Electrical and Electronics Retailing in Indonesia – Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020

Powered by

All the vital news, analysis, and commentary curated by our industry experts.

$1250
Buy Report

Published: April 01, 2016 Report Code: RT0420SR-ST

Select Item

Indonesia’s retail market for electrical and electronics had a market share of 4.1% in 2015. The electronics and electrical products market in Indonesia is mature and has seen significant growth over the past few years. The market is expected to grow at a CAGR of 6.86%, to reach IDR3,188,292 billion by 2020. During 2015–2020, online spending is forecast to increase at a CAGR of 20.32%, to reach IDR12034 billion by 2020.

Scope

• Online channel is gaining increasing adoption and sales through the channel are expected to grow at a CAGR of 20.32% over the next five years.

• Electrical and electronics specialists will remain the major channel for sales having accounted for 84.1% of the sales in the category

Communications equipment has contributed significant share towards the electrical and electronics category group in 2015.

Reasons to Buy

• Gain a comprehensive knowledge on electrical and electronics sector in the Indonesia retail market and develop a competitive advantage from the start of your supply chain

• Investigate current and forecast behaviour trends in electrical and electronics category to identify the best opportunities to exploit

• Analyze the recommended actions to align your marketing strategies with the crucial trends influencing the consumer behavior

• Understand the fastest growing categories including communications equipment, computer hardware and software. consumer electronics, household appliances and photographic equipment in the market, with insights on performance across key channels from 2010, with forecasts until 2020

• Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the electrical and electronics market

• Analysis of key international and domestic players operating in the electrical and electronics market – including store counts and revenues that give you a competitive edge – identify opportunities to improve your market share

Electronic City
Best Denki
Erajaya
BliBli.com
Bhinneka

Table of Contents

1 Introduction

1.1 What is this Report About?

2 Executive Summary & Outlook

3 Market Context

3.1 A growing economy offers new opportunities to retailers

3.1.1 Retail sales recorded healthy growth despite recession

3.1.2 Indonesians spend more than they save

3.1.3 Services sector continues to be the major sector for employment

3.1.4 Volatile inflation levels will influence retail sales growth

3.1.5 Rise in consumption expenditure a positive sign for retailers

3.1.6 Increasing urbanization offers growth opportunities for retailers

3.2 Declining population growth rates may have a mild impact on retailing

4 Indonesian Shoppers

4.1 Online shopping has become order of the day

4.2 Rapid urbanization will fuel retail sales in the country

4.3 Shopping malls have become prime locations for retailing

5 Doing Business in Indonesia

5.1 Summary

5.1.1 Bureaucracy

5.1.2 Infrastructure and logistics

5.2 Latest business reforms in Indonesia

5.3 Indonesia eases rules for foreign investors

5.4 Business culture

6 Retail – Product Sectors

6.1 Product Sector Analysis

6.1.1 Electrical and Electronics

6.2 Electrical and Electronics Category Overview

6.2.1 Electrical and Electronics by Channel

6.2.2 Electrical and Electronics by Category

6.3 Electrical and Electronics Category Analysis

6.3.1 Communications Equipment

6.3.2 Computer Hardware and Software

6.3.3 Consumer Electronics

6.3.4 Household Appliances

6.3.5 Photographic Equipment

6.4 Major Retailers

6.4.1 Electrical and Electronics

7 Appendix

7.1 Definitions

7.1.1 This report provides 2015 actual sales; while forecasts are provided for 2016–2020

7.2 Summary Methodology

7.2.1 Overview

7.2.2 The triangulated market sizing method

7.2.3 Industry surveys in the creation of retail market data

7.2.4 Quality control and standardized processes

7.3 About Verdict Retail

7.4 Disclaimer

Table

Table 1: Indonesia Electrical and Electronics Retail Sales (IDR bn), by Channel Group, 2010–2015

Table 2: Indonesia Electrical and Electronics Retail Sales Forecast (IDR bn), by Channel Group, 2015–2020

Table 3: Indonesia Electrical and Electronics Retail Sales (US$ mn), by Channel Group, 2010–2015

Table 4: Indonesia Electrical and Electronics Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020

Table 5: Indonesia Electrical and Electronics Retail Segmentation (% value), by Channel Group, 2010–2020

Table 6: Indonesia Electrical and Electronics Retail Sales (IDR bn), by Category 2010–2015

Table 7: Indonesia Electrical and Electronics Retail Sales Forecast (IDR bn), by Category 2015–2020

Table 8: Indonesia Electrical and Electronics Retail Sales (US$ mn), by Category 2010–2015

Table 9: Indonesia Electrical and Electronics Retail Sales Forecast (US$ mn), by Category 2015–2020

Table 10: Indonesia Electrical and Electronics Retail Segmentation (% value), by Category, 2010–2020

Table 11: Indonesia Communications Equipment Retail Sales (IDR bn), by Channel Group 2010–2015

Table 12: Indonesia Communications Equipment Retail Sales Forecast (IDR bn), by Channel Group, 2015–2020

Table 13: Indonesia Communications Equipment Retail Sales (US$ mn), by Channel Group 2010–2015

Table 14: Indonesia Communications Equipment Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020

Table 15: Indonesia Communications Equipment Retail Segmentation, by Channel Group, 2010–2020

Table 16: Indonesia Computer Hardware and Software Retail Sales (IDR bn), by Channel Group, 2010–2015

Table 17: Indonesia Computer Hardware and Software Retail Sales Forecast (IDR bn), by Channel Group, 2015–2020

Table 18: Indonesia Computer Hardware and Software Retail Sales (US$ mn), by Channel Group, 2010–2015

Table 19: Indonesia Computer Hardware and Software Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020

Table 20: Indonesia Computer Hardware and Software Retail Segmentation, by Channel Group, 2010–2020

Table 21: Indonesia Consumer Electronics Retail Sales (IDR bn), by Channel Group, 2010–2015

Table 22: Indonesia Consumer Electronics Retail Sales Forecast (IDR bn), by Channel Group, 2015–2020

Table 23: Indonesia Consumer Electronics Retail Sales (US$ mn), by Channel Group, 2010–2015

Table 24: Indonesia Consumer Electronics Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020

Table 25: Indonesia Consumer Electronics Retail Segmentation, by Channel Group, 2010–2020

Table 26: Indonesia Household Appliances Retail Sales (IDR bn), by Channel Group, 2010–2015

Table 27: Indonesia Household Appliances Retail Sales Forecast (IDR bn), by Channel Group, 2015–2020

Table 28: Indonesia Household Appliances Retail Sales (US$ mn), by Channel Group, 2010–2015

Table 29: Indonesia Household Appliances Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020

Table 30: Indonesia Household Appliances Retail Segmentation, by Channel Group, 2010–2020

Table 31: Indonesia Photographic Equipment Retail Sales (IDR bn), by Channel Group, 2010–2015

Table 32: Indonesia Photographic Equipment Retail Sales Forecast (IDR bn), by Channel Group, 2015–2020

Table 33: Indonesia Photographic Equipment Retail Sales (US$ mn), by Channel Group, 2010–2015

Table 34: Indonesia Photographic Equipment Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020

Table 35: Indonesia Photographic Equipment Retail Segmentation, by Channel Group, 2010–2020

Table 36: Key Electrical and Electronics Retailers in Indonesia

Table 37: Indonesia Exchange Rate IDR–USD (Annual Average), 2010–2015

Table 38: Indonesia Exchange Rate IDR–USD (Annual Average), 2016–2020 Forecasts

Table 39: Verdict Retail Retail Channel Definitions

Table 40: Verdict Retail Retail Category Definitions

Figures

Figure 1: GDP Value (US$ billion), 2010–2015

Figure 2: Growth Rate of GDP (US$ billion, %), 2010–2015

Figure 3: GDP Value and Growth (IDR billion, %), 2010–2015

Figure 4: Forecasts for GDP Value and Growth (IDR billion, %), 2015–2020

Figure 5: Gross Domestic Savings Rate (% of GDP), 2005–2015

Figure 6: Share of Employment by Sector (%), 2005 and 2015

Figure 7: Unemployment Rate (%), 2005–2015

Figure 8: Inflation Growth Rates (%), 2005–2015

Figure 9: Household Consumption Expenditure of Indonesia (IDR billion), 2005 and 2015E

Figure 10: Household Consumption Expenditure of Major Countries (US$ billion), 2015

Figure 11: Growth of Household Consumption Expenditure (US$, %), 2005–2015

Figure 12: Rural and Urban Populations (millions) 2005, 2015, and 2020

Figure 13: Total Population and Growth Rate (Millions, %), 2005–2020

Figure 14: Population Split by Gender (%), 2015 and 2020E

Figure 15: Population Split by Age Group (%), 2015 and 2020

Figure 16: Per Capita Spend on Retail (IDR), 2007 and 2015

Figure 17: Per Capita Spend (IDR) and Total Retail Spend by Age Group (%), 2007 and 2015

Figure 18: online shoppers in the country

Figure 19: Aeon’s shopping mall in Jakarta

Figure 20: Key Components of Doing Business in Indonesia

Figure 21: Share of Electrical and Electronics in overall Retail 2015 and 2020

Figure 22: Retail Sales Value and Growth (IDR billion, %) of Electrical and Electronics 2015–2020

Figure 23: Spend per Head on Electrical and Electronics 2015 and 2020

Figure 24: Online Spend in Electrical and Electronics 2015–2020

Figure 25: Online Share of total Electrical and Electronics Spend 2015 and 2020

Figure 26: Spending per Channel in Electrical and Electronics (%) 2015 and 2020

Figure 27: Indonesia Electrical and Electronics Retail Sales and Forecast (IDR bn), by Channel Group, 2010–2020

Figure 28: Indonesia Electrical and Electronics Retail Market Dynamics, by Channel Group, 2010–2020

Figure 29: Indonesia Electrical and Electronics Retail Sales and Forecast (IDR bn), by Category 2010–2020

Figure 30: Indonesia Electrical and Electronics Retail Market Dynamics, by Category 2010–2020

Figure 31: Indonesia Communications Equipment Retail Sales and Forecast (IDR bn), by Channel Group, 2010–2020

Figure 32: Indonesia Computer Hardware and Software Retail Sales and Forecast (IDR bn), by Channel Group, 2010–2020

Figure 33: Indonesia Consumer Electronics Retail Sales and Forecast (IDR bn), by Channel Group, 2010–2020

Figure 34: Indonesia Household Appliances Retail Sales and Forecast (IDR bn), by Channel Group, 2010–2020

Figure 35: Indonesia Photographic Equipment Retail Sales and Forecast (IDR bn), by Channel Group, 2010–2020

Figure 36: The Triangulated Market Sizing Methodology

Frequently asked questions

Electrical and Electronics Retailing in Indonesia – Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020 standard reports
Currency USD
$1,250

Can be used by individual purchaser only

Most Popular
$2,500

Can be shared by unlimited users within one corporate location e.g. a regional office

$3,750

Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Add to Basket

Undecided about purchasing this report?

Enquire Before Buying

Get in touch to find out about multi-purchase discounts

reportstore@globaldata.com
Tel +44 20 7947 2745

See what our customers are saying
testimonial-image
testimonial-image
testimonial-image
testimonial-image
testimonial-image
testimonial-image
testimonial-image

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

 Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

 Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

 Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

 Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

 Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

 Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

 Senior Account Manager, TSYS

Related reports

View more Electricals and Electronics reports
Retail
New
United Kingdom (UK) Christmas Intentions: Analysing Buying Dynamics, Channel Usage,…
$850 | October 2026
Retail
New
United Kingdom (UK) Home Bedroom Furniture Market Trends, Analysis, Consumer…
$1,500 | October 2026
Retail
New
United Kingdom (UK) Home Food Preparation Market Trends, Analysis, Consumer…
$1,500 | October 2026
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at Electrical and Electronics Retailing in Indonesia – Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020 in real time.

  • Access a live Electrical and Electronics Retailing in Indonesia – Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020 dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.
Tell me more