New Zealand Telecom Operators Country Intelligence Report

New Zealand Telecom Operators Country Intelligence Overview

The total telecom service revenue in New Zealand was estimated at $3.3 billion in 2023 and will increase at a CAGR of less than 1%, during 2023-2028, mainly supported by revenue growth in the mobile data and fixed broadband segments. This growth will also be supported by government-led initiatives like ultra-fast broadband networks and the Rural Broadband Initiative aimed at expanding the fixed broadband infrastructure in the country as well as operators focus on 5G network expansion.

New Zealand Telecom Services Market Outlook, 2023-2028 ($ Billion)

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The ‘New Zealand Telecom Operators Country Intelligence’ report provides an executive-level overview of the telecom services market in New Zealand today, with detailed forecasts of key indicators up to 2028. Published annually, the report provides a detailed analysis of the near-term opportunities, competitive dynamics, and evolution of demand by service type and technology/platform across the fixed telephony, broadband, pay-TV, and mobile markets, as well as a review of key regulatory trends.

New Zealand Telecom Services Market Regulatory Highlights

In August 2023, CCNZ made it clear that it would retain its power to regulate national mobile roaming, stating that it is a crucial regulatory stance for driving competition in the mobile telecom industry for the benefit of consumers.

New Zealand Telecom Services Market Analysis by Service

• Mobile Services
• Fixed Services
• Pay-TV Services

New Zealand Telecom Services Market Share by Service, 2023-2028 (%)

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Mobile Services Market in New Zealand - Deep Dive

Postpaid services will account for majority share of total mobile subscriptions in 2023 and will remain the leading category through 2028. This growth will be driven by telcos offering postpaid plans with added benefits.

The monthly churn rate is expected to fall during 2023-2028, thanks to an increase in postpaid subscriptions and operators’ focus on customer retention through loyalty and rewards programs.

The New Zealand telecom services market research report offers mobile services segment coverage on the following KPIs:

• Subscription & User Analysis
• Subscription Analysis by Device Type, Payment Type, and Technology Type
• Churn Analysis
• Voice and Data Usage Analysis
• Mobile Subscription Market Share Analysis
• Revenue Analysis and ARPU Analysis

Fixed Services Market in New Zealand - Deep Dive

Fixed voice lines will increase during 2023-2028, mainly supported by increasing adoption of packet-switched (VoIP) subscriptions. Fixed broadband lines will also grow during the same period in line with growing fiber and fixed wireless internet subscriptions.

The New Zealand telecom services market research report offers fixed services segment coverage on the following KPIs:

• Fixed Voice and Fixed Broadband Penetration Analysis
• Subscription Trends Analysis by Access Lines
• Subscription Analysis by Technology
• Fixed Subscription Market Share Analysis
• Revenue Analysis and ARPU Analysis

Pay TV Services Market in New Zealand - Deep Dive

Pay-TV household penetration in New Zealand will decline during 2023-2028, as DTH subscriptions continue to fall. In addition, the accelerated cord-cutting trend in New Zealand with the growing adoption of OTT video alternatives such as Netflix will also hamper the growth of the pay-TV service market in the country.

The New Zealand telecom services market research report offers pay-TV services segment coverage on the following KPIs:

• Pay-TV Household Penetration Analysis
• Subscription Analysis by Technology Type
• Pay-TV Subscription Market Share Analysis
• Revenue Analysis and ARPU Analysis

New Zealand Telecom Services Market - Competitive Landscape

One New Zealand will account for the majority share of total mobile subscriptions in 2023, followed by Spark. One New Zealand will retain its leading position through to 2028, with its strong focus on mobile network developments. The operator is also focusing on M2M/IoT network expansions with plans to cover up to 60% of the geographic area on the NB-IoT network by end-2024 to tap new opportunities in this space.

Leading Telecom Companies in New Zealand

• One New Zealand
• Spark
• 2degrees
• Vector Communications
• Sky

New Zealand Telecom Services Market Share by Companies, 2023 (%)

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Scope

The country intelligence report provides an in-depth analysis of the following –

• The demographic and macroeconomic context in New Zealand.
• The regulatory environment and trends: A review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments about spectrum licensing, national broadband plans, tariff regulation, and more.
• Telecom services market outlook: Analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, pay-TV, and mobile data markets.
• Competitive landscape: An examination of the positioning of leading players in the telecom services market as well as subscription market shares across segments.
• Company snapshots: Analysis of the financial position of leading service providers in the telecommunications markets.
• Underlying assumptions behind our published base-case forecasts, as well as potential market developments that would alter, either positively or negatively, our base-case outlook.

Reasons to Buy

• This country intelligence report offers a thorough, forward-looking analysis of New Zealand’s telecommunications markets, service providers, and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
• Accompanying GlobalData’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in New Zealand’s mobile communications, fixed telephony, broadband market, and pay-TV market including the evolution of service provider market shares.
• With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
• The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in New Zealand’s telecommunications markets.
• The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors, and other telecom industry players succeed in the challenging telecommunications market in New Zealand.