Brazil Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market
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The total alcoholic drinks market saw a decline of 2% driven by the 3% decline seen in beer consumption, which holds over 85% of the total alcoholic drinks market therefore driving consumption trends. Whilst the overall beer market shrank, craft offerings continued to grow with more producers starting to focus on the premium segment. Producers were increasingly focused on reducing the cost of packaging to save money for both them and the consumers.
Scope
Canadean’s Brazil Beer Market Insights 2016 Report provides a complete overview of the Brazil beer industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook.
Covering total market (on and off-premise) the report details:
– 2011-2015 actual detailed beer consumption volume data by segment, brand, brewer, packaging and distribution (on-/off-premise), with 2016 forecasts
– Top line production, import, export and consumption volume from 2005-2015 with forecasts for 2016
– Value by distribution channel 2011-2015, with 2016 forecasts
– 2014-2016 selected on- / off-premise retail prices
– Details of key beer new product launches in 2015 by company
– Overview of the competitive landscape in the beer market, with analysis of key company performance
– Insightful and valuable analysis of the drivers behind both current and emerging trends in the beer market
– Data is also available in excel format
Reasons to Buy
Gain an in-depth understanding of the dynamics and structure of the Brazil beer industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning
Evaluate the current emerging trends and future growth opportunities in the Brazil beer market to support your brand development and marketing initiatives
Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability
Analyze domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage
Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company
Use our new power point add-on to quickly absorb a succinct summary of the key trends in the Brazil beer market
View a selection of the key 2015 product launches and identify competitor activity and product innovation and differentiation prospects
FEMSA
Brasil Kirin
Cervejaria Colorado
Cerveja Duff
Cervejaria Paraense
Cervejaria Premium
Companhia Nacional de Cervejas Nobres
INAB
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Frequently asked questions
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