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Sector Analysis
Consumer and Market Insights: Spirits Market in South Africa
Of the eight categories analyzed, Whiskey will be the largest as well as fastest growing value category, registering a CAGR of 6.3% during 2015-2019 The Spirits market in South Africa accounted for nearly one-third of the overall Wine & Spirits retail sales during 2011-2014 Glass is the predominantly used packaging material in the market. The Spirits market in the country is highly competitive and is led by players such as Diageo plc and Distell Group Limited