GlobalData
GlobalData

Consumer

Absolut Vodka’s paper bottle to revitalise declining paper and board pack type in West Europe spirit segment, says GlobalData

After a long-awaited testing period, the launch of prototype ‘Absolut Paper’ is set to reset traditional perceptions around paper and board (P&B) packaging for spirits in the UK, writes GlobalData, a leading data and analytics company. This will be a plus for environmentally conscious consumers and the launch is likely to be successful due to […]
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Canned wine is the trendy and sustainable future for on-the-go wine market

Currently, canned wine – underscored by UK-based company, Defy Wine’s new organic canned white wine – is the next innovation to disrupt the on-the-go wine market as sustainability, health, wellness, and moderation trends are prevailing, writes GlobalData, a leading data and analytics company. Holly Inglis, Beverages Analyst at GlobalData, comments: “Although wine in a can is a fairly recent concept and still in its infancy, it is a convenient, great single-serve choice when socialising at different consumption occasions. “Its small, and non-breakable packaging format makes it […]
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Platinum-Marston’s venture to miss golden opportunity as UK pub and bar sector set to recover, says GlobalData

Following today’s news that US-based group, Platinum, pulled out of a deal with British suburban pub chain, Marston’s; Jim Toy, Consumer Analyst at GlobalData, a leading data and analytics company, offers his view: “Marston’s future revenue opportunities in the UKs pub, club and bar sector are promising when considering GlobalData’s sector forecast, which predicts a […]
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Unilever positive performance driven by 51% of Chinese consumers buying more household cleaning products, says GlobalData

Following the news that Unilever has released its 2020 full-year results; Frederick Diamond, Consumer Analyst at GlobalData, a leading market research company, offers his view on how the pandemic, when responded properly, can offer gains for diverse brand portfolios: “Unilever’s 2020 announcements clear the global shift in priorities by consumers in one of the most […]
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PepsiCo shifts CSR narrative by halting political investments and committing to loftier green goal

In light of the political unrest and storming of Capitol Hill, PepsiCo has shifted its corporate social responsibility (CSR) narrative by announcing that it will suspend all financial political action. This was followed by a pledge within the same week to achieve more than double its climate goals, illustrating how sustainability issues can be used to potentially shift public opinion. Climate change activism is widely considered a worthwhile cause, with *145% of US […]
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Top three consumer trends shaping Valentine’s Day this year

Valentine’s Day will be fundamentally different this year, restricted by lockdowns and social distancing practices that still plague much of the western world. That said, it is far from cancelled, with several FMCG players flipping the script to release fun and unique products, driven by key themes that emerged in the midst of the pandemic. […]
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Meal replacement trends in China as over two-fifth consumers seek fitness F&B products amid COVID-19, says GlobalData

With obesity suggested and accepted to *1increase the risk of severe symptoms and complications of COVID-19, *244% consumers in China are interested and actively  buying food and beverage (F&B) specifically designed to support fitness/exercise. These health-conscious Chinese consumers are turning to the meal-replacement trend for combating weight management issues and availing proper nutrition, according to […]
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Continued growth in vegan lifestyle to set ethical precedence for personal care and household goods

As the Veganuary challenge draws to a close, leading data and analytics company GlobalData explores the implications a second record-breaking sign-up will have on categories outside of food and drinks – primarily, the personal and household care sectors. With nearly half (43%) of global consumers heavily influenced by a product’s ethical or sustainable credentials*, and […]
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Beyond-Pepsi venture highlights need for strategic plant-based investments as 30% of US consumers drive demand

Following the news that plant-based manufacturer Beyond Meat has formed a partnership with leading FMCG brand PepsiCo; Ramsey Baghdadi, Consumer Analyst at GlobalData, a leading data and analytics company, offers his view: “The partnership between PepsiCo and Beyond Meat will be beneficial for both brands, especially considering the high consumer demand for plant-based alternative meats. […]
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