Changing Trends in Business Travel Booking in 2016–2017

Powered by

All the vital news, analysis, and commentary curated by our industry experts.

$1950

The majority of travel and tourism executives have no preferred travel provider. Comfortable seating, free baggage check, and free Wi-Fi access on flights are most likely to influence travelers when choosing one airline over another. The majority of travelers favor car rental companies that offer car drop-off and pick-up services. Moreover, 24-hour on-road and in-car assistance service, and GPS navigation services are other key factors likely to influence the selection of a car rental company. The highest percentage of travelers intend to spend fewer than two days on leisure when extending a business trip. However, executives’ premium travel plans largely affected by global economic uncertainty and rising expenses. Volatility in the global economic environment has forced travelers to adopt a more cautious approach towards travel expenditure, as focus shifts towards cost containment.

Scope

Canadean’s changing trends in business travel booking in 2016–2017 survey examines factors influencing airline and hotel bookings, and examines executives’ responses when a business trip is extended to a leisure trip. It also provides information about key parameters influencing airline and car rental company choices, and assesses the significance of travel meta-search options for business travelers.

What else does this report offer

– Key factors for airline selection: the report examines reasons, other than lower ticket prices, that are most likely to influence business travelers to opt for one airline over another

– Vital parameters affecting car rental company choices: the report identifies key factors, other than lower rental costs, that are most likely to make business travelers choose one car rental company over another

– Significance of travel meta-search options: the report assesses the importance of travel meta-search options for creating business travel plans, and identifies popular travel meta-search websites used by business travelers in the last six months

– Factors influencing hotel booking decisions: the report identifies key factors that are decisive for hotel bookings

– Companies' approach to business travel booking: the report examines how companies manage business travel bookings

– Reasons affecting cutbacks in premium travel plans: the report identifies key reasons for cutbacks in premium travel plans

– Staying preferences during extension of business trips: the report examines the staying patterns of executive when a business trip is extended to a leisure trip

– Cutback expectations for group incentive travel programs: the report assesses executives' viewpoints about cutbacks in group incentive travel programs

Reasons to Buy

The report highlights companies' approaches to business travel bookings, enabling travel operators to restructure their business travel plans

The report enables readers to make strategic decisions by understanding the relevance of travel meta-search options, and identifying popular travel meta-search websites used by business travelers

The report examines key factors influencing executives' airline and hotel-booking decisions. This will help companies to improve customer service and implement development strategies

The report provides cutback expectations about group incentive travel programs, which are likely to influence growth prospects

The report highlights staying preferences during extensions of business trips to leisure trips, along with the number of extra days spent for leisure purposes. This will help to gauge consumer behavior

Google

Table of Contents

1 Introduction

1.1 Definitions

1.2 Methodology and sample size

1.3 Respondent profile

2 Company's approach on selecting airline and car rental choice for business travel

2.1 Companies' approaches to business travel booking

2.1.1 The majority of executives have no preferred travel provider

2.1.2 The highest percentage of large companies have a preferred air carrier, compared to small and medium-sized companies

2.2 Key factors for airline selection

2.2.1 Airline choice is influenced by comfortable seating, free baggage check, and free Wi-Fi access on flights

2.2.2 Good communication with airlines for pre-flight check-ins, flight updates via text message, etc. is a key selection criterion for executives operating in Europe

2.2.3 Ability to select seatmates prior to the flight is the least favored criterion for airline selection among senior-level executives

2.3 Decisive criteria for airline booking

2.3.1 Pricing, well known brands, and availability of deals and packages are decisive for airline bookings

2.3.2 Price the most influential factor in airline booking, regardless of region

2.3.3 In addition to pricing, the majority of executives from medium-sized companies prefer to select airlines on the basis of deals and packages

2.3.4 Good online reviews have relatively little impact on airline booking decisions by senior executives

2.4 Key parameters for car rental company

2.4.1 The highest percentage of executives favor car rental companies that offer car drop-off and pick-up services

2.4.2 Of executives from large companies, 67% choose a car rental company on the basis of provision for car drop-off and pick-up services

2.4.3 Of senior-level executives, 51% prefer a car rental company that provides car drop-off and pick-up services

2.5 Factors influencing hotel-booking decisions

2.5.1 Good online customer reviews, and deals and packages are key factors for hotel booking

2.5.2 Overall, 77% of executives operating in Asia-Pacific consider official star rating a factor in hotel-booking decisions

2.5.3 Of respondents from large companies, 83% each assign importance to deals and packages, and well-known brands for hotel reservations

3 Prospects for extending a business trip to a leisure trip

3.1 Extension of business trips for leisure purposes – additional days' leisure spend

3.1.1 The highest percentage of respondents spend fewer than two days on leisure when extending a business trip

3.1.2 Of senior-level executives, 13% did not extend business trip to a leisure trip

3.2 Extension of business trips for leisure purposes – staying preferences

3.2.1 Most respondents stay in the same hotel when a business trip is extended to a leisure trip

3.2.2 Regardless of region, the majority of executives prefer to stay in the same hotel when a business trip is extended to a leisure trip

3.2.3 Of industry respondents, 73% from medium-sized companies did not move to a different hotel when extending a business trip to a leisure trip

4 Travel meta search options

4.1 Significance of travel meta-search options

4.1.1 Of executives, 76% regard travel meta-search options as decisive for developing travel plans

4.1.2 Most hotel respondents consider meta-search options to be important for business travel plans

4.1.3 Regardless of region, executives expect travel meta-search options to play crucial role in forming business travel plans

4.1.4 Of respondents from medium-sized companies, 73% view travel meta-search options significant for business travel plans

4.1.5 Most senior executives consider travel meta-search options to be crucial for business travel plans

4.2 Popular travel meta-search websites

4.2.1 Trip Advisor and Expedia are the most used travel meta-search websites by executives in the last six months

4.2.2 Trip Advisor was the most preferred travel meta-search websites among respondents operating in independent hotels

4.2.3 Regardless of region of operation, most industry respondents used Trip Advisor and Expedia during the last six months

4.2.4 Of executives from large companies, 75% have used Expedia in the last six months

4.2.5 Deal base was the least-used travel meta-search site among senior-level executives during the last six months

5 Budget cutbacks for group incentive travel programs

5.1 Cutback expectations for group incentive travel programs

5.1.1 Executives expecting no change in budgets for group incentive travel programs

5.1.2 Most hotel-chain respondents anticipate a gradual reduction in group incentive travel

5.1.3 The highest percentage of executives in Europe expect no change in budget for group incentive travel programs

5.1.4 Of executives from large companies, 61% expect unfavorable prospects for group incentive travel programs

5.1.5 Most decision makers do not foresee any changes for group incentive travel programs

5.2 Reasons for cutbacks in premium travel plans

5.2.1 Rising expenses and global economic uncertainty influencing cuts in premium travel

5.2.2 Global economic uncertainty is the major deterrent to premium travel plans for executives from hotel chains and independent hotels

5.2.3 Rising costs a major cause of cutbacks in premium travel plans for executives who operate in North America

5.2.4 Premium travel plans of executives in large and medium-sized companies not adversely affected by lack of deals and packages

5.2.5 Of senior-level executives, 54% rate global economic uncertainty as a key reason for cutbacks in premium travel plans

6 Appendix

Table

N/A

Figures

Figure 1: Profile of Respondents – By Company Type and Designation

Figure 2: Profile of Respondents – By Region and Turnover

Figure 3: Facilities offered by companies while booking for business travels – Overall and Region

Figure 4: Facilities offered by companies while booking for business travels – Company type

Figure 5: Role of promotional offers in traveler's selection of airline carriers – Overall

Figure 6: Role of promotional offers in traveler's selection of airline carriers – Region

Figure 7: Role of promotional offers in traveler's selection of airline carriers – Senior-level respondents

Figure 8: Major factors influencing airline travel booking – Overall

Figure 9: Major factors influencing airline travel booking – Region

Figure 10: Major factors influencing airline travel booking – Company type

Figure 11: Major factors influencing airline travel booking – Senior-level respondents

Figure 12: Importance of promotional offers in traveler's selection for car rentals – Overall

Figure 13: Importance of promotional offers in traveler's selection for car rentals – Company type

Figure 14: Importance of promotional offers in traveler's selection for car rentals – Senior-level respondents

Figure 15: Key drivers influencing hotel booking – Overall

Figure 16: Key drivers influencing hotel booking – Region

Figure 17: Key drivers influencing hotel booking – Company type

Figure 18: Traveler's view in extending a business trip to a leisure trip – Overall and Region

Figure 19: Traveler's view in extending a business trip to a leisure trip – Company type and Senior-level respondents

Figure 20: Hotel preference for a leisure stay – Overall

Figure 21: Hotel preference for a leisure stay – Region

Figure 22: Hotel preference for a leisure stay – Company type and Senior-level respondents

Figure 23: Significance of travel meta search options – Overall

Figure 24: Significance of travel meta search options – Respondents

Figure 25: Significance of travel meta search options – Region

Figure 26: Significance of travel meta search options – Company type

Figure 27: Significance of travel meta search options – Senior-level respondents

Figure 28: Leading travel meta search websites – Overall

Figure 29: Leading travel meta search websites – Respondents

Figure 30: Leading travel meta search websites – Region

Figure 31: Leading travel meta search websites – Company type

Figure 32: Leading travel meta search websites – Senior-level respondents

Figure 33: Frequency of group incentive travel programs – Overall

Figure 34: Frequency of group incentive travel programs – Respondents

Figure 35: Frequency of group incentive travel programs – Region

Figure 36: Frequency of group incentive travel programs – Company type

Figure 37: Frequency of group incentive travel programs – Senior-level respondents

Figure 38: Major barriers influencing cutbacks in premium travel plans – Overall

Figure 39: Major barriers influencing cutbacks in premium travel plans – Respondents

Figure 40: Major barriers influencing cutbacks in premium travel plans – Region

Figure 41: Major barriers influencing cutbacks in premium travel plans – Company type

Figure 42: Major barriers influencing cutbacks in premium travel plans – Senior-level respondents

Frequently asked questions

Changing Trends in Business Travel Booking in 2016–2017 standard reports
Currency USD
$1,950

Can be used by individual purchaser only

$5,850

Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company


Undecided about purchasing this report?

Enquire Before Buying

Get in touch to find out about multi-purchase discounts

reportstore@globaldata.com
Tel +44 20 7947 2745

See what our customers are saying
testimonial-image
testimonial-image
testimonial-image
testimonial-image
testimonial-image
testimonial-image
testimonial-image

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

Senior Account Manager, TSYS
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at Changing Trends in Business Travel Booking in 2016–2017 in real time.

  • Access a live Changing Trends in Business Travel Booking in 2016–2017 dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.