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Analyst Opinions
France Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market
In a wine dominated country like France the beer market has increased because of spring and summer, innovations and super premium beer. Growth in the beer category was mostly driven by price promotions from the major retail chains and national brands. The imports of beer are far higher than exports as France is known mainly for its wine production.