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Sector Analysis
Consumer and Market Insights: Fish & Seafood in Germany
The Fish & Seafood market in Germany is expected to register higher growth in value terms during 2015-2020 compared to 2010-2015. German consumers prefer to purchase value for money products in the Fish & Seafood market. The Fresh Fish & Seafood (Counter) category has the highest volume share and is also the leading value category. Hypermarkets & Supermarkets is the leading distribution channel while Convenience Stores is the second largest distribution channel. Hawesta is the leading brand in the Ambient...