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Rebecca Panks

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Scotland’s ‘national drink’ to be celebrated at fourth National Whisky Festival as alcohol moderation continues to grow, says GlobalData

Low-alcohol beers, wines and spirits are growing in popularity as brands attempt to cater to an increasingly health-conscious consumer base. A recent GlobalData survey shows that 24%1 of UK consumers are trying to actively reduce their alcohol consumption, which is in line with ongoing trends of moderation in both food and drink. Despite this, global trends […]
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Sheer volume of data being created by oil and gas companies driving adoption of big data, says GlobalData

Oil and gas assets are increasingly fitted with a multitude of Internet of Things (IoT) sensors, causing exponential growth in data. This, in turn, is increasing the need for adoption of data management solutions for improved operational visibility. This approach also helps identify bottlenecks in operations and uncover patterns and relationships across diverse entities, says GlobalData, […]
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Subaru sets smart course for electrification, says GlobalData

Following news of Subaru’s long-term targets for electrification of its products; David Leggett, Automotive Editor at GlobalData, a leading data and analytics company, offers his view: “Subaru has set long-term targets for electrification its product range including to make at least 40% of its global sales either electric vehicles (EVs) or hybrids by 2030 rising […]
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Fast-food companies target 1/3 of Millennials that are inclined towards social media marketing, says GlobalData

Following the news that McDonalds has launched a new scented candle that replicates the smell of its signature Quarter Pounder; Carmen Bryan, Consumer Analyst at GlobalData, a leading data and analytics company, offers her view on the evolution of fast-food marketing campaigns: “The launch of the McDonald’s candle ties into a wider strategy that has been adopted […]
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Marmite’s smooth peanut butter in poll position to appeal to 47% of millennial UK consumers who buy products trending on social media, says GlobalData

Following Marmite’s announcement that it has followed up last years’ successful crunchy peanut butter launch with the launch of a new smooth peanut butter variant: David Utley, Consumer Analyst at GlobalData, a leading data and analytics company, offers his view on this new consumer goods news: “I can see this appealing to the experimental consumer […]
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Oil and gas companies getting attracted towards enormous resource potential of the Arctic region, says GlobalData

The Arctic region is largely under-explored due to its cold, harsh climatic conditions, frozen seas and lack of investment in infrastructure development. However, this picture is gradually changing. Dwindling oil and gas reserves worldwide is raising the case for exploration and production (E&P) companies to venture into the Arctic in search of hydrocarbons, according to […]
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Asia leads global new-build trunk/transmission petroleum products pipeline length additions by 2023

Asia is expected to lead global new-build trunk/transmission petroleum product pipeline length additions, contributing around 59% of planned and announced pipeline length additions between 2019 and 2023, says GlobalData, a leading data, and analytics company. The company’s report, ‘Global Petroleum Products Pipelines Industry Outlook to 2023 – Capacity and Capital Expenditure Outlook with Details of […]
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L’Oreal’s Perso could be a gamechanger for two thirds of consumers looking for individually tailored beauty products, says GlobalData

Following L’Oreal’s announcement at the recent CES exhibition that its new digital beauty product Perso is set to be launched in 2021; David Utley, Consumer Analyst at GlobalData, a leading data and analytics company, offers his view on this potentially game changing new product development: ”The direction of travel in the beauty industry supports L’Oreal’s […]
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North America to contribute 51% of global new-build crude oil trunk/transmission pipeline length additions by 2023, says GlobalData

North America is set to drive the global new-build crude oil trunk/transmission pipeline length additions, contributing around 51% of the global planned and announced crude oil pipeline length additions between 2019 and 2023, says GlobalData, a leading data, and analytics company. The company’s report, ‘Global Crude Oil Pipelines Industry Outlook to 2023 – Capacity and […]
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New Mercedes-Geely JV is good for both, says GlobalData

Following the announcement that Mercedes-Benz and Zhejiang Geely Holding Group have formally established the global joint venture (JV) ‘smart Automobile Co., Ltd’ for the Smart brand after receiving the necessary regulatory approvals; David Leggett, Automotive Editor at GlobalData, a leading data and analytics company, offers his view: “This deal makes a lot of sense for […]
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Tobacco users likely to use regulation loopholes as 34% of global consumers still smoke regularly/occasionally, says GlobalData

Following recent news of changes in UK and US regulation surrounding cigarettes and e-cigarettes, respectively; Hakan Demirci, Consumer Analyst at GlobalData, a leading data and analytics company, offers his view on the matter: “The UK’s restrictions of methanol and the US’s ban on flavoured vape cartridges comes as no surprise, especially following the UK’s 2017 […]
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