Quarterly Apparel Market Review: Q1 2026

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This report provides our latest overview of the global apparel market, including our most recent market forecasts, macroeconomic context, top ten brand and retailer market shares, trading updates, industry news and consumer insights.

Key Highlights

Market growth will accelerate in 2025 as economic pressures ease, with consistent growth expected out to 2030

Online apparel sales outpace offline growth due to consumers continuing to favour its price comparison abilities and wide ranges.

The apparel market growth shifts toward emerging markets as West Europe and North America mature

Reasons to Buy

Access insights and forecasts up to 2030 for the global apparel market, with breakdowns by regions, channels, categories and price postitions

Understand the impact of macroeconomic issues such as tariffs and inflation on the global appparel market

Identify the key approaches brands and retailers are taking to stand out in the global apparel market, and how you can adapt these to fit your own business.

Abercrombie & Fitch
Adidas
Alibaba
Amazon
ASOS
Coach
Debenhams Group
Dillard's
Everlane
Gap Inc.
H&M
Harvey Nichols
Hugo Boss
Inditex
JD Sports
JW Anderson
Kering
Kohl's
Lefties
Louis Vuitton
LVMH
Lululemon
Macy's
Mango
Marks & Spencer
New Balance
Next
Nike
& Other Stories
Primark
PVH
QVC
Ray-Ban
Ross Stores
Shein
SKIMS
Skechers
Target
Tapestry
Tesco
TJX
UNIQLO
Under Armour
Very Group
Vinted
Walmart
Zalando
Zara

Table of Contents

APPAREL MARKET FORECASTS TO 2030

Global Apparel Market, 2020-2030

Global Apparel Market: Channel Performance, 2020-2030

Global Apparel Market: Regional Performance, 2025-2030

Top 10 Largest and Fastest Growing Apparel Markets, 2025-2030

Key Apparel Market Summaries, 2025-2030

Global Apparel Market: Category Performance, 2025-2030

Global Apparel Market: Price Position Performance, 2025-2030

Global Sportswear Market, 2020-2030

MACROECONOMIC ENVIRONMENT

Top 10 Largest and Fastest Growing Markets by Inflation, 2025-2030

Top 10 Largest and Fastest Growing Markets by Real GDP, 2025-2030

Financial Concerns Among Global Consumers

APPAREL BRANDS & RETAILERS: TOP 10 BY MARKET SHARE 2025

Top 10 Apparel Brands in 2025

Top 10 Apparel Retailers in 2025

APPAREL BRANDS & RETAILERS: TRADING UPDATES Q1 2025

Brand and Retailer Trading Updates Q1 2026

BRAND & RETAILER NEWS

Brand and Retailer News – Space

Brand and Retailer News – Strategy

ANALYST BRIEFINGS & CONSUMER INSIGHTS

Analyst Briefings

UK Consumer Insights: Buying clothing & footwear for summer holidays

UK Consumer Insights: Type of clothing & footwear purchased for summer holidays, total & by age

UK Consumer Insights: How much is spent on clothing & footwear for summer holidays, by age

UK Consumer Insights: Summer holiday clothing & footwear statements

UK Consumer Insights: Summer holiday clothing & footwear statements continued

UK Consumer Insights: What influences consumers to buy clothing & footwear online

UK Consumer Insights: Consumers returning online clothing & footwear purchases

UK Consumer Insights: Reasons for returning online clothing & footwear purchases

UK Consumer Insights: Factors of importance when purchasing clothing & footwear online

UK Consumer Insights: online clothing & footwear purchases statements

UK Consumer Insights: online clothing & footwear purchases statements continued

UK Consumer Insights: Where consumers made their last apparel purchase, by category

UK Consumer Insights: Where consumers made their last women's and men's clothing purchases, by age

UK Consumer Insights: Reasons for buying apparel directly from the brand

UK Consumer Insights: Reasons for buying apparel from a third-party retailer

UK Consumer Insights: Statements about buying directly from a brand vs third-party retailer

UK Consumer Insights: Agreement with the statement, “I feel more loyal to brands that offer a reward for shopping directly with them.”

07. Methodology, Definitions & Contacts

Table

Key Apparel Market Summaries, 2025-2030

Brand and Retailer Trading Updates Q2 2026

Brand and Retailer News – Space

Brand and Retailer News – Strategy

Analyst & Consumer Insights

Figures

Global Apparel Market Value $ bn, 2020-2030f

Global Apparel Annual Growth %, 2020-2030f

Global Apparel Online and Offline Market ($ bn) and Online Penetration (%), 2020-2030f

Top 10 Largest Apparel Markets ($bn), 2025e, 2026f & 2030f with 2025e-2030f CAGR (%)

Top 10 Fastest Growing Apparel Markets, 2025e-2030f CAGR (%)

Global Apparel Categories by Value ($ bn), 2025e, 2026f & 2030f with 2025-2030 CAGR (%)

Price Positioning Share (%) within the Global Apparel Market, 2025e, 2026f & 2030f

Global Sportswear Market Value $ bn, 2020-2030f

Global Sportswear Market Annual Growth %, 2020-2030f

Inflation (CPI) in Top 10 Largest Apparel Markets (%), 2025, 2026f & 2030f

Top 10 Inflationary Markets from CPI (%), 2026f

Real GDP ($tn) in Top 10 Largest Apparel Markets (%), 2025, 2026f & 2030f

Top 10 Fastest Growing Markets by Real GDP (%), 2025-2030f CAGR

Financial Concerns Among Global Consumers in Q2 2026

Top 10 Apparel Brands by Market Share (%), 2024 & 2025

Top 10 Apparel Retailers by Market Share (%), 2024 & 2025

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