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Analyst Opinions
Competitor Profile: Klarna
Klarna is a Swedish online payment service provider (PSP). Established in 2005, the company now serves 80 million customers and is accepted by over 190,000 online merchants across 17 countries. Klarna acquired SOFORT in 2014, turning it into one of the largest PSPs in European e-commerce. Today, Klarna accounts for 10% of total e-commerce payments in Northern Europe. Klarna offers both immediate and pay-later options for e-commerce purchases, allowing customers to make payments after receiving the purchased items. It also...