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Company Profile
Alibaba Group Holding Ltd – Company Profile
Alibaba Group Holding Ltd (Alibaba Group) is a provider of e-commerce and technology infrastructure services. The company provides fundamental technology infrastructure services to merchants, brands, retailers and businesses to market, sell and operate using Internet. Its businesses comprise core commerce, digital media and entertainment, cloud computing and other innovation initiatives. Alibaba Group provides services through its subsidiaries, including Taobao, Tmall, Freshippo, Aliexpress, Lazada, Alibaba.com, 1688.com, ele.me, Youku, DingTalk, Alimama, Alibaba Cloud, and Cai Niao. It also offers logistic services through...
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Analyst Opinions
Social Media Live Commerce – ForeSights
Leading CPG brands are leveraging “live commerce”, roping in key opinion leaders (KOLs) or company executives to host interactive livestreaming sessions on social media and e-commerce portals to drive product sales. Social media live commerce has gained considerable popularity in China in recent years, and the COVID-19 pandemic has accelerated the adoption of the technology. In 2020, live commerce is predicted to grow at 150% to reach CNY250bn ($36.7bn) from CNY100bn ($14.7bn) in 2019.
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Case Studies
GirlCult – Success Case Study
GirlCult, a cosmetics start-up that commenced operations in 2018, focuses on low pricing and a well diversified product line to attract young consumers. Instead of signing up celebrities, the brand collaborates with relatively amateur bloggers to communicate authenticity. Established in 2018, GirlCult is a Chinese cosmetics brand that emphasizes attractive product packaging and unique product names such as Curiosity and Crush to generate interest among consumers. Furthermore, GirlCult’s product collection is developed using various interesting themes such as mountain and...
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Thematic Analysis
TMT Predictions 2018 – Global Thematic Research
We see seven broad investment theme categories in 2018: Big Data and artificial intelligence: machine learning, voice, virtual & augmented reality, data centers, cybersecurity, cloud computing Internet of Things (IoT): automated home, autonomous vehicles, industrial IoT, medical IoT, wearable tech, ambient commerce FinTech: cryptocurrencies, blockchain, initial coin offerings, mobile payments, crowdfunding Digital media: internet tv, ecommerce, social media Advanced manufacturing: robotics, 3D printing, genomics, quantum computing Sustainability: electric vehicles, batteries, sharing economy Macro and regulation: M&A, net neutrality, data privacy,...
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Thematic Analysis
2016 Outlook for the big players in global TMT – Global Thematic Research
3D Systems is the market leader in the 3D printing technology cycle. Growth has been disappointing so far, but we believe this sector is likely to take off within the next two years. Akamai is the world’s largest content delivery network. As video traffic grows, Akamai should theoretically benefit. But competition is rising and prices are falling. Whereas Apple, Google and Facebook were happy to rely on Akamai in the past, they are now building their own CDNs, as are...
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Thematic Analysis
TMT Predictions 2016 Part 2 – Global Thematic Research
In Part II, it covers the second ten – virtual reality, wearable technology, autonomous vehicles, the Industrial Internet, software defined networks, adtech, 3D printing, robotics, Generation Hashtag and regulation. Inside this report we look at the most important investment themes for 2017 and identifies winners and losers.
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Thematic Analysis
TMT Predictions 2017 – Global Thematic Research
The big themes for 2017, in order of importance for investors, are artificial intelligence (AI), cybersecurity, voice, virtual reality, Cloud computing, the Internet of Things , Blockchain, MedTech, robotics, Internet TV, the Splinternet, Generation #Hashtag, regulation, 3D printing, quantum computing and M&A. This report pulls together the most important tech investment themes for 2017 and identifies “winners” and “losers” within each theme.
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Case Studies
Success Case Study: Guerlain Lipstick China
"Success Case Study: Guerlain Lipstick China" covers the 2016 launch of an online marketing campaign for lipstick centering on a male celebrity. The innovative campaign became an instant success, as shown by record-high views and likes and skyrocketing sales of the brand's lipsticks. Going against the usual practice of hiring female celebrities to promote women’s cosmetics, French luxury brand Guerlain launched a social media campaign in China in collaboration with local male heartthrob Yang Yang, tapping into his large fanbase...
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Sector Analysis
OTT Video Content, Pricing, and Market Opportunity in Asia-Pacific – 2019
APAC markets vary significantly different in terms of demographic composition, income levels, and telecom infrastructure development. SVoD is steadily growing across APAC markets, while it is nearing maturity in others. However, as a whole the APAC SVoD market is is expected to grow relatively fast due to growing portfolios of local and foreign content, live moble , increasing smartphone adoption, and bundled mobile/SVoD telco offers. SVoD subscriptions are expected to average double digit growth over the next few years to...