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Sector Analysis
Sports Sponsorship by the Asia-Pacific Automotive Industry – Analysing the Biggest Brands, Spenders, Venue Rights, Trends and Case Studies
Sports Sponsorship by the Asia-Pacific (APAC) Automotive Industry Report Overview The automotive sector accounts for an estimated annual spend of $265.15 million in the APAC sponsorship market for 2023. In 2022, the total automotive sector deal volume was 347 and the annual value of automotive deals signed was $159.92 million. Professional sports teams in the APAC region are the major recipient of sponsorships from automotive sector brands. Soccer stands as the biggest sport market in the APAC region, attracting a...