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Case Studies
Impact of COVID-19 on Hertz Global Holdings - (COVID-19) Case Study
Recent months have been unprecedented in the tourism sector. Travel restrictions, flight suspensions, falling consumer confidence and a slew of negative press are just some of the issues companies are having to contend with. Car rental has suffered as a result of significantly reduced air passenger traffic and the pandemic has exposed structural issues at Hertz. Key Highlights - The various travel restrictions and lockdowns implemented across the world have had a serious impact on the car rental industry, due...
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Case Studies
Impact of COVID-19 on Ryanair - (COVID-19) Case Study
Recent months have been unprecedented in the tourism sector. Travel restrictions, flight suspensions, falling consumer confidence and a slew of negative press are just some of the issues airlines are having to contend with. As one of the airline industry's leading players, Ryanair has been severely impacted. Key Highlights - European travel restrictions caused Ryanair to lower its schedule to only 1% of normal level flights, causing major cash burn and financial loss. Load factor has decreased as Ryanair welcomed...
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Thematic Analysis
Overtourism (2020) - Thematic Research
With the exponential increase in world population and travel becoming more accessible, overtourism has become more than just a buzzword in the travel industry in recent years as locals, travelers and professionals alike begin to recognize the problems that arise from huge influxes of tourists to already popular areas, such as Venice, Barcelona and Thailand. In 2016, Rafat Ali, the CEO and founder of media company Skift, wrote a foreword to an article about the negative impact of tourism in...
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Thematic Analysis
Sustainability in Travel and Tourism (2020) - Thematic Research
Although the tourism sector may not be as unsustainable as oil & gas, it is under the same amount of scrutiny from environmental and consumer groups due to the importance and emotional connection the global population places on travel and tourism. A contributing cause for this intense scrutiny is the range of different industries within the sector that create a varied range of unsustainable impacts, that often overlap the borders of environmental, social and governance. The most notorious impacts include:...
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Sector Analysis
Global Budget Hotels Market to 2024 - Market Data and Insights on the Global Budget Hotels Industry
GlobalData’s Budget Hotels Market report provides in-depth analysis of the key market trends that are shaping the future of this segment and an analysis of the budget accommodation market globally. Detailed market insight is provided on the Americas, Asia-Pacific, Middle East & Africa, and Europe. It also features profiles of some of the market’s leading players and looks at how companies can better meet their customers' needs.
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Thematic Analysis
Generation Hashtag - Thematic Research
Generation Hashtag describes a demographic of people born between 1991 and 2005. This unique group covers younger members of the millennial group, as well as older members of Generation Z. They are reshaping how travel works by focusing on experiences and culture, solo travel, planning their own itineraries, ignoring cheap stock content, and drawing their decisions and influence from social media or user-generated content. Generation Hashtag uses social media before, during, and after a trip, making it a key component...
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Analyst Opinions
Key Trends in Online Travel
The online travel market is being constantly reshaped and is ever evolving due to regular technological advancements. These include the introduction of machine learning and big data to enhance data collection, the rise of aggregator sites which present direct suppliers with strategic challenges, and emerging players that are often exclusively online. In 2020, the COVID-19 pandemic has upended the travel industry in a way never before seen. The online travel space has not escaped this deleterious impact, but companies are...
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Analyst Opinions
Key Trends in Lodging
The fast decline in domestic and international travel caused by the pandemic has created a drastic knock-on impact for the lodging industry. With the temporary collapse of tourism flows, many hotels - big and small - have been empty for a significant portion of 2020, creating mass furloughs and causing companies to rapidly streamline operations in order to navigate through the pandemic. However, lodging providers are adapting and adopting new technologies and strategies in a bid to cater to changing...
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Analyst Opinions
Key Trends in Sports
The sports tourism market is being constantly reshaped and is ever evolving due to regular technological advancements. This includes the rapid introduction of digitalization technology which has the potential to reshape the entire industry. In 2020, the COVID-19 pandemic has upended the travel industry in a way never before seen. The sport tourism space has not escaped this deleterious impact, but companies are adopting new strategies in an attempt to lessen the effects.
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Thematic Analysis
Artificial Intelligence (AI) in Travel and Tourism, 2020 Update - Thematic Research
Artificial intelligence (AI) is everywhere and it has an impact on all our lives. Over the next few years, AI will be essential to the survival of companies across all sectors. Within travel and tourism there is steady adoption of AI-based solutions recognizable across the whole supply chain. From digital-assistants, to human-less check-in and facial recognition, AI is facilitating smarter and more efficient customer engagement. Beyond servicing the customer, AI can also be utilized for better and more informed contingency...
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