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Company Insights
NewDecoding Oreo’s YouTube Advertising Strategy in Q1 2024
The report on Oreo's advertising strategies on YouTube during the first quarter of 2024, focuses on key products such as Oreo Pacman, Oreo Pokemon, and Oreo Enrobed White. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Twist on it, Visual Appeal and Sensory Experience. Moreover, the report examines the overarching themes of Playful Tone, Humor and Engaging Characters infused into these campaigns. By synthesizing these insights, the report aims to...
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Company Insights
NewDecoding Coca Cola’s YouTube Advertising Strategy in Q1 2024​
The report on Coca-Cola's advertising strategies on YouTube during the first quarter of 2024, focus on key products such as Coca-Cola Real Magic, Coca-Cola Zero Sugar Sommelier, and New Coca-Cola Spiced. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Cost Saving, Flavor Diversity, and Refreshing Tastes. Moreover, the report examines the overarching themes of Fun, Casual Conversations, and Energy infused into these campaigns. By synthesizing these insights, the report aims...
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Sector Analysis
NewDecoding Apple’s YouTube Advertising Strategy in Q1 2024
This comprehensive report examines Apple Inc.'s advertising strategy on YouTube during January 1 to March 31, 2024. It dissects targeted demographics, core values, and conveyed benefits, emphasizing values like innovation and reliability. Utilizing metrics such as viewership and consumer engagement, the report evaluates the effectiveness of these strategies. It delves into how Apple Inc. communicates its brand values and aims to resonate with its audience. Through thematic approaches, it seeks to establish emotional connections with consumers, providing valuable insights for...
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Sector Analysis
NewDecoding Samsung’s YouTube Advertising Strategy in Q1 2024​
This comprehensive report examines Samsung Electronics Co Ltd, advertising tactics for its products like Galaxy S24 Ultra, Galaxy Book4 Ultra and ViewFinity Monitor from January 1, 2024 to March 31, 2024. It dissects targeted demographics, core values, and conveyed benefits, emphasizing values like innovation and reliability. Utilizing metrics such as viewership and consumer engagement, the report evaluates the effectiveness of these strategies. It delves into how Samsung Electronics Ltd, communicates its brand values and aims to resonate with its audience....
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Company Insights
NewDecoding Enel S.p.A. YouTube Advertising Strategy in Q1 2024​
The report on Enel S.p.A's advertising strategies on YouTube during the first quarter of 2024, focuses on key products such as Enel Formidable Photovoltaic and Enel Formidable Mobility. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Renewable Energy, Energy Storage, Solar Park and Energy Production. Moreover, the report examines the overarching themes of Innovation, Community Engagement, Social Responsibility, Environmental Impact and Clean Energy infused into these campaigns. By synthesizing these...
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Analyst Opinions
NewTech Meets Beauty – Technological Innovations in the Beauty Industry – Industry Insights
Technological Innovations in the Beauty Industry Report Overview The integration of technology in the beauty space has steadily increased since the 19th century as technology empowers consumers with more effective solutions and allows brands to innovate. Technological innovations in the beauty industry have also given rise to consumer and brand-related benefits, chiefly about customization, convenience, accessibility, customer experience, and engagement. The ‘Tech Meets Beauty – Technological Innovations in the Beauty Industry’ insight report explores technological innovations in the beauty industry...
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Sector Analysis
NewOnline Shopping – Key Trends and Consumer Insights
Online Shopping Report Overview The global online market is expected to increase by more than 22% between 2024 to 2028 owing to investments in e-commerce capabilities, expansion of international players, and enhanced technology capabilities. For non-essential retailers, augmented and virtual reality (AR/VR) will drive innovation and support a seamless shopping experience for consumers. New technology will lessen the need for physical showroom space and heighten customers’ experience, enabling virtual fitting rooms, testing out make-up, and viewing homeware and furniture pieces...
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Product Insights
Accenture Plc Partner Ecosystem Profile
GlobalData's new report titled "Accenture Plc Partner Ecosystem Profile " serves as a crucial resource for analyzing the partner landscape of Accenture Plc. It identifies the company's partners across various countries and regions, and tracks over 70 data fields including IT solution areas of interest, business fundamental data (such as revenue and employee bands), partner engagement signing country, focused verticals, and more.It is based on data and information gathered from a range of sources including company websites, press releases, CXO...
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Product Insights
Cisco Systems Inc. Partner Ecosystem Profile
GlobalData's new report titled "Cisco Systems Inc. Partner Ecosystem Profile " serves as a crucial resource for analyzing the partner landscape of Cisco Systems Inc.. It identifies the company's partners across various countries and regions, and tracks over 70 data fields including IT solution areas of interest, business fundamental data (such as revenue and employee bands), partner engagement signing country, focused verticals, key executive details, and more.It is based on data and information gathered from a range of sources including...
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Company Insights
NewDecoding American Express’s YouTube Advertising Strategy in Q1 2024
The report on American Express's advertising strategies on YouTube during the first quarter of 2024, focus on key products such as Amex Platinum Card and Amex Delta SkyMiles Platinum Card. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Exclusive Dining Experiences, Luxurious Travel Experiences and Complimentary Breakfast Benefits. Moreover, the report examines the overarching themes of Luxury, Convenience and Adventure infused into these campaigns. By synthesizing these insights, the report...