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Analyst Opinions
Adding Value Through Packaging: Alcoholic Drinks – Identifying pack formats and features that make a brand worth paying more for
"Adding Value Through Packaging: Alcoholic Drinks", explores new packaging formats and value-added features in the Alcoholic Drinks category, using examples from GlobalData's Pack-Track innovation tool. Good packaging should be adjusted to consumer needs, which is extremely important in the constantly evolving market of alcoholic beverages. Every brand searches for unique language to speak with their customers and fights to be distinctive and instantly recognizable in the sector. New packaging sizes and functional solutions that help to make drinking experience unique...
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Analyst Opinions
Snapshot of Beer and Cider Innovation Trends: How key consumer trends are affecting innovation in beer and cider
The popularity of craft beers, as well as technological developments that made such beverages easily available, have led to consumers feeling overloaded with choice. Bombarding consumers with beers produced by small independent breweries, as well as craft breweries being bought by big companies, has led to devaluation of the "craft" concept, which means manufacturers need to find a new way to cut through the noise and add value to the beverages. The analysis in this report identifies the key trends...
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Analyst Opinions
Adding Value Through Packaging: Toiletries & Hygiene – Identifying pack formats and features that make a brand worth paying more for
"Adding Value Through Packaging: Toiletries & Hygiene", explores new packaging formats and value-added features in the toiletries and personal hygiene category, using examples from GlobalData's Pack-Track innovation tool. Your key questions answered: What drives packaging innovations in toiletries and personal hygiene? What notable new formats and value-added features have been introduced in the toiletries and personal hygiene category in recent years? Which consumer trends have these packaging innovations capitalized on? How can toiletries and personal hygiene manufacturers use packaging to...