Australia Bath and Shower Products Market Size, Growth and Forecast Analytics to 2028

Pages: 29 Published: July 16, 2025 Report Code: GDHB34018DB

Australia Bath and Shower Products (Personal Hygiene) Market Size, Growth and Forecast Analytics, 2023-2028 is a broad level market review of Bath & Shower Products market in Australia.

Bath & Shower Products – includes all shower gels and other personal hygiene products designed to be used in the shower, as well as liquid bath products such as bubble-baths and bath time washing gels and lotions. Also includes non liquid products added to baths such as bath bombs, beads and salts.

Bath & Shower Products market in Australia registered a positive compound annual growth rate (CAGR) of 3.44% during the period 2018 to 2023 with a sales value of AUD 711.29 Million in 2023, an increase of 6.10% over 2022. The market achieved its strongest performance in 2023, when it grew by 6.10% over its previous year and its weakest performance in 2020, when it increased by 1.96% over 2019. The fastest growing segment of the Bath & Shower Products market in Australia between the year 2018 and 2023 was Other Bath Products which registered a CAGR of 3.59%. The weakest performing segment of the market was Liquid Bath Products with a CAGR of 3.06%. In 2023 Shower Products segment in Australia Bath & Shower Products market accounted for a major share of 70.22%, while Liquid Bath Products stood in second position representing 23.78% of the market's 2023 share.
The research handbook provides up-to-date market size data for period 2018-2023 and illustrative forecast to 2028, covering key market aspects like Sales Value and Volume for Bath & Shower Products and its variants Liquid Bath Products, Other Bath Products & Shower Products.

Furthermore, the research handbook details out Sales Value and Volume for top brands for the year 2020 to 2023 and overall market sales by Distribution Channel (Dollar Stores, Variety Store & General Merchandise Retailers, Cash & Carries and Warehouse Clubs, Convenience Stores & Gas Stations, Department Stores, Drug Stores & Pharmacies, Chemists/Pharmacies, Parapharmacies/Drugstores, eRetailers, Food & Drinks Specialists, Health & Beauty Stores, Hypermarkets & Supermarkets, Direct Sellers, Others, On Trade, Vending Machines, Other Specialist Retailers, Tobacco Specialists) where ever applicable.

Due to on going large scale uncertainties in the market the research handbook acts as an essential tool for companies active or planning to venture in to Australia's Bath & Shower Products (Personal Hygiene) market. The comprehensive statistics within the research handbook provides insight into the operating environment of the market and also ensures right business decision making based on historical trends and industry model based forecasting.

Sales Values in the handbook are depicted in USD ($) and local currency of country and Volumes are represented in M Units.

*Note: Certain content / sections in the research handbook may be removed or altered based on the availability and relevance of data.

Scope

– Overall Bath & Shower Products (Personal Hygiene) market value and volume analytics with growth analysis from 2018 to 2028.

– Value and Volume terms for the top brands.

– Distribution channel sales analytics from 2020-2023.

Reasons to Buy

– Get access to authoritative and granular data on the Bath & Shower Products (Personal Hygiene) market and fill in the gaps in understanding of trends and the components of change behind them.

– Enhance your understanding of the market to update your strategic and tactical plans based on volume and value changes, brand dynamics and distribution trends.

– Analyze the components of change in the market by looking at historic and future growth patterns.

– Use the data to understand future patterns of the market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which you want to compete in the future.

Table of Contents

List of Contents

1 Bath & Shower Products Market Overview

2 Australia Bath & Shower Products Market Analytics, 2018-28

2.1 Bath & Shower Products Value Analytics, 2018-28

2.1.1 Bath & Shower Products Market by Value, 2018-28

2.1.2 Bath & Shower Products Market Value by Segments, 2018-28

2.2 Bath & Shower Products Volume Analytics, 2018-28

2.2.1 Bath & Shower Products Market by Volume, 2018-28

2.2.2 Bath & Shower Products Market Volume by Segments, 2018-28

3 Australia Bath & Shower Products Market Analytics, by Segment 2018-28

3.1 Liquid Bath Products Analytics, 2018-28

3.1.1 Liquid Bath Products Market by Value, 2018-28

3.1.2 Liquid Bath Products Market by Volume, 2018-28

3.2 Other Bath Products Analytics, 2018-28

3.2.1 Other Bath Products Market by Value, 2018-28

3.2.2 Other Bath Products Market by Volume, 2018-28

3.3 Shower Products Analytics, 2018-28

3.3.1 Shower Products Market by Value, 2018-28

3.3.2 Shower Products Market by Volume, 2018-28

4 Australia Bath & Shower Products Brand Analytics by Value, 2020-23

4.1 Bath & Shower Products Brand Analytics by Value, 2020-23

5 Australia Bath & Shower Products Distribution Channel Analytics by Value, 2020-23

5.1 Bath & Shower Products Distribution Channel Analytics by value, 2020-23

6 Appendix

6.1 Definitions

6.1.1 Category Definitions

6.1.2 Distribution Channel Definitions

6.1.3 Volume Units and Aggregations

6.1.4 CAGR Definition and Calculation

6.1.5 Graphical representation of Brands

6.1.6 Exchange Rates

6.1.7 Methodology Summary

6.2 About GlobalData

6.3 Disclaimer

List of Tables

List of Tables

Table 1: Australia Bath & Shower Products Market Value (AUD m) and Growth (Y-o-Y), 2018-28

Table 2: Australia Bath & Shower Products Market Value (USD m) and Growth (Y-o-Y), 2018-28

Table 3: Australia Bath & Shower Products Market Value (AUD m) by Segments, 2018-23

Table 4: Australia Bath & Shower Products Market Value (AUD m) by Segments, 2023-28

Table 5: Australia Bath & Shower Products Market Value (USD m) by Segments, 2018-23

Table 6: Australia Bath & Shower Products Market Value (USD m) by Segments, 2023-28

Table 7: Australia Bath & Shower Products Market Volume (Units m) and Growth (Y-o-Y), 2018-28

Table 8: Australia Bath & Shower Products Market Volume (Units m) by Segments, 2018-23

Table 9: Australia Bath & Shower Products Market Volume (Units m) by Segments, 2023-28

Table 10: Australia Liquid Bath Products Market by Value (AUD m), 2018-28

Table 11: Australia Liquid Bath Products Market by Value (USD m), 2018-28

Table 12: Australia Liquid Bath Products Market by Volume (Units m), 2018-28

Table 13: Australia Other Bath Products Market by Value (AUD m), 2018-28

Table 14: Australia Other Bath Products Market by Value (USD m), 2018-28

Table 15: Australia Other Bath Products Market by Volume (Units m), 2018-28

Table 16: Australia Shower Products Market by Value (AUD m), 2018-28

Table 17: Australia Shower Products Market by Value (USD m), 2018-28

Table 18: Australia Shower Products Market by Volume (Units m), 2018-28

Table 19: Australia Bath & Shower Products Market Value by Brands (AUD m), 2020-23

Table 20: Australia Bath & Shower Products Market Value by Brands (USD m), 2020-23

Table 21: Australia Bath & Shower Products Market Value by Distribution Channel (AUD m), 2020-23

Table 22: Australia Bath & Shower Products Market Value by Distribution Channel (USD m), 2020-23

Table 23: Category Definitions – Bath & Shower Products Market

Table 24: Distribution Channel Definitions Bath & Shower Products Market

Table 25: Volume Units for Bath & Shower Products Market

Table 26: Australia Exchange Rate AUD – USD (Annual Average), 2018-2023

Table 27: Australia Exchange Rate AUD – USD (Annual Average), 2024-2028 Forecast

List of Figures

List of Figures

Figure 1: Australia Bath & Shower Products Market Value (AUD m) and Growth (Y-o-Y), 2018-28

Figure 2: Australia Bath & Shower Products Market Value (AUD m) by Segments, 2018-28

Figure 3: Australia Bath & Shower Products Market Volume (Units m) and Growth (Y-o-Y), 2018-28

Figure 4: Australia Bath & Shower Products Market Volume (Units m) by Segments, 2018-28

Figure 5: Australia Liquid Bath Products Market by Value (AUD m), 2018-28

Figure 6: Australia Liquid Bath Products Market by Volume (Units m), 2018-28

Figure 7: Australia Other Bath Products Market by Value (AUD m), 2018-28

Figure 8: Australia Other Bath Products Market by Volume (Units m), 2018-28

Figure 9: Australia Shower Products Market by Value (AUD m), 2018-28

Figure 10: Australia Shower Products Market by Volume (Units m), 2018-28

Figure 11: Australia Bath & Shower Products Market Value by Brands (AUD m), 2020-23

Figure 12: Australia Bath & Shower Products Market Value by Distribution Channel (AUD m), 2020-23

Methodology

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