Consumer and Market Insights: Ice Cream in the US
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The US Ice Cream market is led by the ‘Take-Home and Bulk Ice Cream’ category as on 2015 and is forecast to register the fastest growth during 2015-2020. On-trade sales account for the majority of distribution share in the market. The ‘Take-Home and Bulk Ice Cream’ category has higher private label penetration than the ‘Impulse Ice Cream – Single Serve’ category. Nestle S.A. and Blue Bell Creameries, L.P. are the leading players in the US Ice Cream market.
Scope
Canadean’s Consumer and Market Insights report on the Ice Cream market in the US provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Artisanal Ice Cream, Impulse Ice Cream Single Serve, and Take-Home and Bulk Ice Cream with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands and private labels, private label growth analysis during 2012-2015
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, On-trade and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Paper & Board and Rigid Plastics; container data for: Bag/Sachet,Tub and Box
Reasons to Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
General Mills Inc.
J&J Snack Foods Corp.
Mars Incorporated
Nestle S.A.
Turkey Hill Dairy
Unilever Plc
Wells Enterprises Inc.
Agave Dream
Blue Bell Creameries
L.P.
Conagra Foods Inc.
Mayfield Dairy Farms
Prairie Farms Dairy Inc
Rich Produc
Table of Contents
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Figures
Frequently asked questions
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