Middle East and Africa Food Market Opportunities, Trends, Growth Analysis and Forecast to 2027

MEA Food Market Overview

The MEA food market was valued at $383.2 billion in 2022 and is expected to grow at a CAGR of more than 33% during the period 2022-2027. Moreover, the Middle East and Africa region will register the fastest value CAGR among all regions during 2022–2027. High inflation in some of the countries in the region, such as Lebanon and Iran, will play a significant role in pushing up the industry’s value in region.

Food products with health & wellness (H&W) attributes grew significantly in Middle East and Africa due to consumers’ increasing concerns over health issues such as heart diseases, obesity, and high cholesterol.

MEA Food Market Outlook, ($ Billion, 2022)

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The MEA food market report provides an overview of the current food industry scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers a regional overview across five regions – APAC, Middle East & Africa, Americas, Western Europe, and Eastern Europe – highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.

MEA Food Market, Segmentation by Countries

Based on the relative performance of countries on multiple metrics, the UAE, Saudi Arabia, Israel, and Kuwait are the region’s high-potential countries. The rise in the purchasing power of millennials and a significant proportion of the affluent population in these countries will attract more foreign players to launch their products in the region. Saudi Arabia was the largest market among these four in 2022.

MEA Food Market, By Countries, 2022 (%)

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MEA Food Market, Segmentation by Categories

The key categories in the MEA food market are dairy & soy food, meat, bakery & cereals, savory & deli foods, fish & seafood, and others. In 2022, the dairy & soy food sector accounted for the highest value share in the region’s food industry and will register a robust growth during the forecast period indicating a significant rise in product prices. The rise in imports from premium foreign dairy & soy food players and the willingness of the region’s affluent consumers to pay more for higher quality will play a significant role in the premiumization.

Value sales of the bakery & cereals sector in the Middle East and Africa are expected to rise from significantly by 2027. Among the four high-potential countries, Saudi Arabia will make the largest contribution to the region’s incremental value, as Saudi Arabia’s per-capita consumption of the sector’s products has always been much higher than that of the region.

MEA Food Market, by Categories, 2022 (%)

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MEA Food Market, Segmentation by Distribution Channels

The key distribution channels in the MEA food market are hypermarkets & supermarkets, food & drinks specialists, convenience stores, e-retailers, and others. Hypermarkets & supermarkets was the leading distribution channel in the MEA food sector in 2022, followed by convenience stores and food & drinks specialists.

MEA Food Market, by Distribution Channel, 2022 (%)

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MEA Food Market, Segmentation by Packaging Material

The key packaging materials in the MEA food market are flexible packaging, rigid plastics, paper & board, rigid metal, and glass. Flexible packaging held the highest share in the MEA food sector in 2022, followed by rigid plastics. Additionally, bag/sachet was the most-used pack type in 2022, followed by tub and tray pack types.

MEA Food Market, by Packaging Material, 2022 (%)

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MEA Food Market - Competitive Landscape

Some of the key brands in the MEA food market are Nestlé, Almarai, Groupe Lactalis, PepsiCo, and Solico Group among others. Nestlé International held the highest value share in 2022, followed by Unilever.

MEA Food Market, by Brands, 2022 (%)

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Segments Covered in the Report

MEA Food Market Outlook, Segmentation by Categories (Value, 2017-2027, $ Billion)

• Meat
• Bakery & cereals
• Dairy & soy food
• Savory & deli foods
• Fish & seafood
• Others

MEA Food Market Outlook, Segmentation by Country (Value, 2017-2027, $ Billion)

• Saudi Arabia
• UAE
• Israel
• Kuwait

MEA Food Market Outlook, Segmentation by Distribution Channels (Value, 2017-2027, $ Billion)

• Hypermarkets & supermarkets
• Food & drinks specialists
• Convenience stores
• E-retailers
• Others

MEA Food Market Outlook, Segmentation by Packaging Material (Value, 2017-2027, $ Billion)

• Flexible Packaging
• Rigid Plastics
• Paper & Board
• Rigid Metal
• Glass

Scope

The report provides an overview of current food industry scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers regional overview across five regions – Asia-Pacific, Middle East & Africa, Americas, Western Europe, and Eastern Europe – highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.

Key Highlights

• Manufacturing and retailers seek the latest information on how the market is evolving to formulate their sales and marketing strategies. There is also a demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the industry in the region.
• The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape, and demographic analysis, that can help companies gain insight into the country-specific nuances.
• The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region that can help companies in revenue expansion.
• To gain competitive intelligence about leading brands in the industry in the region with information about their market share and growth rates.

Reasons to Buy

• Manufacturing and retailers seek the latest information on how the market is evolving to formulate their sales and marketing strategies. There is also a demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the sector in the region.
• The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape, and demographic analysis, that can help companies gain insight into the country-specific nuances.
• The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region that can help companies in revenue expansion.
• To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.