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GlobalData
GlobalData

Media

The FT, Sky News, Bloomberg, WSJ, along with over 77 other leading press organisations worldwide quote our data and insight and consider us a trusted, independent source.

Asahi’s advertising campaigns emphasize social connections and health-conscious choices to connect with diverse consumers, reveals GlobalData

Asahi Group Holdings Ltd’s (Asahi) YouTube advertising campaigns of Q1 2025 (January – March 2025) focused on refreshment, social connections through endorsements, and health-conscious choices to engage diverse consumer segments. The campaigns showcase Asahi’s diverse portfolio, from the flagship Super Dry to non-alcoholic options, demonstrating the company’s commitment to meeting evolving consumer preferences. These approaches […]
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Heineken’s campaigns unite tradition, sport, and social experience, reveals GlobalData

Heineken’s YouTube advertising campaigns during Q1 2025 (January to March) have illustrated a deliberate effort to integrate the brand into various facets of consumer life through targeted messaging and diverse thematic approaches. The “Pub Succession” campaign leverages cultural heritage and opportunity to engage a specific demographic. Football-focused campaigns like “The Social Screen” and “Excuses Bar” […]
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UAE card payments to surpass $150 billion in 2025 amid push for cashless economy, forecasts GlobalData

The UAE’s card payments market is set to grow by 10.6% in 2025 to AED565.5 billion ($154 billion), reflecting a clear shift towards electronic payments. Driven by rising consumer preference for digital transactions and strong government support for financial inclusion, this trend signals the country’s steady move towards a cashless economy amid broader digital transformation […]
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Europe’s hydrogen initiatives and renewable energy auctions to accelerate region’s energy transition, says GlobalData

Three years into the Russia-Ukraine conflict, Europe has significantly diminished its reliance on Russia. Even though the EU has been importing liquified natural gas (LNG) primarily from the US, Norway, and Qatar since the onset of hostilities, the continent has decreased its overall consumption of fossil fuels, particularly the power sector has progressively become cleaner. […]
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China to account over 70% of global acrylonitrile capacity additions by 2030, forecasts GlobalData

China is poised to significantly expand its acrylonitrile production capacity by 2030, backed by strong demand from the automotive and manufacturing sectors. With over 70% of the planned capacity additions worldwide, China is positioning itself as the dominant player in the global market, according to GlobalData, a leading data and analytics company. GlobalData’s latest report, […]
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