Alphabet Inc (Google) turned up as the most mentioned company among the big five tech companies Facebook, Amazon, Apple, Netflix and Google (FAANG) on the basis of volume of conversations on Twitter (social media share of voice) in Q1 2022, reveals GlobalData, a leading data and analytics company.
Smitarani Tripathy, Social Media Analyst at GlobalData, comments: “Quarterly earnings was observed as the major driver of conversations for the entire FAANG group, where Google, Amazon and Apple reported record gains while Facebook and Netflix reported losses in Q4 2021.”

Google accounted for 36% share of the total mentions, the highest among the FAANG companies during Q1 2022. The discussions on Google were mostly related to the earnings report of the company, which disclosed record high annual revenue of $257bn for 2021 and $75.3bn for Q4 2021.
Tripathy continues: “Most of the influencers were of the view that YouTube is one of the best-performing business segments that has played a key role in higher sales revenue.”
James DePoore, Contributor at Sharkinvesting.com, tweeted: “$GOOGL acquisition of YouTube has to be one of the greatest buys of all time. YouTube had $8.6 billion in ad revenue in the fourth quarter and $28.8 billion for the year. Google bought them for $1.65 billion”
Rich Greenfield, General Partners at LightShed Ventures, tweeted: “YouTube is an incredible business — not other way to say it –> up to $8.6 bn of quarterly revenues and $29 billion for full year 2021 $GOOGL 55% goes to creators @youtube remains in a class by itself for the #creatoreconomy”
Meta Platforms, Inc, formerly known as Facebook, has emerged as the second most discussed company. Social media conversations around Facebook surged the most following the wipeout of US$230bn in the biggest one-day plunge of its market value, as the company missed the quarterly earning expectation. However, several Twitter influencers were optimistic and suggest investors to buy at current levels, as they see prices recovering in the near-term.
- Netflix
The highest conversation spike around Netflix was noticed when the company’s stock prices fell on the back of lower than estimated quarterly earnings results and the expectation of a lower number of subscribers in the future forecast.
- Amazon
Discussions around Amazon’s stock price spiked the most in February when the company achieved the biggest single-day gain in the history following its quarterly earnings results, and the market capitalization touched $190bn, which also beat the previous record of Apple, Inc’s one day gain.
- Apple
Influencers’ conversations around Apple spiked following its record high earning results of $30bn, beating the market expectation. Influencers were also of the opinion that despite the supply chain constraints and Omicron-related disruptions, it benefited from the high demand for iPhones from China.