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Case Studies
Success Case Study: Redd’s Apple Ale – Crossing flavor boundaries from cider to beer
Redd’s Apple Ale is a fruit-flavored malt beverage brewed like a beer (not a cider or cider/beer hybrid) that has firmly established itself as a success since its introduction in the US in 2013. It was a 2015 winner of Nielsen’s Breakthrough Innovation Project. Fruit beer has been a rising segment within the more upwardly mobile parts of the beer sector overall. This has some parallels with the continued popularity and diversification of the craft beer segment, where experimentation with...
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Sector Analysis
Power Market in CARICOM and Associated Countries – Installed Capacity, Capacity Mix, Renewable Roadmap, Electricity Tariffs and Future Outlook to 2030
“Power Market in CARICOM and Associated Countries – Installed Capacity, Capacity Mix, Renewable Roadmap, Electricity Tariffs and Future Outlook to 2030” is the latest market analysis report from GlobalData, the industry analysis specialists that offer comprehensive information and understanding of the power market in the Caribbean Community (CARICOM) and associated countries. The report provides a clear overview of and detailed insight into the power market in CARICOM and associated countries. The report provides power market scenario and outlook for thirty...
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Consumer Insights
TrendSights Analysis: Blurring Gender Boundaries
The Blurring Gender Boundaries trend addresses the new concepts that are defying conventional ideas and values related to the lifestyles associated with men and women. Many brands are investing in products that are challenging the standard consumption patterns of both genders. "TrendSights Analysis: Blurring Gender Boundaries" looks at how changing gender roles are being reflected in consumer product choices, with shoppers becoming less inclined to buy products seen as "appropriate" for their gender.
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Consumer Insights
TrendSights Analysis: Socio-Demographic Change
Socio-Demographic Change is one of the fundamental underpinnings of the Evolving Landscapes mega-trend. As global populations grow, age (due to people living longer), migrate, and follow less traditional paths through life, brands are faced with increased complexity but enhanced opportunity to appeal to consumer attitudes and behaviors that are becoming more differentiated and numerous.
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Consumer Insights
Consumer and Innovation Trends in Beer 2016; Applying the TrendSights framework to the beer category
Mainstream beer, craft beer, and private label beer continue to innovate and offer value propositions designed to meet evolving consumer need states and personalized preferences. Current trends are influenced by economic uncertainty and the online space, shaping the choice process, expectations, and demand in terms of consumption and brand experience.
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Sector Analysis
Guyana Power Market Outlook to 2030, Update 2019-Market Trends, Regulations, Electricity Tariff and Key Company Profiles
This report elaborates Guyana's power market structure and provides historical and forecast numbers for capacity, generation, and consumption up to 2030. Detailed analysis of the country's power market regulatory structure, key company profiles, and electricity tariffs are provided. The report also gives a snapshot of the power sector in the country on broad parameters of macroeconomics, supply security, generation infrastructure, transmission infrastructure, degree of competition, regulatory scenario, and future potential.