Quarterly Apparel Market Review: Q1 2026

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All the vital news, analysis, and commentary curated by our industry experts.

This report provides our latest overview of the global apparel market, including our most recent market forecasts, macroeconomic context, top ten brand and retailer market shares, trading updates, industry news and consumer insights.

Key Highlights

Market growth will accelerate in 2025 as economic pressures ease, with consistent growth expected out to 2030

Online apparel sales outpace offline growth due to consumers continuing to favour its price comparison abilities and wide ranges.

The apparel market growth shifts toward emerging markets as West Europe and North America mature

Reasons to Buy

Access insights and forecasts up to 2030 for the global apparel market, with breakdowns by regions, channels, categories and price postitions

Understand the impact of macroeconomic issues such as tariffs and inflation on the global appparel market

Identify the key approaches brands and retailers are taking to stand out in the global apparel market, and how you can adapt these to fit your own business.

Nike
Adidas
Shein
Zara
H&M
Uniqlo
Louis Vuitton
Skechers
New Balance
Primark
Amazon
Target
Walmart
Alibaba
JD.com
Zalando
Tapestry
Ralph Lauren
Next
TJX
Abercrombie & Fitch
Marks & Spencer
PVH
Inditex
John Lewis & Partners
Gap
VF Corp
JD Sports
Hugo Boss
Capri Holdings
LVMH
Under Armour
Kering
Puma
Skims
Bestseller
Topshop
lululemon
Muji
Dior
Kookai
Longchamp
Versace
Saks Fifth Avenue
Aritzia
Fred Segal
Russel & Bromley
Anta
Puma
LK Bennett
Loro Piana
Claire's
Depop
Matalan
George

Table of Contents

APPAREL MARKET FORECASTS TO 2030

Global Apparel Market, 2020-2030

Global Apparel Market: Channel Performance, 2020-2030

Global Apparel Market: Regional Performance, 2025-2030

Top 10 Largest and Fastest Growing Apparel Markets, 2025-2030

Key Apparel Market Summaries, 2025-2030

Global Apparel Market: Category Performance, 2025-2030

Global Apparel Market: Price Position Performance, 2025-2030

Global Sportswear Market, 2020-2030

MACROECONOMIC ENVIRONMENT

Top 10 Largest and Fastest Growing Markets by Inflation, 2025-2030

Top 10 Largest and Fastest Growing Markets by Real GDP, 2025-2030

Financial Concerns Among Global Consumers

APPAREL BRANDS & RETAILERS: TOP 10 BY MARKET SHARE 2025

Top 10 Apparel Brands in 2025

Top 10 Apparel Retailers in 2025

APPAREL BRANDS & RETAILERS: TRADING UPDATES Q1 2025

Brand and Retailer Trading Updates Q1 2026

BRAND & RETAILER NEWS

Brand and Retailer News – Space

Brand and Retailer News – Strategy

ANALYST BRIEFINGS & CONSUMER INSIGHTS

Analyst Briefings

UK Consumer Insights: Changes in purchasing habits for clothing, footwear & accessories

UK Consumer Insights: Reasons for trading up on apparel purchases

UK Consumer Insights: Reasons for trading down on apparel purchases

UK Consumer Insights: Brands or retailers consumers traded down to

UK Consumer Insights: Brands or retailers consumers traded down to, by age

UK Consumer Insights: How consumers dress today compared to 12 months ago

UK Consumer Insights: Main reasons for dressing more casually

UK Consumer Insights: Main reasons for dressing more formally

UK Consumer Insights: What influences how consumers dress for work and socializing

UK Consumer Insights: How consumers expect their style to evolve

UK Consumer Insights: Statements about changing attitudes towards clothing styles

UK Consumer Insights: Statements about changing attitudes towards clothing styles

Methodology, Definitions & Contacts

Table

Key Apparel Market Summaries, 2025-2030

Brand and Retailer Trading Updates Q1 2026

Brand and Retailer News – Space

Brand and Retailer News – Strategy

Analyst Briefings

Figures

Global Apparel Market Value ($ bn) 2020-2030, and Annual Growth (%)

Global Apparel Online and Offline Market ($ bn) and Online Penetration (%), 2020-2030

Top 10 Largest Apparel Markets ($bn), 2025, 2026 & 2030 with 2025-2030 CAGR (%)

Top 10 Fastest Growing Apparel Markets, 2025-2030 CAGR (USD %)

Global Apparel Categories by Value ($ bn), 2025, 2026 & 2030 with 2025-2030 CAGR (%)

Price Positioning Share (%) within the Global Apparel Market, 2025, 2026 & 2030

Global Sportswear Market Value ($ bn) 2020-2030 and Annual Growth (%)

Inflation (CPI) in Top 10 Largest Apparel Markets (%), 2025, 2026 & 2030

Top 10 Inflationary Markets from CPI (%), 2025

Top 10 Largest Markets by Real GDP ($tn), 2025, 2026 & 2030 with 2025-2030 CAGR (%)

Top 10 Fastest Growing Markets by Real GDP 2025-2030 CAGR (%)

Financial Concerns Among Global Consumers in Q1 2026

Top 10 Apparel Brands by Market Share (%) 2024 and 2025 (estimated) with Change in Share 2024-2025

Top 10 Apparel Retailers by Market Share (%) 2024 and 2025 (estimated) with Change in Share 2024-2025

How consumers purchasing habits have changed for clothing, footwear and accessories over the last 12 months, total & by age

Why consumers traded up brands/retailers on clothing, footwear and accessories purchases

Why consumers traded down brands/retailers on clothing, footwear and accessories purchases

Types of brands or retailers used by consumers who traded down in clothing, footwear and accessories purchases

Types of brands or retailers used by consumers who traded down in clothing, footwear and accessories purchases, by age group

How consumers dress today, compared to 12 months ago, total and by age group

Why consumers dress more casually, among consumers who stated they dress more casually today compared to 12 months ago

Why consumers dress more formally, among consumers who stated they dress more formally today compared to 12 months ago

What factors influence how consumers dress for work and socialising

How consumers expect their style to evolve over the next 12 months

Agreement and disagreement with various statements about changing attitudes towards clothing styles

How consumers clothing & footwear shopping habits have changed since they started taking weight loss drugs, among those that are currently using weight loss drugs and have changed their shopping habits since they started weight loss medication

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