Demographics in Retail and Apparel – Thematic Intelligence
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Demographics in Retail and Apparel Thematic Intelligence Report Overview
Demographic shifts will have significant impacts on retail. Different demographic groups have different needs and demands in terms of products they want, the ability to purchase, how and where they want to buy them, and the marketing used to promote them. This has numerous implications for retailers’ propositions, such as their investment in online and offline channels, different store formats, the locations where they open stores, their presence on social media, and collaboration with influencers.
The demographics in retail and apparel thematic intelligence report provides an overview of the demographics in retail and apparel theme and identifies the key trends that will shape the growth of the theme over the next 12 to 24 months. The report also covers the key players making a mark within the demographics in retail theme.
| Pages | 43 |
| Trends | · Technology Trends
· Macroeconomic Trends · Regulatory Trends · Industry Trends |
| Leading Companies | · Back Market
· HelloFresh · Sephora · Shein · Sudocrem |
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Key Trends in the Demographics in Retail and Apparel Market
The main trends shaping the demographics in retail and apparel themes over the next 12 to 24 months are technology trends, macroeconomic trends, regulatory trends, and industry trends.
Technology Trends: A few of the key technology trends impacting the demographics in retail and apparel theme are the growth of the robotics industry and the proliferation of the agritech industry. Agritech will be a key growth industry as the young quit the countryside, the world’s farmers age, and extreme weather, topsoil erosion, and drying aquifers heighten the risk of crop failure. Drones, robots, and AI will be increasingly deployed to make sowing and harvesting more precise and increase yields. They will determine the exact amounts of pesticides, fertilizers, and water needed virtually, plant by plant, based on field-level microclimate analyses, forecasting, and plant health monitoring.
Macroeconomic Trends: The lying flat movement, climate refuges, conflicts, pandemics, and gender empowerment among others are a few of the major macroeconomic trends impacting the demographics in retail and apparel theme.
Regulatory Trends: Fertility policies implemented by countries to encourage their populations to have children and the implementation of immigration policies are the major regulatory trends shaping the demographic in retail and apparel theme.
Industry Trends: The growth of online retail channels is a significant contributor to the demographic in retail and apparel theme. Investing in technology for different demographics is also a prominent factor adding growth of the industry. Retailers can use augmented reality (AR) digital overlays to educate and engage with consumers and increase product transparency. AR digital overlays allow consumers to point their smartphone camera at an in-store item and get information on how the product was made, where it was transported from, and the materials used to make it.
Demographics in Retail and Apparel - Leading Companies
A few of the leading players associated with demographics in retail and apparel theme are:
- Back Market
- HelloFresh
- Sephora
- Shein
- Sudocrem
Sephora: Sephora is benefitting from a surge in popularity from Gen Alpha, who want to copy the makeup and skincare purchases they see on social media. Right now, most of Gen Alpha’s spending power in these instances is through their Millennial or older parents, whom they are asking to buy them items from Sephora.
Leading Companies in the Demographics in Retail and Apparel Theme
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Scope
- GlobalData breaks down the impact of demographic shifts on the retail and apparel sectors.
Reasons to Buy
- Explore current use cases in the retail and apparel industries to better grasp the opportunities available.
- Companies who invest in the right themes become success stories; those who miss the big themes end up as failures.
- Demographic shifts will have significant impacts on retail, for instance a shift in which generations have the most spending power.
- Retailers need to adapt to the demographic they are targeting, or aim to appeal to a larger range of shoppers.
- A key generational difference that is currently affecting retail is attitudes towards purchasing secondhand items.
Amazon
Apple
Bath & Body Works
Beauty Pie
Birkenstock
Black Market
BlackRock
Boots
Bubble
Byoma
Charlotte Tilbury
CP All
CVS
Dior
Drunk Elephant
Dunelm
Dyson
e.l.f
eBay
Elemis
Estrid
Fenty Beauty
Foxxconn
Hada Labo
Haus Labs
Hello Fresh
Hermès
Holland & Barrett
Honda
IKEA
Inditex
JC Penney
Jeronimo Martins
Kering
Kingfisher
Lowe's
Lululemon
Lush
Marks & Spencer
Marshalls
Nike
Nutrogena
Ocado
Primark
Sephora
Shein
Shoprite Holdings
Simple
Sony
Søstrene Grene
Space NK
Sudocrem
The Ordinary
Toyota
Trinny London
Ugg
Uniqlo
Veja
Vinted
Vinterior
Walgreens
Zara
Table of Contents
Frequently asked questions
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What are the key technology trends impacting the demographics in retail and apparel theme?
A few of the key technology trends impacting the demographics in retail and apparel theme are the growth of robotics industry, and proliferation of the agritech industry.
-
What are the key macroeconomic trends impacting the demographics in retail and apparel theme?
The lying flat movement, climate refuges, conflicts, pandemics, and gender empowerment among others are a few of the major macroeconomic trends impacting the demographics in retail and apparel theme.
-
Which are the leading companies associated with the demographics in retail and apparel theme?
A few of the leading companies associated with the demographics in retail and apparel theme are Back Market, HelloFresh, Sephora, Shein, and Sudocrem among others.
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