United Kingdom (UK) Home Bathroom Furniture Market Trends, Analysis, Consumer Dynamics and Spending Habits
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The UK: Home Category Data, The Consumer – Bathroom furniture 2023 report offers a comprehensive insight into consumer attitudes in the UK bathroom furniture market. The report focuses on five key subcategories: overall bathroom furniture, fitted accessories, bathroom furniture, complete bathroom furniture, and partial bathroom furniture. Consumer data is based on our 2023 UK bathroom furniture survey, using a panel of 2,000 nationally representative consumers.
Key Highlights
B&Q was the most visited retailer for complete bathroom furniture in the past 12 months
Moving to a new home was the most important purchase motivation for buying bathroom furniture
Quality is the most important driver when selecting bathroom furniture
Reasons to Buy
Identify the demographic profile of shoppers within each subcategory, allowing you to better target ranges.
Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential among target audiences.
"Discover how channel usage for researching and purchasing is changing, to help target investment into growing areas."
B&M
B&Q
Bathroom City
Bathrooms Direct
Better Bathrooms
City Plumbing
Costco
Dunelm
Homebase
IKEA
Local independent retailer
Next
Victoria Plum
Wickes
Wilko
Table of Contents
Table
Figures
Frequently asked questions
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