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Company Insights
Macy’s Inc – Digital Transformation Strategies
Macy’s Digital Transformation Strategies Overview Macy's Inc. (Macy's) has been focusing on using big data, cloud, and Internet of Things (IoT) to digitally transform its operations. The annual ICT spending of Macy’s was estimated at $624.3 million for 2023. A major share of this spending is earmarked for acquiring software, ICT services, and hardware from vendors. Macy’s is an omnichannel retail company that operates department stores. The company offers apparel for men, women, and kids, home furnishing, cosmetics, fragrances, shoes,...
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Company Insights
Moet Hennessy Louis Vuitton SE (LVMH) – Digital Transformation Strategies
LVMH Digital Transformation Strategies Report Overview LVMH uses cloud-based AI technologies as a part of its digital transformation strategies. The annual ICT spending of LVMH was estimated at $1.9 billion in 2022. A major share of this spending is earmarked for acquiring software, ICT services, and hardware from vendors. LVMH Moet Hennessy Louis Vuitton SE (LVMH) is a manufacturer and marketer of luxury goods. The company's product portfolio comprises clothing, fashion and leather goods, wines and spirits, perfumes and cosmetics,...
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Report Bundle
33% offRetail Technology – Report Bundle (5 Reports)
Retailers that embrace technology and adapt their traditional business model will be best placed to compete alongside ecommerce disruptors. Ecommerce has grown at a rate which few retailers had anticipated, particularly since the COVID-19 pandemic. Therefore, retailers must accelerate digital transformation to improve online shopping experience. As a part of this bundle, you will gain access to in-depth insights available in the following reports: Thematic Research: AI in Retail & Apparel Thematic Research: Customer Loyalty in Apparel Thematic Research: Delivery...
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Company Insights
MemoMi Labs Inc. – Tech Innovator Profile
MemoMi Labs Inc. (MemoMi) is a technology company that offers a digital imaging software platform for retailers across the globe.
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Analyst Opinions
Top Trends in Skincare and Make-Up 2018: The latest trends in facial skincare, body skincare, sun care, face make-up, eye make-up, lip make-up, and nail make-up
"Top Trends in Skincare and Make-Up 2018", focuses on outlining the key consumer and innovation trends currently impacting the skincare and cosmetics sector. Specifically, these include NPD that aligns with clean living and athleisure, as well as the demand for diverse and inclusive ranges, 'glowing' skin, smart tools, and enhanced sensory experiences. This report outlines the key consumer and innovation trends currently impacting the skincare and make-up categories. With the lines blurring between skincare and make-up it is more important...
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Analyst Opinions
Innovation Trends and Opportunities in Beauty Devices and Apps
The technology of beauty devices and apps has been rapidly developing. More consumers are interested in including these devices in their beauty routines, as they can meet consumer demand for beauty products that offer value, convenience, time savings, and instant gratification. Beauty devices have great potential to become personal care essentials.
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Case Studies
Success Case Study: L’Oréal Makeup Genius App – How L’Oréal’s strategy of personalizing the consumption experience empowers digital consumers
L'Oréal Makeup Genius app became a hit among Chinese consumers, garnering millions of downloads shortly after its launch. The app played a significant role in driving demand for L'Oréal in the Chinese market. L'Oréal’s app is a trendsetter, paving the way for similar apps in other cosmetic sectors such as hair care and skincare. In 2014, French cosmetic company, L'Oréal launched the Makeup Genius app, which uses augmented reality technology to allow users to "virtually" apply L'Oréal make-up products to...
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Consumer Insights
TrendSights Analysis: Digital Consumption; Understanding digital culture
The overall time spent consuming digital content has already surpassed all other media sources altogether (TV, radio, print), which represents a new shift in the way consumers are engaging with digital consumption. In order not to be excluded from the digital world, brands are developing omni-channel strategies as a way to diversify their sales sources and to create a seamless experience for the final consumer. Brands now have to deal with an online community connected on a 24/7 basis, relying...