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Company Profile
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Nissui Corp – Company Profile
Nissui Corp (Nissui), formerly Nippon Suisan Kaisha Ltd, produces and distributes fresh, processed, and frozen sea food. The company’s business portfolio comprises aquaculture, fishing, seafood processing, food products processing, logistics and fine chemicals businesses. It also focuses on building, repairing, freezing and transportation of refrigerated and frozen goods. Nissui manufactures and commercializes diagnostic medicines, ordinary medicines, health foods and pharmaceutical materials. Nippon offers its products under UniSea, Gorton’s, Blue Water, Five Star, King and Prince, Nordsee and Sealord brand names....
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Sector Analysis
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Consumer and Market Insights: Fish & Seafood in Japan
The Chilled Raw Packaged Fish & Seafood - Processed is the leading category by value and volume while the Dried Fish & Seafood category is forecast to register fastest growth during 2015-2020. Busy Japanese consumers will also seek convenient products that save time and efforts to facilitate their busy life styles. Trust & Transparency will remain one of the key consumer concerns while purchasing the products as consumers are increasingly concerned over origin sourcing.
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