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Thematic Analysis
NewGlobalData’s AI Governance Framework – Thematic Intelligence
GlobalData’s AI governance framework, shown below, helps senior executives identify all potential risks posed by AI systems and provides a checklist of questions to ask tech vendors during the procurement process to ensure they implement AI responsibly.
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Company Insights
NewDecoding Enel S.p.A. YouTube Advertising Strategy in Q1 2024​
The report on Enel S.p.A's advertising strategies on YouTube during the first quarter of 2024, focuses on key products such as Enel Formidable Photovoltaic and Enel Formidable Mobility. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Renewable Energy, Energy Storage, Solar Park and Energy Production. Moreover, the report examines the overarching themes of Innovation, Community Engagement, Social Responsibility, Environmental Impact and Clean Energy infused into these campaigns. By synthesizing these...
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Case Studies
NewEco Tourism Case Study – Analysing Key Trends, Destinations, Opportunities and Challenges
Eco Tourism Report Overview Eco tourism focuses on planning trips to beautiful destinations while minimizing environmental impact and promoting local economies. Eco Tourism is a sustainable travel experience that promotes responsible use of natural resources, reducing pollution and waste. It encourages responsible energy consumption, renewable energy sources, and single-use plastics. The eco-tourism case study provides an overview of the eco tourism industry. The report determines the key market drivers, and emerging trends, as well as highlights the opportunities and major...
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Thematic Analysis
NewAdvertising Sector Scorecard, Q1 2024 Update – Thematic Intelligence
Advertising has been caught up in the artificial intelligence (AI) frenzy and will be one of the industries most disrupted by AI. Generative AI is reshaping advertisers’ practices through tailored, effective ads and dynamic campaigns that evolve according to consumer response. As a result, the relationship between technology, artists, and brands paying for campaigns will profoundly change over the coming years. There is a real concern that advertisers will divert their money into AI-generated art rather than paying artists and...
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Thematic Analysis
NewEnterprise Security Software Sector Scorecard, Q1 2024 Update – Thematic Intelligence
Artificial intelligence (AI) is a double-edged sword in cybersecurity. It can help organizations improve their threat detection, hunting, and incident response capabilities, but adversaries can and will use AI in cyberattacks. There is every likelihood that AI will spur new merger and acquisition (M&A) deals in cybersecurity, especially of companies judged to be AI specialists. In the thematic screen of GlobalData’s enterprise security software sector scorecard, AI has a weighting of 20%, higher than any other theme.
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Thematic Analysis
NewTech Sentiment Polls Q1 2024 – Thematic Intelligence
Tech Sentiment Polls Q1 2024 Thematic Report Overview The sentiment analysis is based on polls designed to help understand the current sentiment of the business community toward emerging and established technologies. The technologies in the ‘Tech Sentiment Polls’ are mature and have been around for decades. They are also widely used across all industries, which makes them more familiar to respondents. Hence, most respondents felt that they either fully understood or had some understanding of all the technologies cited in...
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Thematic Analysis
NewCybersecurity in Automotive – Thematic Intelligence
This report explains the Cybersecurity landscape across the automotive sector. It includes case studies, alternative datasets, value chains, sector scorecards, and an impact assessment. This report is useful to those wishing to understand how cybersecurity can be used across enterprise and consumer uses. We are entering the Code War era, where every digital device, no matter how small, can be weaponized through its unique code. Cybersecurity in vehicles has to be extensive, defending both the frontend and backend of vehicle...
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Product Insights
Likelihood of Approval Analysis for Hypersensitivity
Overview How likely is it that the drugs in Hypersensitivity will get approved? Will the drugs transition to the next phase of its clinical pathway? This report provides you with the data that allows you to track and predict the specific likelihood of approval (LoA) and phase transition success rate (PTSR) of drugs using GlobalData’s proprietary machine learning algorithms developed using over 10 years of historical data. Hypersensitivity Overview Hypersensitivity reactions (HR) are exaggerated immune responses categorized by Coombs and...
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Analyst Opinions
NewLuxury Travel – Key Trends and Market Analysis by Destinations, Challenges and Opportunities, 2024 Update
Luxury Travel Market Report Overview The luxury travel market includes lodging, airlines, travel agencies, and destinations. The luxury travel industry is anticipated to benefit from the growing number of high-net-worth individuals as this will help tourists take advantage of and enjoy upmarket products and services on subsequent trips. Post the relaxation of COVID-19-induced travel restrictions, the luxury travel industry has reinforced its outlook and started prioritizing customer experiences rather than material belongings. In addition to embracing sustainability and responsible travel...