United Kingdom (UK) Home Bathroom Textiles Market Trends, Analysis, Consumer Dynamics and Spending Habits
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The UK: Home Category Data, The Consumer – Bathroom textiles 2023 report offers a comprehensive insight into consumer attitudes in the UK bathroom textiles market. The report focuses on four key subcategories: overall bathroom textiles, face cloths, towels, and bath mats. Consumer data is based on our 2023 UK bathroom textiles survey, using a panel of 2,000 nationally representative consumers.
Key Highlights
ASDA was the most visited retailer for bathroom textiles in the past 12 months
Duenlm holds the highest conversion rate across the overall bathroom textiles market
Price is the most important driver when selecting which retailer to purchase bathroom textiles from
Reasons to Buy
Identify the demographic profile of shoppers within each subcategory, allowing you to better target ranges.
Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential among target audiences.
"Discover how channel usage for researching and purchasing is changing, to help target investment into growing areas."
ASDA
B&M
Dunelm
Home Bargains
IKEA
Marks & Spencer
Primark
Sainsbury's
Tesco
Table of Contents
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Figures
Frequently asked questions
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