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Analyst Opinions
Germany Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market
Health trend factor has kept the low alcohol and alcohol free beverage market in demand with keeping the consumption volume stable and also increasing the demand of wheat beer. Mainstream brands run by massive price promotion are sweeping away the volume share of discount beers due to low brand loyalty. Preference for metal can has made more brands adding cans to their packaging profile.