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Case Studies
Tealive – Success Case Study
"Tealive - Success Case Study" is part of GlobalData's Success & Failure case study series. It assesses the success of the coffee and tea shop's innovations, which led to a total number of 650 outlets and a year-on-year increase of 79% between 2017-20. This report is part of GlobalData's Success and Failures case study series, which explores the reasons underpinning success or failure, and key learnings. The coffee and tea shop mainly offers pearl milk tea and its objective is...