudi Arabia: Category share

Iran: Category share

Argentina: Category share

United States: Category share

Germany: Category share

Spain: Category share

Poland: Category share

Turkiye: Category share

Leading companies in global syrups & spreads sector (% share by value), 2022

Key pack material volume share (%), 2022

Annual volume growth by pack material (%), 2017–27

Key pack type volume share (%), 2022

Annual volume growth by pack type (%), 2017–27

Key closure type volume share (%), 2022

Annual volume growth by closure type (%), 2017–27

Key primary outer type volume share (%), 2022

Annual volume growth by primary outer type (%), 2017–27

Figures

Change in consumption levels in overall syrups & spreads sector, 2017–27

Change in consumption levels in overall syrups & spreads sector – Asia-Pacific, 2017–27

Change in consumption levels in overall syrups & spreads sector – Middle East and Africa, 2017–27

Change in consumption levels in overall syrups & spreads sector – Americas, 2017–27

Change in consumption levels in overall syrups & spreads sector – Western Europe, 2017–27

Change in consumption levels in overall syrups & spreads sector – Eastern Europe, 2017–27

Identifying high-potential countries, risk–reward analysis – Asia-Pacific

Identifying high-potential countries, risk–reward analysis – Middle East and Africa

Identifying high-potential countries, risk–reward analysis – Americas

Identifying high-potential countries, risk–reward analysis – Western Europe

Identifying high-potential countries, risk–reward analysis – Eastern Europe

Top five companies’ shares by brand (in value terms) in the syrups & spreads sector, 2022 – Global

Top five companies’ shares by brand (in value terms) in the syrups & spreads sector, 2022 – Asia-Pacific

Top five companies’ shares by brand (in value terms) in the syrups & spreads sector, 2022 – Middle East and Africa

Top five companies’ shares by brand (in value terms) in the syrups & spreads sector, 2022 – Americas

Top five companies’ shares by brand (in value terms) in the syrups & spreads sector, 2022 – Western Europe

Top five companies’ shares by brand (in value terms) in the syrups & spreads sector, 2022 – Eastern Europe

Key brands – Molasses, 2022

Key brands – Jam, jellies & preserves, 2022

Key brands – Savory spreads, 2022

Key brands – Sweet spreads, 2022

Key brands – Syrups, 2022

Private label value and share by region, 2017–22

Private label value and share by category, 2022

Leading distribution channels by region (% share by value), 2022

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