Opportunities in the Global Confectionery Sector: Market Trends, Growth Analysis and Forecast to 2030
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Provides an overview of current confectionery scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers regional overview across five regions — Asia-Pacific, Middle East and Africa, Americas, Western Europe, and Eastern Europe — highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.
The global confectionery sector is set for steady value-led growth through 2030, reflecting premiumization and pricing effects more than volume expansion. The market totaled $228.7 billion in 2025 and is forecast to reach $272.5 billion by 2030, generating a value compound annual growth rate (CAGR) of 3.6% over 2025–30. By contrast, volume growth is expected to remain essentially flat, reaching 13.8 billion kg in 2030 at a CAGR of 0.1% during the same period. Category performance remains anchored by chocolate, while regional growth prospects vary. Chocolate led in 2025 at $136.1 billion (59.6% value share), followed by sugar confectionery (32.6% value share). The Americas was the largest market at $81.3 billion in 2025, projected to rise to $96.9 billion by 2030. The MEA is expected to be the fastest-growing region by value (5.1% CAGR during 2025–30). Within the Americas, the US was the largest market in 2025, with a 23.5% value share and a 19.4% volume share.
Scope
This report brings together multiple data sources to provide a comprehensive overview of the global confectionery sector, analyzing data from 108 countries. It includes an analysis of the following:
• Global market snapshot: Includes executive summary, current sector scenarios in terms of ingredients, manufacturer claims, labeling, and packaging. The section also touches on the key growth enablers and inhibitors for the confectionery sector. The analysis also includes a global overview, along with regional and category-level data and analysis, highlighting sector size and evolution, value and volume shares by category, and growth drivers. The section also introduces the 10 high-potential countries and the ranking that will be analyzed in-depth in the regional overview and country deep dive section.
• Consumer trends: Provides an overview of evolving consumer trends, supported by GlobalData’s in-house consumer surveys and product examples.
• Regional overview and country deep dive: The section includes regional analysis, including key growth drivers, and the major trends prevalent in the confectionery sector in the respective regions. It also includes performance overview, competitive landscape, distribution analysis, and packaging analysis for the high-potential countries in each region (two per region).
• Competitive landscape: The competitive landscape section provides insights into company and brand performance.
• Distribution analysis: Provides an analysis of the leading distribution channels in the confectionery sector at a global and regional level. It also maps the performance of the leading distribution channels over the period 2020–25.
• Packaging analysis*: The section maps the evolution of packaging for the global and all five regional markets. The analysis delves into the performance of various packaging parameters: packaging material, packaging type, closure type, and outer type.
• Other sector metrics: The section provides topline statistics and analysis for different alternate datasets, such as patent filings, job analytics, and deals in the Confectionery sector in 2025
Key Highlights
Health and wellness continue to influence all food categories, including confectionery. As consumers become more aware of the health implications of their dietary choices, they are increasingly seeking fresh, natural, organic, and minimally processed ingredients to support healthier eating habits. Demand for convenient packaging formats, such as squeeze bottles, pouches, and resealable packs, continues to drive growth. At the same time, rising environmental concerns are accelerating the shift toward more sustainable and recyclable packaging solutions.
Reasons to Buy
Manufacturers and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances.
The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion.
To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.
Mondelēz International
Ferrero
The Hershey Company
Nestlé
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