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Analyst Opinions
Smart Packaging - How Technology is Embedding Intelligence into Packaging
The packaging sector is on the edge of massive transformation with emerging technologies such as AI, alternative reality, IoT, robotics, and nanotechnology in action to advance automated, connected, eco-friendly, and customized packaging solutions, as well as better, engage customers with product content and immersive purchasing experiences. Technologies such as smart labels, QR codes, RFID tags, NFC chips, augmented reality are disrupting traditional packaging by fetching real-time information and establishing communication about products that can enhance customer experience and engagement. Sustainable...
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Product Insights
Squeeze-Dispensing Bottle - Wider Opportunities for the New Packaging Concept
"Squeeze-Dispensing Bottle - Wider Opportunities for the New Packaging Concept" uses GlobalData's Pack-Track packaging innovation tool to take a closer look at a pack format used in Germany byPets Nature GmbH for Salmon Oil for Dogs and Cats, and to consider how it could potentially inspire cross-category innovation. Packaging innovation can be a tricky area to navigate, but by thinking laterally and exploring pack formats that are already available outside your own market sectors, it may be possible to Seize+Adapt...
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Thematic Analysis
Augmented Reality (AR) in Packaging - Thematic Research
The global augmented reality (AR) market was worth $7 billion in 2020. The market is expected to grow at a CAGR of more than 35% during the forecast period. Augmented reality is a technology that allows the user to see the real world overlaid with digital data. From aerospace to consumer goods, various industries use AR technology. Several packaging companies and retailers have adopted AR in packaging to raise awareness of environmental, social, and governance (ESG) issues by integrating QR...
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Sector Analysis
Russia Packaging Industry - Market Assessment, Key Trends and Opportunities to 2025
The market size of the Russian packaging industry was 140,509.9 million units in 2020. The market is projected to grow moderately at a CAGR of more than 1% during the period 2021-2025. The glass packaging segment is anticipated to grow at the highest CAGR during the forecast period, meanwhile, the use of paper & board pack material is expected to decline moderately. The food industry was the largest end-user in the Russian packaging market in 2020, followed by other products,...
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Case Studies
Odwalla​ - Failure Case Study
"Odwalla​ - Failure Case Study" is part of GlobalData's Successes and Failures case study series. It assesses the juice brand's failure to hit targets and the events that led to Coca-Cola canceling the premium juice brand. This report is part of GlobalData's Successes and Failures case study series, which explores the reasons underpinning success or failure, and key learnings. The brand Odwalla was a subsidiary of the Coca-Cola Company. The California-based company were manufacturers for juices, juice drinks, smoothies, protein...
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Product Insights
Beauty and Grooming Packaging Opportunities - New Packaging Formats and Value-added Features
The pandemic has encouraged consumers to become more health-conscious and seek effective beauty and grooming products to help them look and feel good. The demand is likely to increase post the pandemic as consumers start socializing. For this purpose, small packs are coming handy to tuck into a bag and on-board applicators increasing practicality to enhance consumer appeal. The value for money will become more important as economic pressures intensify and consumers look for ways to treat or enjoy themselves...
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Sector Analysis
Trends and Opportunities in United Kingdom (UK) Packaging Industry
The packaging industry in the UK is estimated to grow at a negative CAGR of 0.01% during 2019-2024 and value 107.9 billion units in 2024. Despite Brexit uncertainties, a stabilizing economy and gradual improvements in disposable incomes are leading to an increased spending on packaged goods. Furthermore, increasingly hectic lifestyle of the UK consumers is driving the growth of small-sized, on-the-go, easy to store/open/close packs in the country. Rigid plastics was the largest pack material in the country in 2019,...
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Analyst Opinions
Plastic Jar with Scoop Leveler - Wider Opportunities for the New Packaging Concept
"Plastic Jar with Scoop Leveler - Wider Opportunities for the New Packaging Concept" uses GlobalData's Pack-Track packaging innovation tool to take a closer look at a pack format used in Austria by Dr. August Oetker Nahrungsmittel for baking powder, and to consider how it could potentially inspire cross-category innovation. Packaging innovation can be a tricky area to navigate, but by thinking laterally and exploring pack formats that are already available outside your own market sectors, it may be possible to...
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Case Studies
Pack-Track Seize+Adapt Case Study; Wider opportunities for a rocker cap bottle
Packaging features that save time or money, or make usage easier, will add value for busy consumers and may be preferred over competing brands.
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Consumer Insights
Opportunities and Threats to the Packaging Industry in 2021: A Global Executives Survey
With new legislations and regulations expected to create an impact on business operations amidst growing environmental concerns, organizations are focusing efforts on restricting potential increases in the cost of machinery, and complying with legislative changes. As online retail and sales of unpacked goods will disrupt business operations, packaging features such as recyclability, light weighting, and premium look will be favored. By 2021, research & development is expected to benefit from increased investment by packaging organizations with demand increasing for flexible...
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